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Quit Doing Shitty PowerPoints

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From Larry Asher's presentation to the Seattle Interactive Conference on October 18, 2017

Published in: Business
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Quit Doing Shitty PowerPoints

  1. 1. WHAT JUST HAPPENED?
  2. 2. WHO YOU ARE. 
 HOW YOU PRESENT. WHAT’S NOT WORKING.
  3. 3. STORY + 
 PRESENTER + PRESENTATION = 
 NOT SHITTY
  4. 4. STORYTELLING
  5. 5. WHY DO WE 
 TELL STORIES?
  6. 6. STORIES ARE STICKIER
  7. 7. ‣ Invented in 1748 ‣ Conceived by John Montagu ‣ Flatbreads to hold meat used earlier in Middle East ‣ Rise of working class favored sandwich’s portability ‣ Also known as butty, sarnie, sammie, sanger HISTORY OF THE SANDWICH
  8. 8. WE LOVE STORIES
  9. 9. WHAT MAKES STORIES STICK?
  10. 10. EXPOSITION CLIMAX RESOLUTION
  11. 11. EXPOSITION CLIMAX RESOLUTION
  12. 12. EXPOSITION CLIMAX RESOLUTION
  13. 13. IT YOU
  14. 14. IT’S NOT JUST ABOUT THE STORY
  15. 15. STORY + 
 PRESENTER + PRESENTATION = 
 NOT SHITTY √
  16. 16. 1. TELL A STORY
  17. 17. 2. BE THE STAR
  18. 18. 3. MAKE IT EMOTIONAL
  19. 19. If logic alone worked, no one would ever smoke.
  20. 20. 4. BE BRIEF
  21. 21. 5. STAND BY THE SCREEN
  22. 22. Stand here. Don’t sit here.
  23. 23. 6. PRACTICE
  24. 24. 7. INVOLVE THEM
  25. 25. 8. KNOW YOUR STUFF
  26. 26. “People who know what they’re talking about don’t need powerpoint.” ~Steve Jobs
  27. 27. 9. EXUDE CONFIDENCE
  28. 28. STORY + 
 PRESENTER + PRESENTATION = 
 NOT SHITTY √ √
  29. 29. IT
  30. 30. “Think of your slides as billboards. Can the audience comprehend them in 3 seconds?” Think of your slides as billboards.
  31. 31. “Think of your slides as billboards. Can the audience comprehend them in 3 seconds?” You should be able to comprehend in 3 seconds.
  32. 32. “Think of your slides as billboards. Can the audience comprehend them in 3 seconds?” Stick with one or two typefaces.
  33. 33. “Think of your slides as billboards. Can the audience comprehend them in 3 seconds?” Colors and image style should be consistent.
  34. 34. “Think of your slides as billboards. Can the audience comprehend them in 3 seconds?” Convey one idea 
 per slide.
  35. 35. 10. USE VISUALS, NOT WORDS
  36. 36. > Cat stuck in tree > Fire department called > Fireman scratched > Kids happy again
  37. 37. 11. NO TELEPROMPTER SLIDES
  38. 38. IS THIS ANNOYING? • Hello! You can start reading this slide now. • Wait, how about if I read it aloud to you? • Why are we doing this? Well, I didn’t really know what I wanted to say, so I’m going to read this. • Only I’m not going to read it verbatim, which makes it even harder to pay attention. • Bet I’m not the first guy to pull this one on you.
  39. 39. 12. 10 WORDS PER SLIDE MAX.
  40. 40. WHAT WAS IT ABOUT?
  41. 41. 13. USE HIGHLIGHTED BULLETS
  42. 42. ‣ Highlighted bullets keep the reader focussed ‣ They allow you to stick to the 10-words rule ‣ They add production value ‣ But bullets are still a bad idea
  43. 43. 14. KEEP GRAPHICS SIMPLE
  44. 44. Stereotypical 20-something female’s idea of love
  45. 45. Stereotypical 20-something male’s idea of love
  46. 46. 15. MAKE A SEPARATE HANDOUT
  47. 47. www.duarte.com/slidedocs
  48. 48. www.tinyurl.com/svc-slidedocs
  49. 49. STORY + 
 PRESENTER + PRESENTATION = 
 NOT SHITTY √ √ √
  50. 50. WHY IS THIS SO HARD?
  51. 51. K END WITH AN ASK
  52. 52. HERE’S MINE:
  53. 53. 1. STICK TO 10 WORDS PER SLIDE
  54. 54. 2. USE VISUALS MORE THAN WORDS
  55. 55. 3. TELL US A STORY
  56. 56. WE DIVE DEEPER
  57. 57. BETTER POWERPOINT, BETTER PRESENTATIONS WED. NOV. 18, 10A-1P
  58. 58. POWERPOINT TRICKS & TIPS MON. NOV. 13, 10A-1P
  59. 59. SIC ATTENDEES SAVE 15% USE CODE SIC2017 SVCSEATTLE.COM
  60. 60. CUSTOM TEAM TRAINING SVC’S PLACE OR YOURS
  61. 61. Larry Asher
 School of Visual Concepts
 larrya@svcseattle.com www.tinyurl.com/svc-sic-ppt

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