Benedict Evans, consultant with media and technology analyst firm Enders Analysis, talks about the fundamental shift in internet use to mobile and tablets and the ways in which that disrupts publishers.
Simply having a mobile strategy is no longer enough. Marketers need a mobile strategy that understands, targets and engages their most valuable mobile customers: the mobile elite.
This presentation explains how consumers are using devices today and how to identify the most profitable mobile segments.
Based on findings from the 2014 5th Adobe Mobile Consumer Survey, which had over 3,000 global responses from mobile users, this presentation will give valuable insights into:
• Preferred mobile channels and spending habits
• How to deliver and optimise targeted, engaging mobile experiences
• How to personalise in real time through the use of geo-location
This presentation will guide your formation of a high-value mobile strategy.
The China App Index: Photo-Sharing via WeChat Sparks Viral Growth (June 2013)WandouLabs
China is world’s largest smartphone market, by far. But it’s a black hole for app data.
Here at Wandoujia, China's leading Android app store, we decided to change that. Wandoujia presents the very first edition of The China App Index, highlighting the top new apps and games in the Middle Kingdom.
The top trend for June 2013? Photo-sharing via WeChat sparks viral growth for apps. See how a feature to face-off (or 'PK') with celebrities rocketed the Baidu PhotoWonder app to 1.6 million downloads and an insane 4300% growth rate.
Smartphones have become the main mobile device of many and are as important as wallet and keys. Trends on smartphones and tablets in the enterprise (Androids, iPads and iPhones), technology distractions, how many workers use their personal devices at work, future of BlackBerry and Microsoft phones and more. For the most recent report: http://bit.ly/104g0OY
Mobile moves fast. Each quarter of 2014, we highlight key trends that are guaranteed to influence your perspectives and goals for the coming months so you can stay current or pivot when it matters most. We'll tackle questions like:
• what are current device penetration rates
• who's leading the pack in user experience features
• industries making the best use of mobile devices
• shifts in mobile innovations
• techniques that have been improved upon or retired
• and more
Benedict Evans, consultant with media and technology analyst firm Enders Analysis, talks about the fundamental shift in internet use to mobile and tablets and the ways in which that disrupts publishers.
Simply having a mobile strategy is no longer enough. Marketers need a mobile strategy that understands, targets and engages their most valuable mobile customers: the mobile elite.
This presentation explains how consumers are using devices today and how to identify the most profitable mobile segments.
Based on findings from the 2014 5th Adobe Mobile Consumer Survey, which had over 3,000 global responses from mobile users, this presentation will give valuable insights into:
• Preferred mobile channels and spending habits
• How to deliver and optimise targeted, engaging mobile experiences
• How to personalise in real time through the use of geo-location
This presentation will guide your formation of a high-value mobile strategy.
The China App Index: Photo-Sharing via WeChat Sparks Viral Growth (June 2013)WandouLabs
China is world’s largest smartphone market, by far. But it’s a black hole for app data.
Here at Wandoujia, China's leading Android app store, we decided to change that. Wandoujia presents the very first edition of The China App Index, highlighting the top new apps and games in the Middle Kingdom.
The top trend for June 2013? Photo-sharing via WeChat sparks viral growth for apps. See how a feature to face-off (or 'PK') with celebrities rocketed the Baidu PhotoWonder app to 1.6 million downloads and an insane 4300% growth rate.
Smartphones have become the main mobile device of many and are as important as wallet and keys. Trends on smartphones and tablets in the enterprise (Androids, iPads and iPhones), technology distractions, how many workers use their personal devices at work, future of BlackBerry and Microsoft phones and more. For the most recent report: http://bit.ly/104g0OY
Mobile moves fast. Each quarter of 2014, we highlight key trends that are guaranteed to influence your perspectives and goals for the coming months so you can stay current or pivot when it matters most. We'll tackle questions like:
• what are current device penetration rates
• who's leading the pack in user experience features
• industries making the best use of mobile devices
• shifts in mobile innovations
• techniques that have been improved upon or retired
• and more
The past, present, and future outlook of Mobility. This presentation tracks everything from the first transistor created in 1947, through the exabytes of data created every month.
Top 10 Interesting Mobile Apps Statistics You Should KnowClaritus Consulting
If you’re a mobile application developer and are looking to get inside the mind of today’s mobile app users, Claritus is certainly the place to do it. Here are 20 of the most interesting stats we found when it comes to mobile application development. Check out this Presentation that we have made for better understandings.
How to connect with your local community and empower them to enhance their lives, make better decisions, and take action via their cell phones and tablets. How to make key decisions for your mobile strategy. Webinar offered June 26, 2013 by Amy Gahran for the Knight Digital Media Center.
Take a look at how far Microsoft Windows has come since 1981, when it first launched. Then visit http://www.lynda.com/windows10 to learn everything you need to know about Windows 10.
Benedict Evans of Enders Analysis in London tracks the big companies that manage so much of the environment and ecosystem in which publishers operate. In this presentation, he will review the strategies of Amazon, Apple, Facebook, Google, and Microsoft, with a special focus on the aspects of their activities that affect book publishers. Then Evans will talk about how publishers can best take advantage of the opportunities these companies make available while avoiding the pitfalls of dancing with partners who dwarf the publishing industry—let alone any single player—in size.
There is no point in drawing a distinction between the future of technology and the future of mobile. They are the same. In other words, technology is now outgrowing the tech industry.
The past, present, and future outlook of Mobility. This presentation tracks everything from the first transistor created in 1947, through the exabytes of data created every month.
Top 10 Interesting Mobile Apps Statistics You Should KnowClaritus Consulting
If you’re a mobile application developer and are looking to get inside the mind of today’s mobile app users, Claritus is certainly the place to do it. Here are 20 of the most interesting stats we found when it comes to mobile application development. Check out this Presentation that we have made for better understandings.
How to connect with your local community and empower them to enhance their lives, make better decisions, and take action via their cell phones and tablets. How to make key decisions for your mobile strategy. Webinar offered June 26, 2013 by Amy Gahran for the Knight Digital Media Center.
Take a look at how far Microsoft Windows has come since 1981, when it first launched. Then visit http://www.lynda.com/windows10 to learn everything you need to know about Windows 10.
Benedict Evans of Enders Analysis in London tracks the big companies that manage so much of the environment and ecosystem in which publishers operate. In this presentation, he will review the strategies of Amazon, Apple, Facebook, Google, and Microsoft, with a special focus on the aspects of their activities that affect book publishers. Then Evans will talk about how publishers can best take advantage of the opportunities these companies make available while avoiding the pitfalls of dancing with partners who dwarf the publishing industry—let alone any single player—in size.
There is no point in drawing a distinction between the future of technology and the future of mobile. They are the same. In other words, technology is now outgrowing the tech industry.
Reference: Umeng China Mobile Internet Report Q3 2012 EnglishC. Keiko Funahashi
Referenced in presentation, "The Seven Wonders of China's Mobile World"
http://www.slideshare.net/ckeikofunahashi/m-learncon-session-907-ckeikofunahashi
We’ve shared a lot of data about whether and why ‘this time is different’. But beyond that, why is the tech market opportunity larger than any time in history (no, really!)? One word: mobile.
In this update of his past presentation on Mobile Eating the World — delivered this month at Andreessen Horowitz’ annual investor meeting — a16z’s Benedict Evans shares just how and why mobile changes everything. Because tech is outgrowing the tech industry.
In this update of his past presentations on Mobile Eating the World -- delivered most recently at The Guardian's Changing Media Summit -- a16z’s Benedict Evans takes us through how technology is universal through mobile. How mobile is not a subset of the internet anymore. And how mobile (and accompanying trends of cloud and AI) is also driving new productivity tools.
In fact, mobile -- which encompasses everything from drones to cars -- is everything.
Presentation given at Duncan Williams on Friday, September 16, 2011 to a group of approx. 50 people from the Memphis business community. Presented along with Mark Schaefer
Mobile is Global
Mobile Technology Growth
Types of Mobile Users
Noteworthy Platforms
User Experience
Mobile Fragmentation
Mobile Gaming
Internet of Things
Mobile Marketing Examples
CIS13: Impact of Mobile Computing on ITCloudIDSummit
Ashish Jain, Director of Product Management, VMware
Mobile computing and business functions moving to public cloud have resulted in a diverse set of devices and applications entering the workplace. In this session we will look at the latest industry trends, new use cases and scenarios and what are some of the tools available to address these new challenges.
There is a huge cultural shift taking place. For the last 10 years, since 2000 we have experienced how everything is getting digital. The mobile phone is today just as powerful as a desktop computer in 2000. We have all this power in our pocket.
This presentation was given at the Gambling Technology Strategies 2011 in London.
Tackling Cyber Threats in Banking Digitization by KRYPTON Security - ArabNet ...ArabNet ME
This session is dedicated to topic of Cyber or Information Security. The intent is to familiarize the audience with the current context, required strategy to tackle the related topics and a potential approach.
Keynote: Open Banking - To be or not to be? by Open Bank Project by ArabNet B...ArabNet ME
Simon Redfern introduces the why's, what's and how's
of Open Banking and asks if its possible for banks not to be "open".During this presentation, the audience will be taken on a whistle stop tour of Open Banking APIs, Innovation, Apps and Regulation. Attendees will learn why banks worldwide are prioritizing API initiatives - and gain ideas and insights that will support their own open banking journey.
The Triangle to Media Success: How to Leverage your Edit, Ads and Audience to...ArabNet ME
Successful digital media properties require a convergence of three areas: editorial, revenue & audience. Over the course of this talk, you’ll learn how to marry the three to carve out where your product fits in a person’s consumption habits and how to leverage that.
Speaker: Dan Maccarone, Co-Founder & CEO, Charming Robot
With GDPR looming over the horizon, moving creativity up the adtech agenda makes more sense than ever. NEXD CTO, Erik Tammenurm is here to help you understand how creativity can benefit brands, agencies and publishers in a post-GDPR world.
Talk was given during Arabnet Digital Summit 2018 - Dubai, UAE.
Speaker: Erik Tammenurm, Co-Founder and CTO, NEXD
what3words: The future of autonomy and voice control at ArabNet Digital Summi...ArabNet ME
How will people interact with machines in the future? Traditional addressing wasn't designed to be able to define accurate locations using voice technology. what3words provides a solution.
Speaker: Alex Perez-Fragero, Director - Strategic Partnerships, what3words
Keynote: The State of the European Tech Industry at ArabNet Digital Summit 2018ArabNet ME
Investment in the European tech-scene reached an all time high in 2017. The established European tech-hubs developed through strong corporate backing, while up and coming hubs have stronger public private partnerships.
Speaker: Nicolai Strøm-Olsen, Author and Founder, Startup Migrants and Kunstforum
Keynote: Alternative Funding: IPO vs ICO at ArabNet Digital Summit 2018ArabNet ME
Jonathan Nelson founded the largest network of tech founders globally advised the SEC on the challenges of small businesses raising capital. His presentation is on Alternative Funding: IPO vs ICO.
Speaker: Jonathan Nelson, Managing Director of Hack Fund, Founder and CEO of Hackers / Founders
Unlock Your Marketing Potential with the Power of AI by IBM at ArabNet Riyadh...ArabNet ME
The world of marketing and advertising is bound for some major changes in the next few years due to the introduction of AI technology into the field. Heba Sayed makes the case for the use of AI in marketing as a powerful tool to help marketers and agencies understand their customers better, optimize their marketing spend and improve customer satisfaction.
E-commerce in a nutshell by ZID at ArabNet Riyadh 2017ArabNet ME
Get to understand the supply chain in e-commerce from sourcing to customer care and ask the right questions for each part of the eRetail transformation journey. A workshop by Mazen ElDarrab
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
Generating a custom Ruby SDK for your web service or Rails API using Smithyg2nightmarescribd
Have you ever wanted a Ruby client API to communicate with your web service? Smithy is a protocol-agnostic language for defining services and SDKs. Smithy Ruby is an implementation of Smithy that generates a Ruby SDK using a Smithy model. In this talk, we will explore Smithy and Smithy Ruby to learn how to generate custom feature-rich SDKs that can communicate with any web service, such as a Rails JSON API.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
4. 0
500
1,000
1,500
2,000
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
Global annual unit sales (m)
Corporate PCs Consumer PCs Tablets Smart phones All mobile phones
4
More mobile growth coming
Source: Gartner, IDC, Enders Analysis
5. 0
250
500
750
1,000
1,250
1,500
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013e
Global annual unit sales (m)
PCs Smartphones and tablets
Source: Enders Analysis5
The future is mobile
6. The world in 2017
0
1,000
2,000
3,000
4,000
5,000
6,000
7,000
8,000
Population Adults Literate adults Mobile Smart phones PCs Tablets
2017 forecast base (m)
Source: GSMA,World Bank, Enders Analysis6
2012 Growth to 2017
7. Industry scale
Mobile networks
Advertising
Mobile phones
PCs
Apple
Books
Online advertising
Amazon
Google
Recorded music
Facebook
0 250 500 750 1,000 1,250
2012 global revenue ($bn)
Source: Zenith,Apple,Amazon, Google (excludes Motorola Mobility), Facebook, Enders Analysis7
8. • Mobile was always much bigger than tech, but always separate
• Smartphones mean theTechnology and Mobile worlds merge
• Internet and Media are being dragged along
• Tablets accelerate the change
• This is changing everything
Fundamental change
8
9. Fundamental change in scale
PC industry
• 350m PCs sold in 2012
• 1.6bn units in use
• Replaced every 4-5 years
• Shared
Mobile industry
• 1.7bn phones sold in 2012
• 3.2bn mobile users
• Replaced every 2 years
• One per person
9
10. Fundamental change in use
PC internet
• Shared, or used at work
• Semi-portable at best
• Web and web search
Mobile internet
• Personal
• Taken everywhere
• Web, web search, apps,
social, location, service
integration, prediction,APIs,
image recognition, NFC...
10
11. 0
25
50
75
100
Mar-2009 Sep-2009 Mar-2010 Sep-2010 Mar-2011 Sep-2011 Mar-2012 Sep-2012 Mar-2013
Microsoft share of connected device unit sales (%)
Source: Enders Analysis11
The irrelevance of Microsoft
12. 0
25
50
75
100
Units Revenue Operating Profit
Global handset industry share, Q1 2013 (%)
Apple Samsung All other
Source:Apple, Samsung, Enders Analysis12
Dominance of Apple & Samsung
14. 0
10
20
30
40
50
Jun-2010 Dec-2010 Jun-2011 Dec-2011 Jun-2012 Dec-2012
Global unit sales (m)
iPad Branded Android Kindle Fire Nexus
120m tablets in 2012 - 66m iPads
Source:Apple, Google,Asus, Enders Analysis14
15. iPad dominates use everywhere
0
20
40
60
80
100
US UK Germany France Japan China
Share of tablet web traffic, February 2013 (%)
iPad Android Kindle Fire Nook
Source:Adobe15
16. • Well over 200m tablets will be sold in 2013
• Driven by size and price - 7” screens, $300 and (far) below
• A flood of cheap generic Chinese Androids - perhaps 125m
units in China alone this year, with prices under $150
• Not clear these compete directly with Apple, Samsung &
Google
Tablets in 2013
16
18. 0
200
400
600
800
Mar-10 Sept-10 Mar-11 Sept-11 Mar-12 Sept-12 Mar-13
Active users (m)
Apple iOS Google Android Facebook mobile users Amazon accounts
18 Source:Apple, Google, Facebook,Amazon, Enders Analysis
Ecosystem sizes
19. • Apple and Google’s Android have won
• Unlikely that other platforms will be relevant (Windows
Phone, Blackberry, other newer efforts)
• But share of value and use between Apple and Android is fluid
• Google’s control of Android is partial - Amazon Kindle,
Chinese Android, Samsung intentions unclear
• Facebook and Amazon trying to extract value
19
Platform wars
20. 20
For Apple, the
ecosystem is what
sells hardware
For Amazon, Google
and Facebook, the
experience on the
phone is what drives
engagement with all
their services
Ecosystem is the key leverage
point
21. • Content is a commodity, but any ecosystem needs it - table
stakes but no more
• Apple, Google, Microsoft and Amazon all run music,TV and
movie stores at close to cost to support their platforms
• Pandora and Spotify trying to build sustainable indie offerings,
but little scope for others
• Ebooks were a late addition to Apple’s plan for the iPad
21
Content as a competitive weapon
22. 0%
1%
2%
4%
5%
6%
7%
2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
Ecommerce as % US retail revenue
The real prize: ecommerce
Source: BLS, Enders Analysis22
23. 5%
15%
3%
11%
18%
49%
Global internet users, Q1 2013
Global PC internet Global Android iOS
Nokia & RIM China PC internet China Android
Source: ITU, CNNIC, Google,Apple, Nokia, RIM, Enders Analysis23
Google - all about reach
25. 11%
10%
10%
48%
21%
UK 15-24 year old mobile users, May 2013
Facebook Facebook and other social apps Other social apps, no Facebook
No social No smartphone
Source: Enders Analysis25
Facebook: the great unbundling