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Pecha Kucha Talks
The document outlines various Pecha Kucha presentations focused on trends and challenges in the mobile gaming industry, including insights on monetization and player engagement. Notable speakers from companies like Vungle, Tickity Boom, and Chartboost discuss topics ranging from advertising issues to player community building. Each presentation is limited to 20 slides and 20 seconds to emphasize brevity and impactful messaging.
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Pecha Kucha Talks
- 2. WELCOME PGC PECHAKUCHA SESSIONS WilhelmTaht Video Games Executive Rovio Entertainment
- 4. Data: • Head ofExternal Products & Publishing • Feel free to pitch well monetizing and retaining games to us • Twitter: @wilhelm_taht Who’s taht guy?
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- 6. So kucha, much pecha Look!no text & no clicking 20 seconds, 20 slides Mad skillz Tokyo
- 7. Stellar line-up ftw. 1.”DEATH TO BANNERS.” Ville Heijari. Head of Supply, Europe @ Vungle 2. “3 things about the mobile industry more evil than F2P” Anna Marsh, Design Director @ Tickity Boom 3. ”Why F2P brings out the best in Boredom.” Volker Hirsch, Founder, Advisor, Mentor 4. ”Understanding The Different Hats Players Wear.” Oscar Clark, Evangelist @ Everyplay & Independent Game Design and Monetization Consultant 5. ”How to build a community with multimedia." Peter Willington, Editor @ AppSpy 6. ”I'll be back; the hidden goldmine of existing players.” Pepe Agell, Head of International @ Chartboost 7. “Heuristics vs Escapism - using real life habits to create gaming habits." Mark Sorrell F2P Independent Consultant 8. “Apples.” Jon Jordan, Editor at Large @ Pocket Gamer
- 8. GET ON WITHIT ALREADY!!!1
- 10. DEATH TO BANNERS VilleHeijari Head of Supply Europe Vungle
- 12. Infrastructure for In-appVideo Advertising
- 13. Infrastructure for In-appVideo Advertising
- 17. Infrastructure for In-appVideo Advertising (Not actually Sao Paulo)
- 18. Infrastructure for In-appVideo Advertising © Tony De Marco / Sao Paulo No Logo
- 19. Infrastructure for In-appVideo Advertising
- 20. Infrastructure for In-appVideo Advertising Problem: Ads tend to suck
- 21. Infrastructure for In-appVideo Advertising Problem: Ads tend to suck
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- 23. 23Infrastructure for In-AppVideo Advertising
- 32. 3 THINGS ABOUTTHE MOBILE INDUSTRY MORE EVIL THAN F2P Anna Marsh Game Design Director Tickity Boom Games
- 54. WHY F2P BRINGSOUT THE BEST IN BOREDOM Volker Hirsch Venture Partner Emerge Venture Lab
- 76. UNDERSTANDING THE DIFFERENT HATSPLAYERS WEAR Oscar Clark Evangelist Everyplay
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- 98. HOW TO BUILDA COMMUNITY WITH MULTIMEDIA Peter Willington Editor AppSpy
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- 120. I’LL BE BACK:THE HIDDEN GOLDMINE OF EXISTING PLAYERS Pepe Agell Head of International Chartboost
- 121. 1 The hidden goldmine of existing players Thehidden gold mine of existing players
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- 139. Come back andfinish Level 3
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- 142. HEURISTICS VS ESCAPISM:USING REAL LIFE HABITS TO CREATE GAMING HABITS Mark Sorrell Consultant
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