Unified Market Platform
online agriculture marketing
eNAM
The Government developed a comprehensive roadmap for market reforms that included
technology upgrades
an electronic auction platform
a unified trader license
quality certification
effective information dissemination
transparent post-auction processes
market integration etc
FASAL, is an Artificial Intelligence (AI) powered IoT platform, helps farmers to make a data-driven decision.
In the slides you will understand, how the Fasal is acquiring customers and maintaining relationship.
Agriculture engineering & industry revolution 4.01396Surjeet
Agricultural History and industry revolution 1,2,3 and 4 and what is emerging technology. Career Scope after B.Tech Agriculture Engineering.
so many other technology.
Various changes in the Indian spending patterns as well as consumption boom in the nation have given maize products increased applicability and hence the demand for maize products is ascending. Maize processing in India is fragmented and quite unorganized which limits us to capture the exact size of the industry. Industry in the past has grown at a healthy rate .
Maize Processing Industry in India, maize processing plant project report, maize Processing Projects, maize processing unit project report, maize processing value added products, Maize Processing Wet Milling, maize product manufacturing plant project report, maize production and processing, maize production in India, Maize Production Technologies in India, maize products and uses, maize products machinery, maize products manufacturers, maize products, manufacturing plant, maize products pdf, Maize Starch & Derivatives, maize starch industry in India, maize starch manufacturing machine, maize starch manufacturing plant, maize starch manufacturing process, Maize Starch Modified Starch, maize starch plant machinery, maize starch project profile, Maize Starches and starch derivatives, Modified corn starch, Most Profitable Food Processing Business Ideas, Most Profitable maize Processing Business Ideas, Multifarious uses of Starch and its Derivatives, new small scale ideas in maize processing industry, opportunities for the Indian Maize starch industry, Pre-Investment Feasibility Study on maize processing plant, products from maize processing, Project Profile on The Establishment of maize corn Producing Plant, Project profiles on maize processing plant, project report maize starch plant, Project Report on maize and it’s by products, Project report on maize processing industries, Small Scale Food Processing Projects, Small Scale maize Processing Projects, Sorbitol from Maize Starch, Starch Corn Derivatives, starch from maize project report, Starch production from Maize, Starting a Food Processing Business, Starting a maize Processing Business, Techno-Economic feasibility study on maize processing unit, Value-added maize products from Agro Corn, yellow maize animal feed, Corn Germ Oil Extraction, Corn gluten meal production, Corn or Maize Oil production, dextrose from maize, High-Fructose Corn Syrup (HFCS), Liquid Glucose from maize, Processing maize flour
Melvin Samarasinghe, Director, Agfour Engineering Services
Presented at the ReSAKSS-Asia conference “Agriculture and Rural Transformation in Asia: Past Experiences and Future Opportunities”. An international conference jointly organized by ReSAKSS-Asia, IFPRI, TDRI, and TVSEP project of Leibniz Universit Hannover with support from USAID and Deutsche Forschungsgemeinschaft (DFG) at the Dusit Thani Hotel, Bangkok, Thailand December 12–14, 2017.
Insights Success, bring you some of the best agriculture service providers who have come up with innovative, cost-effective agriculture solutions for the farmers. Dive into this edition titled, India’s Best Agriculture Solution Providers, 2021.
Unified Market Platform
online agriculture marketing
eNAM
The Government developed a comprehensive roadmap for market reforms that included
technology upgrades
an electronic auction platform
a unified trader license
quality certification
effective information dissemination
transparent post-auction processes
market integration etc
FASAL, is an Artificial Intelligence (AI) powered IoT platform, helps farmers to make a data-driven decision.
In the slides you will understand, how the Fasal is acquiring customers and maintaining relationship.
Agriculture engineering & industry revolution 4.01396Surjeet
Agricultural History and industry revolution 1,2,3 and 4 and what is emerging technology. Career Scope after B.Tech Agriculture Engineering.
so many other technology.
Various changes in the Indian spending patterns as well as consumption boom in the nation have given maize products increased applicability and hence the demand for maize products is ascending. Maize processing in India is fragmented and quite unorganized which limits us to capture the exact size of the industry. Industry in the past has grown at a healthy rate .
Maize Processing Industry in India, maize processing plant project report, maize Processing Projects, maize processing unit project report, maize processing value added products, Maize Processing Wet Milling, maize product manufacturing plant project report, maize production and processing, maize production in India, Maize Production Technologies in India, maize products and uses, maize products machinery, maize products manufacturers, maize products, manufacturing plant, maize products pdf, Maize Starch & Derivatives, maize starch industry in India, maize starch manufacturing machine, maize starch manufacturing plant, maize starch manufacturing process, Maize Starch Modified Starch, maize starch plant machinery, maize starch project profile, Maize Starches and starch derivatives, Modified corn starch, Most Profitable Food Processing Business Ideas, Most Profitable maize Processing Business Ideas, Multifarious uses of Starch and its Derivatives, new small scale ideas in maize processing industry, opportunities for the Indian Maize starch industry, Pre-Investment Feasibility Study on maize processing plant, products from maize processing, Project Profile on The Establishment of maize corn Producing Plant, Project profiles on maize processing plant, project report maize starch plant, Project Report on maize and it’s by products, Project report on maize processing industries, Small Scale Food Processing Projects, Small Scale maize Processing Projects, Sorbitol from Maize Starch, Starch Corn Derivatives, starch from maize project report, Starch production from Maize, Starting a Food Processing Business, Starting a maize Processing Business, Techno-Economic feasibility study on maize processing unit, Value-added maize products from Agro Corn, yellow maize animal feed, Corn Germ Oil Extraction, Corn gluten meal production, Corn or Maize Oil production, dextrose from maize, High-Fructose Corn Syrup (HFCS), Liquid Glucose from maize, Processing maize flour
Melvin Samarasinghe, Director, Agfour Engineering Services
Presented at the ReSAKSS-Asia conference “Agriculture and Rural Transformation in Asia: Past Experiences and Future Opportunities”. An international conference jointly organized by ReSAKSS-Asia, IFPRI, TDRI, and TVSEP project of Leibniz Universit Hannover with support from USAID and Deutsche Forschungsgemeinschaft (DFG) at the Dusit Thani Hotel, Bangkok, Thailand December 12–14, 2017.
Insights Success, bring you some of the best agriculture service providers who have come up with innovative, cost-effective agriculture solutions for the farmers. Dive into this edition titled, India’s Best Agriculture Solution Providers, 2021.
An introductory session to agricultural entrepreneurship will feature successful agripreneurs/industry leaders talking about how they achieved their dreams. Lessons on entrepreneurship, skills and qualities that an entrepreneur should have and the support system required for entrepreneurship will be the take home lessons from this session.
what is the use private extension services.whart are the advantages of private extension servies.What is the difference between public and private extension services.
It is an initiative taken by DCM Shriram Consolidated Ltd. which provides end-to-end ground level support to the Indian farmer for improving their productivity and profitability.
Asia Regional Planning Meeting-Agricultural Markets and Risks in Asia:Challen...ICRISAT
In Asia, steady population growth and rising per capita incomes -> more demand for protein, less carb…Besides technologies, markets and other risks factors drive dryland cereals and pulses. In real terms, prices for all food items are expected to decline in the long run, … (intensification ->high agri-output)
1. bryan@krishistar.com | +91 9769825888 | krishistar.com | Mumbai, India
Farmer-owned businesses
Building a supply chain network of
farmer-owned food processing units
Market linkages
Developing products and selling
through the Krishi Star brand
2. Introduction
Our vision is to improve incomes for small farmers
Small Farmers
Profile
1-2 acres
INR 30-50k / yr
Challenges
Market power
Environment
Infrastructure
Food Processing
Advantages
Higher value supply chain
Harvest independent
200M
Living in rural poverty
3M Cr
Growth expected by 2021 (INR)
3. Introduction
India’s food processing industry has good overall growth potential and benefit potential to small farmers
Small Farmers
Profile
1-2 acres
INR 30-50k / yr
Challenges
Market power
Environment
Infrastructure
Food Processing
Advantages
Higher value supply chain
Harvest independent
200M
Living in rural poverty
3M Cr
Growth expected by 2021 (INR)
4. Introduction
If small farmers could capture even 1% of the industry’s growth it would double incomes for 6M small farmers
Small Farmers
Profile
1-2 acres
INR 30-50k / yr
Challenges
Market power
Environment
Infrastructure
Food Processing
Advantages
Higher value supply chain
Harvest independent
200M
Living in rural poverty
3M Cr
Growth expected by 2021 (INR)
1%30k Cr
Impact potential (INR)
6M
# farmers income doubled
5. Introduction
This potential for small farmer impact and India’s economy as a whole has sparked the growth of a support ecosystem
of NGOs, government, and private supporters
Small Farmers
Profile
1-2 acres
INR 30-50k / yr
Challenges
Market power
Environment
Infrastructure
Food Processing
Advantages
Higher value supply chain
Harvest independent
Support ecosystem (NGO, Gov)
200M
Living in rural poverty
3M Cr
Growth expected by 2021 (INR)
1%30k Cr
Impact potential (INR)
6M
# farmers income doubled
6. Market linkages
Product innovation
Quality control
Introduction
However, despite unmet market demand, this potential is not realized because of challenges in market linkages, quality
control, and product innovation
Small Farmers
Profile
1-2 acres
INR 30-50k / yr
Challenges
Market power
Environment
Infrastructure
Food Processing
Advantages
Higher value supply chain
Harvest independent
Support ecosystem (NGO, Gov)
200M
Living in rural poverty
3M Cr
Growth expected by 2021 (INR)
1%30k Cr
Impact potential (INR)
6M
# farmers income doubled
7. Introduction
Krishi Star is creating a scalable, sustainable business that unlocks this impact potential for small farmers
Small Farmers
Profile
1-2 acres
Challenges
Market power
Environment
Infrastructure
Food Processing
Advantages
Higher value supply chain
Harvest Independent
Support ecosystem (NGO, Gov)
30k Cr
Impact potential (INR)
45k Cr
Business potential (INR)
8. Our Model
We are building a network of farmer-owned processing units, and selling products through our Krishi Star brand. Krishi
Star is involved in multiple stages of the supply chain to ensure quality and consistency.
Farmers
Farmer-owned processing
units
Institutional customers
Farmer-owned canning unit
Lachakadi, Gujarat
Training session at farmer-
owned drying unit
Pune, MaharashtraOps guidance and quality
controls for processing unit
Direct procurement from
farmers to processing unit
Purchase of product from
processing unit
Marketing, selling,
distribution of products
under Krishi Star Brand to
end customers
Key Activities
9. On-the-Ground
Our current range of core products
Whole Peeled
Tomatoes
Current Market
HORECA
Future Market
Retail
Sun Dried Tomatoes
Current Market
HORECA, B2B
Future Market
Retail
Tomato Puree
Current Market
HORECA
Future Market
Retail
Dried Oyster
Mushrooms
Current Market
HORECA, B2B
Future Market
Retail
10. Marketing and Sales
To our customers, we offer high quality, affordable products.
Best Value, Natural Quality Standards, Innovation
Local Advantage Global Best Standard
11. Impact
Our main focus has been growing demand. We are now positioned to multiply impact and drive cost savings
Direct Procurement of fresh tomatoes
Set up of village level
procurement centers for
fresh tomatoes
Budget – INR 9L
INR 19L
Procurement from farmers
5%
Input Cost Reduction - KS
Upgradation of existing processing units
Upgrade existing farmer-
owned units, re-
incorporate into supply
Budget – INR 7L
INR 46L
Revenue to farmer-owned
4%
Product Cost Reduction - KS
R&D / Demo site
Facilitate new farmer-
owned units through
demo-site
Budget – INR 10L
1
2
3
0
100,000
200,000
300,000
400,000
FY 14-15 FY 15-16
Need for Upgradation
Revenue to Units
12. Fundraise
Krishi Star is currently raising INR 2 Cr to implement these initiatives and reach breakeven.
Capital Requirement - INR 2 Cr
Projected Breakeven - October 2019
Runway - 2 years under multiple scenarios
Budget Usage
R&D
10%
Sales and
Marketing
31%
Operations /
Impact
34%
Overhead
18%
Finance/Legal
7%
Farmer Impact potential
INR 5 Cr
KS Revenue
INR 8 Cr
at breakeven… * Annual run rate
Fundraising details
13. Team
Krishi Star Team
Bryan Lee
CEO
• iFarms (business development),
Accenture (marketing, media)
• MBA , Kellogg School of
Management
• BS Mechanical Engineering,
Cornell University
Agastya Chopra
Business Operations
• Anca Leathers (factory ops, supply
chain, institutional sales)
• Gaia Conservation
• BS Business Management, Rochester
Institute of Technology
Abdul Rahiman
Finance / Business Development
• Excel Crop Care (Agri inputs,
Institutional sales)
• ABM, IIM Ahmedabad
• BS Agriculture, Kerala Agricultural
University
David Nott
Product Development / HR
• Waitrose, Marks & Spencer (food
retail, management)
• Advanced Diploma, Psychotherapy
Queen Mary’s University
• BS Building Services and
Engineering Science, South Thames
College
14. Team
Krishi Star Team
Korak Chattopadhyay
Operations
• NABARD
• Agribusiness Economics, Gokhale
Institute, Pune
• BA Economics, Visva-Bharti, West
Bengal
Suproteek Chowdhury
Sales
• JSW Steel
• MS Management & Engineering,
RWTH Uni, Germany
• BTech, Manipal University
Ishaan Handa
Business Development
• J.P. Morgan, Axis Bank
• BS Finance, HKUST Business
School, Hong Kong
15. Press Partners / Advisors
Team
Partners and Recognition
Click to view Click to view