14 practical social media tips and key takeaways for 2016sixtwo digital
Social media is a very powerful tool when it comes to marketing your business, but you need to know how to use the right tools the right way.
This workshop will offer practical tips and key takeaways to help you improve your current social media strategy. It will look at strategies to implement, tools you should be using and more helpful hints.
25 recommended social media marketing tips for global paint industriesSocial Bubble
Download "25 recommended social media marketing tips for global paint industries" Free eBook by Social Bubble. And Bubble Up your Paint Industry. For Paint Industries Global Online Services Contact Social Bubble Today.
BlogWell Minneapolis Social Media Case Study: Progressive, presented by Matt ...SocialMedia.org
The document discusses how Progressive Insurance uses social media. Matt Lehman from Progressive discusses how insurance is a "boring product" but social media can help change that by making content relevant, finding early wins on social platforms, mining existing assets for shareable content, having fun with content like pop-up videos, and closely measuring engagement and customer satisfaction through metrics like Net Promoter Score on social media. Early results for Progressive on social media have been encouraging.
25 impressive social media marketing tips for global cotton & textile industriesSocial Bubble
Download "25 impressive social media marketing tips for global cotton & textile industries" Free eBook by Social Bubble. And Bubble Up your Cotton & Textile Industry. For Cotton & Textile Industries Global Online Services Contact Social Bubble Today.
25 proven social media marketing tips for global pet food & pet care industriesSocial Bubble
Download "25 proven social media marketing tips for global pet food & pet care industries" Free eBook by Social Bubble. And Bubble Up your Pet Food & Pet Care Industry. For Pet Food & Pet Care Industries Global Online Services Contact Social Bubble Today.
25 classic social media marketing tips for global dairy & milk product indust...Social Bubble
Download "25 classic social media marketing tips for global dairy & milk product industries" Free eBook by Social Bubble. And Bubble Up your Dairy & Milk Product Industry. For Dairy & Milk Product Industries Global Online Services Contact Social Bubble Today.
25 savvy social media marketing tips for global spices industriesSocial Bubble
This document provides 25 tips for using social media for business purposes. It recommends that businesses talk about their products and how to purchase them, be interactive by asking for customer input, and post regularly to foster engagement. It also suggests creating a social media plan, auditing existing profiles, including engagement in strategies, and using social media to drive traffic to websites. The tips encourage using platforms like LinkedIn and scheduling tweets to save time.
25 clever social media marketing tips for global tea industriesSocial Bubble
This document provides 25 tips for using social media effectively for business purposes. It recommends that businesses talk about their products and how to purchase them, be interactive by asking for customer input, and post regularly to foster engagement. It also suggests creating a social media plan, auditing existing profiles, including engagement in strategies, and using social media to drive traffic to websites. The tips encourage using platforms like LinkedIn and scheduling tweets to save time.
14 practical social media tips and key takeaways for 2016sixtwo digital
Social media is a very powerful tool when it comes to marketing your business, but you need to know how to use the right tools the right way.
This workshop will offer practical tips and key takeaways to help you improve your current social media strategy. It will look at strategies to implement, tools you should be using and more helpful hints.
25 recommended social media marketing tips for global paint industriesSocial Bubble
Download "25 recommended social media marketing tips for global paint industries" Free eBook by Social Bubble. And Bubble Up your Paint Industry. For Paint Industries Global Online Services Contact Social Bubble Today.
BlogWell Minneapolis Social Media Case Study: Progressive, presented by Matt ...SocialMedia.org
The document discusses how Progressive Insurance uses social media. Matt Lehman from Progressive discusses how insurance is a "boring product" but social media can help change that by making content relevant, finding early wins on social platforms, mining existing assets for shareable content, having fun with content like pop-up videos, and closely measuring engagement and customer satisfaction through metrics like Net Promoter Score on social media. Early results for Progressive on social media have been encouraging.
25 impressive social media marketing tips for global cotton & textile industriesSocial Bubble
Download "25 impressive social media marketing tips for global cotton & textile industries" Free eBook by Social Bubble. And Bubble Up your Cotton & Textile Industry. For Cotton & Textile Industries Global Online Services Contact Social Bubble Today.
25 proven social media marketing tips for global pet food & pet care industriesSocial Bubble
Download "25 proven social media marketing tips for global pet food & pet care industries" Free eBook by Social Bubble. And Bubble Up your Pet Food & Pet Care Industry. For Pet Food & Pet Care Industries Global Online Services Contact Social Bubble Today.
25 classic social media marketing tips for global dairy & milk product indust...Social Bubble
Download "25 classic social media marketing tips for global dairy & milk product industries" Free eBook by Social Bubble. And Bubble Up your Dairy & Milk Product Industry. For Dairy & Milk Product Industries Global Online Services Contact Social Bubble Today.
25 savvy social media marketing tips for global spices industriesSocial Bubble
This document provides 25 tips for using social media for business purposes. It recommends that businesses talk about their products and how to purchase them, be interactive by asking for customer input, and post regularly to foster engagement. It also suggests creating a social media plan, auditing existing profiles, including engagement in strategies, and using social media to drive traffic to websites. The tips encourage using platforms like LinkedIn and scheduling tweets to save time.
25 clever social media marketing tips for global tea industriesSocial Bubble
This document provides 25 tips for using social media effectively for business purposes. It recommends that businesses talk about their products and how to purchase them, be interactive by asking for customer input, and post regularly to foster engagement. It also suggests creating a social media plan, auditing existing profiles, including engagement in strategies, and using social media to drive traffic to websites. The tips encourage using platforms like LinkedIn and scheduling tweets to save time.
25 smart social media marketing tips for global perls industriesSocial Bubble
Download "25 smart social media marketing tips for global perls industries" Free eBook by Social Bubble. And Bubble Up your Perl Industry. For Perl Industries Global Online Services Contact Social Bubble Today.
25 cool social media marketing tips for global eyewear industriesSocial Bubble
Download "25 cool social media marketing tips for global eyewear industries" Free eBook by Social Bubble. And Bubble Up your Eyewear Industry. For Eyewear Industries Global Online Services Contact Social Bubble Today.
25 handy social media marketing tips for global container & packaging industriesSocial Bubble
This document provides 25 tips for using social media effectively for business purposes. It recommends that businesses talk about their products and how to purchase them, be interactive by asking for customer input, and post regularly to foster engagement. It also suggests creating a social media plan, auditing existing profiles, including engagement in strategies, and using social media to drive traffic to websites. The tips encourage using platforms like LinkedIn and scheduling tweets to save time.
25 mind blowing social media marketing tips for global silk industriesSocial Bubble
Download "25 mind blowing social media marketing tips for global silk industries" Free eBook by Social Bubble. And Bubble Up your Silk Industry. For Silk Industries Global Online Services Contact Social Bubble Today.
21 best social media marketing tips to consider for vegetables industrySocial Bubble
The document provides 21 tips for effective social media marketing. It recommends businesses talk about their products and services, ask for customer input, and post regularly to foster engagement. It also suggests creating a social media plan, auditing existing profiles, including engagement strategies, and using social media to drive website traffic. Additional tips include using LinkedIn, scheduling tweets, avoiding mistakes, promoting benefits to skeptics, using URL shorteners, learning hashtags, content calendars, advertising, mobile optimization, community building, multiple networks, engagement, video marketing, and podcasting.
21 brilliant social media marketing tips to consider for rice industrySocial Bubble
Download "21 brilliant social media marketing tips to consider for rice industry" Free eBook by Social Bubble. And Bubble Up your Rice Industry. For Rice Industries Global Online Services Contact Social Bubble Today.
21 useful social media marketing tips to consider for computer hardware industrySocial Bubble
The document provides 21 tips for effective social media marketing. It recommends businesses talk about their products and services, ask customers for input, and post regularly to foster engagement. It also suggests creating a social media plan, auditing existing profiles, including engagement strategies, and using social media to drive traffic to websites. Finally, it advises using platforms like LinkedIn, scheduling tweets, avoiding mistakes, and using hashtags, videos, and podcasts strategically.
21 mind blowing social media marketing tips to consider for led lighting indu...Social Bubble
Download "" Free eBook by Social Bubble. And Bubble Up your LED Lighting Industry. For LED Lighting Industries Global Online Services Contact Social Bubble Today.
21 bestest social media marketing tips to consider for semiconductor industrySocial Bubble
The document provides 21 tips for effective social media marketing. It recommends businesses talk about their products and services, ask customers for input, and post regularly to foster engagement. It also suggests creating a social media plan, auditing existing profiles, including engagement strategies, and using social media to drive traffic to websites. Finally, it advises using platforms like LinkedIn, scheduling tweets, avoiding mistakes, and using hashtags, videos, and podcasts strategically.
21 recommended social media marketing tips to consider for cement industrySocial Bubble
Download "21 recommended social media marketing tips to consider for cement industry" Free eBook by Social Bubble. And Bubble Up your Cement Industry. For Cement Industries Global Online Services Contact Social Bubble Today.
21 ultimate social media marketing tips to consider for leather product industrySocial Bubble
The document provides 21 tips for effective social media marketing. It recommends businesses talk about their products and services, ask customers for input, and post regularly to foster engagement. It also suggests creating a social media plan, auditing existing profiles, including engagement strategies, and using social media to drive traffic to websites. Finally, it advises using platforms like LinkedIn, scheduling tweets, avoiding mistakes, and using hashtags, calendars, and multiple social networks to reach more potential customers.
Angus Business Breakfast - Social Media for Business, Dec 2014Alison Henderson
Social Media for Business..an overview. The slide deck gives information about the potential size of the market, how you can organise your social media & create a strategic plan to develop your content, target the right audience and reach your goals!
How does Digital medium help small business grow ? Twitter for CEOs and Business leaders.
This presentation was delievered in front of the members of Indo American Chamber of Commerce. The audience was from different age groups and business domains who wish to explore Twitter as brand promotion and for their thought leadership.
Who will win the content marketing war?yourspeakeasy
Content marketing is both the oldest strategy in the advertising arsenal and the buzz-tactic of the year. Learn what has made and will continue to turn great storytelling into sales.
A brief overview of creating and curating social media content. Taken from my "Ten Minute Tech Talk" at the 12th Annual Valley Business Expo. Any q's, come to our Facebook Page and ask!! http://www.facebook.com/talkingfinger
6 TIPS TO UPGRADE YOUR INSTAGRAM MARKETING STRATEGY - VITAMIN MEDIA BLOGDimitris Kamtsikoudis
My new blog post at Vitamin Media's website, with 6 cool #tips for your #instagram #marketing! Take a look and feel free to comment, like & share! Thank you very much!
Five ways startups can be lean and mean in social mediaJoe Doran
As a startup, you're going to be worried about a lot of things. Your product. Your customers. Your funding. So you can be forgiven if you forget to update your social presence a few times each day. Still, your social presence matters -- a lot. And we've got some easy tips for startups and small companies to get a lot done in the social and content marketing (without spending too much time or money).
Five ways startups can be lean and mean in social mediaRallyverse
As a startup, you're going to be worried about a lot of things. Your product. Your customers. Your funding. So you can be forgiven if you forget to update your social presence a few times each day. Still, your social presence matters -- a lot. And we've got some easy tips for startups and small companies to get a lot done in the social and content marketing (without spending too much time or money).
This document provides 10 things for small businesses to consider before using social media. It advises understanding what social media is and whether it can facilitate the desired conversations with customers. Businesses should also assess if they have time for social media, know their audience, and can devise an effective strategy. The document also recommends figuring out how to measure success on social media and being willing to keep up with ongoing changes, and asks where to find help with social media use.
Facebook video usage will continue growing in 2016, with new features like suggested videos and picture-in-picture viewing. Motivational quotes and lessons shared on social media will remain popular, as the #quote hashtag was one of the most used in 2015. GIFs will see greater usage across Facebook and Twitter now that they are supported on both platforms. Instagram advertising will provide opportunities to drive traffic to events listed on Eventbrite, especially for fashion, music or food events. Snapchat will be an important platform for promoting events targeted at 14-28 year olds in 2016, dubbed the "year of the millennial".
What you need to know about Facebook advertising - WYSTC 2015sixtwo digital
If you don’t know what you’re doing when it comes to Facebook advertising you can be faced with information overload. Should you boost posts to your existing fans or to new ones? Do Facebook Offers really work? How can I track the ROI?
This workshop will look at the various types of Facebook advertising products available to you, when to use them, how to target customers and more. A step-by-step guide to creating a Facebook Ad Campaign will be offered.
25 smart social media marketing tips for global perls industriesSocial Bubble
Download "25 smart social media marketing tips for global perls industries" Free eBook by Social Bubble. And Bubble Up your Perl Industry. For Perl Industries Global Online Services Contact Social Bubble Today.
25 cool social media marketing tips for global eyewear industriesSocial Bubble
Download "25 cool social media marketing tips for global eyewear industries" Free eBook by Social Bubble. And Bubble Up your Eyewear Industry. For Eyewear Industries Global Online Services Contact Social Bubble Today.
25 handy social media marketing tips for global container & packaging industriesSocial Bubble
This document provides 25 tips for using social media effectively for business purposes. It recommends that businesses talk about their products and how to purchase them, be interactive by asking for customer input, and post regularly to foster engagement. It also suggests creating a social media plan, auditing existing profiles, including engagement in strategies, and using social media to drive traffic to websites. The tips encourage using platforms like LinkedIn and scheduling tweets to save time.
25 mind blowing social media marketing tips for global silk industriesSocial Bubble
Download "25 mind blowing social media marketing tips for global silk industries" Free eBook by Social Bubble. And Bubble Up your Silk Industry. For Silk Industries Global Online Services Contact Social Bubble Today.
21 best social media marketing tips to consider for vegetables industrySocial Bubble
The document provides 21 tips for effective social media marketing. It recommends businesses talk about their products and services, ask for customer input, and post regularly to foster engagement. It also suggests creating a social media plan, auditing existing profiles, including engagement strategies, and using social media to drive website traffic. Additional tips include using LinkedIn, scheduling tweets, avoiding mistakes, promoting benefits to skeptics, using URL shorteners, learning hashtags, content calendars, advertising, mobile optimization, community building, multiple networks, engagement, video marketing, and podcasting.
21 brilliant social media marketing tips to consider for rice industrySocial Bubble
Download "21 brilliant social media marketing tips to consider for rice industry" Free eBook by Social Bubble. And Bubble Up your Rice Industry. For Rice Industries Global Online Services Contact Social Bubble Today.
21 useful social media marketing tips to consider for computer hardware industrySocial Bubble
The document provides 21 tips for effective social media marketing. It recommends businesses talk about their products and services, ask customers for input, and post regularly to foster engagement. It also suggests creating a social media plan, auditing existing profiles, including engagement strategies, and using social media to drive traffic to websites. Finally, it advises using platforms like LinkedIn, scheduling tweets, avoiding mistakes, and using hashtags, videos, and podcasts strategically.
21 mind blowing social media marketing tips to consider for led lighting indu...Social Bubble
Download "" Free eBook by Social Bubble. And Bubble Up your LED Lighting Industry. For LED Lighting Industries Global Online Services Contact Social Bubble Today.
21 bestest social media marketing tips to consider for semiconductor industrySocial Bubble
The document provides 21 tips for effective social media marketing. It recommends businesses talk about their products and services, ask customers for input, and post regularly to foster engagement. It also suggests creating a social media plan, auditing existing profiles, including engagement strategies, and using social media to drive traffic to websites. Finally, it advises using platforms like LinkedIn, scheduling tweets, avoiding mistakes, and using hashtags, videos, and podcasts strategically.
21 recommended social media marketing tips to consider for cement industrySocial Bubble
Download "21 recommended social media marketing tips to consider for cement industry" Free eBook by Social Bubble. And Bubble Up your Cement Industry. For Cement Industries Global Online Services Contact Social Bubble Today.
21 ultimate social media marketing tips to consider for leather product industrySocial Bubble
The document provides 21 tips for effective social media marketing. It recommends businesses talk about their products and services, ask customers for input, and post regularly to foster engagement. It also suggests creating a social media plan, auditing existing profiles, including engagement strategies, and using social media to drive traffic to websites. Finally, it advises using platforms like LinkedIn, scheduling tweets, avoiding mistakes, and using hashtags, calendars, and multiple social networks to reach more potential customers.
Angus Business Breakfast - Social Media for Business, Dec 2014Alison Henderson
Social Media for Business..an overview. The slide deck gives information about the potential size of the market, how you can organise your social media & create a strategic plan to develop your content, target the right audience and reach your goals!
How does Digital medium help small business grow ? Twitter for CEOs and Business leaders.
This presentation was delievered in front of the members of Indo American Chamber of Commerce. The audience was from different age groups and business domains who wish to explore Twitter as brand promotion and for their thought leadership.
Who will win the content marketing war?yourspeakeasy
Content marketing is both the oldest strategy in the advertising arsenal and the buzz-tactic of the year. Learn what has made and will continue to turn great storytelling into sales.
A brief overview of creating and curating social media content. Taken from my "Ten Minute Tech Talk" at the 12th Annual Valley Business Expo. Any q's, come to our Facebook Page and ask!! http://www.facebook.com/talkingfinger
6 TIPS TO UPGRADE YOUR INSTAGRAM MARKETING STRATEGY - VITAMIN MEDIA BLOGDimitris Kamtsikoudis
My new blog post at Vitamin Media's website, with 6 cool #tips for your #instagram #marketing! Take a look and feel free to comment, like & share! Thank you very much!
Five ways startups can be lean and mean in social mediaJoe Doran
As a startup, you're going to be worried about a lot of things. Your product. Your customers. Your funding. So you can be forgiven if you forget to update your social presence a few times each day. Still, your social presence matters -- a lot. And we've got some easy tips for startups and small companies to get a lot done in the social and content marketing (without spending too much time or money).
Five ways startups can be lean and mean in social mediaRallyverse
As a startup, you're going to be worried about a lot of things. Your product. Your customers. Your funding. So you can be forgiven if you forget to update your social presence a few times each day. Still, your social presence matters -- a lot. And we've got some easy tips for startups and small companies to get a lot done in the social and content marketing (without spending too much time or money).
This document provides 10 things for small businesses to consider before using social media. It advises understanding what social media is and whether it can facilitate the desired conversations with customers. Businesses should also assess if they have time for social media, know their audience, and can devise an effective strategy. The document also recommends figuring out how to measure success on social media and being willing to keep up with ongoing changes, and asks where to find help with social media use.
Facebook video usage will continue growing in 2016, with new features like suggested videos and picture-in-picture viewing. Motivational quotes and lessons shared on social media will remain popular, as the #quote hashtag was one of the most used in 2015. GIFs will see greater usage across Facebook and Twitter now that they are supported on both platforms. Instagram advertising will provide opportunities to drive traffic to events listed on Eventbrite, especially for fashion, music or food events. Snapchat will be an important platform for promoting events targeted at 14-28 year olds in 2016, dubbed the "year of the millennial".
What you need to know about Facebook advertising - WYSTC 2015sixtwo digital
If you don’t know what you’re doing when it comes to Facebook advertising you can be faced with information overload. Should you boost posts to your existing fans or to new ones? Do Facebook Offers really work? How can I track the ROI?
This workshop will look at the various types of Facebook advertising products available to you, when to use them, how to target customers and more. A step-by-step guide to creating a Facebook Ad Campaign will be offered.
Driving UGC on social media platforms - WYSTC 2015sixtwo digital
While social networks like Facebook and Instagram give businesses in the travel industry a platform to broadcast their messages to endless amounts of potential customers, the most influential publishers when it comes to your product are the customer themselves- you just need to know how to get them to publish content featuring your product.
This workshop will look at different tactics and strategies to turn your customers into walking, online publishing advocates for your business. Find out what channels are the most effective, how to leverage content already being published and how to generate more content to be shared in the future.
What you need to know about Instagram - WYSTC 2015sixtwo digital
Along with Twitter and Facebook, Instagram is the most popular social network out there. Every business, especially business to consumer businesses, should have a presence there. In this presentation you'll find out tips for creating a strategy, some free tools and more.
Using content and social media to grow your business - Digital DNAsixtwo digital
Recently I was invited to speak at the tourism day at Digital DNA - a digital marketing conference in Belfast. I spoke about how you can use content and social media to grow your business and gave some general tips also.
How to break through the noise with your content marketing and social media m...sixtwo digital
Since we are in a time when it seems every brand and business is engaging in some sort of content marketing, getting your content noticed is increasingly popular. This presentation looks at ways to break through all the noise online and get noticed.
Building Effective Blogger Relationships: A 12 Month Plansixtwo digital
Bloggers can offer statistics that journalists and traditional media can't - page views, unique visitors, reach for Facebook posts, YouTube views and more. Not only that, but they can offer them at different stages over a 12 month period, once the content is 'evergreen'. But not many brands are looking for right statistics.
This presentation shows travel brands how to build the perfect brand-blogger relationship, from the stages of finding the right bloggers to work with, to 12 months after the blogger has used a brand's product/stayed in their property/visited a destination.
The presentation includes:
- How to find the right bloggers
- How to show ROI up to 12 months after collaborating
- How to make sure bloggers share content the right way on the different social channels
- How to track reach across different social channels - Google Plus, Instagram, Facebook, Twitter, Blog
- How to decipher whether a brand-blogger relationship should be a once-off collaboration or a longer one
- How to be innovative with bloggers
- Much more...
Lead a social media engagement strategy, presented by Sebastian QuinnSocialMedia.org
In his Brands-Only Summit presentation, Hard Rock International's Sebastian Quinn teaches a class on leading a social media engagement strategy.
He talks about building a scalable, effective plan to engage customers, fans, and critics in social conversations.
Webfirm and Australian Hotels Association - Social Media Marketing June 2014WebfirmSlides
101 guide to Social Media Marketing for Pubs, Bars and Restaurants. Presented by Webfirm in conjunction with the Australian Hotels Association Victoria
Boost your new travel business with social mediaBruce Martin
This presentation discusses how new travel businesses can use social media to boost their marketing. It recommends choosing social media platforms based on the target audience and setting goals for follower growth and engagement. It also provides tips for social media success, including regularly posting valuable content, engaging with others, capitalizing on trends, scheduling posts in advance, maximizing popular posts, posting at optimal times, asking questions to involve followers, treating each platform differently, and using images. The overall message is that social media can help build brand awareness, credibility and traffic if used strategically.
How To Use Social Media To Market Your BusinessShane Haggerty
This document discusses using social media to market a business. It defines social media as an interactive online communication tool. It emphasizes that social media allows two-way communication rather than one-way communication. The document then provides tips and strategies for using key social media platforms like Facebook, Twitter, and YouTube to market a business and engage customers. It stresses the importance of listening to customers and communities on social media and using engaging content like photos and videos.
"Making Social Media Make Money"
This presentation will share Ten Ethical Strategies to generate revenue through blogs, podcasts, YouTube, Facebook and Twitter.
Learn how one company generated over $6,000,000 through Twitter, how another company generates millions of dollars selling one product each day through Social Media and how a blender manufacturer increased sales over 700%!
Best practices for YouTube videos, winning Facebook Fan Pages, Location based Networking with FourSquare and GoWalla. What is S-Commerce? How to use WeFollow and TwitterGrader to generate a valuable Social Media Audience. Learn how an individual blogger pulls in over $1,000,000. Discover the Three E's of Social Media. Communities and Facebook Applications and iPhone Applications.
How Social Media Immensely Helps CEOs- Echovme DMS-Jan'15 Swati Bhargava
The document discusses how social media can help CEOs by allowing them to directly engage with customers and other stakeholders. While only 1 in 5 CEOs have social media accounts, the document notes that 82% of consumers are more likely to trust a company whose leadership team uses social media. It provides examples of active Indian CEOs on Twitter, including those from Flipkart, Paytm, and CashKaro. The document outlines how the CEO of CashKaro uses social media for purposes like raising brand awareness, getting feedback, hiring, and amplifying press coverage. It emphasizes that social media allows CEOs to connect with customers and understand their needs.
No matter if you have only dabbled in social media, or your nonprofit has a robust social media strategy, things in the social space change fast. Join Clare McDowall for 10 tips to supercharge your social media in 2014.
About the Presenter:
Clare McDowall is an online communications consultant specializing in social media communications. She has a passion for, and expertise in working with Canadian nonprofits to educate and inspire them to get better at using social media.
She is the founder of Be Good Be Social Toronto, a free social media conference for nonprofits, coming in to it’s 4th year in Canada, and Clare is also a proud advocate for Good Works, a nonprofit communications agency who focus on telling deeply human stories about philanthropy to inspire action. She is their Chief Connections Officer in the Greater Toronto area. You can find her at www.sociallygood.ca and @socially_good on Twitter.
10 Ways to Make Social Media Work for Your BusinessKarla Graves
This document provides tips on how businesses can use social media effectively. It discusses how social media has changed how business is conducted and how customers now discover products online. It then provides 10 tips on how social media can benefit a business, such as promoting the business, finding employees, adding value for followers, and driving traffic to a website. The document also discusses choosing the right social media platforms, creating a content plan, and maintaining social media accounts over time.
Practical Digital Marketing Strategies. Everything about marketing has changed, yet nothing has changed. Marketing principles and human behaviour do not change
Get a firm grasp on the significance and history of Brand Journalism and gain key insights on what you can do to get your brand onboard. Learn Brand Journalism with Prowly.
About Prowly Academy:
Our program is designed for professionals looking to expand their knowledge of the Brand Journalism and Public Relations field. Here, you can stay up to date through today’s ever changing media landscape and learn key insights that you can apply to your work immediately. Take a look at our course offerings and feel free to ask us a question. We look forward to exploring the ins and out of these fascinating topics with you: http://academy.prowly.com/
This document provides an overview of a social media workshop covering key topics such as:
- The different social media platforms and how to write a social media plan
- Engaging audiences and showing personality on social media
- Evaluating social media results
- The six key stages of a social media plan including listening, deciding key performance indicators, developing a strategy, engaging in conversation, measuring performance and reviewing/adjusting
- Top tips for social media success such as being generous, informative, connecting platforms, and allocating regular time for social media marketing
Online PR Masterclass Digital Training Institute Joanne Sweeney
Joanne Sweeney-Burke of Digital Training Institute presents a masterclass on Online Public Relations. From drafting an online press release to blogger outreach, social media sharing and pitching a journalist.
7 Mistakes to Avoid in Social Media Marketing CareerEdureka!
The document outlines 7 common mistakes to avoid in a social media marketing career. These include: 1) Not having a strategy and goals and just executing tasks, 2) Focusing only on increasing presence on channels rather than quality engagement, 3) Overspending on inorganic growth without strategy, 4) Focusing only on generating content without listening to audiences, 5) Posting too much repetitive content across channels, 6) Not tailoring messaging to different social media channels, and 7) Not properly engaging with audiences by only responding to positive comments.
Illawarra ITEC - Engaging With Your Customers Using Social Mediajewisstraining
The document provides an overview of using social media to engage customers. It discusses discovering the top social media networks for business and where to invest for knowing customers. Tips are provided on what content works best on social media and how to maximize use through creating a digital strategy and schedule. Creating goals, understanding audiences, and measuring results are emphasized for an effective strategy.
The document outlines 10 strategies for defining a business's future in 2010 according to Jay Berkowitz. The strategies are: 1) Micro Communications, 2) Virtualization, 3) Free!, 4) Social Search, 5) Customer Service as the New Marketing Department, 6) Disintermediation - Part II, 7) Super Widgetization, 8) Video, 9) Personal Branding, and 10) Semantic Web/Web 3.0. Each strategy is accompanied by business applications and advanced tactics for implementation.
Similar to 14 practical social media tips and key takeaways (with an extra one thrown in for good measure) (20)
Evaluating the Effectiveness of Women-Focused MarketingHighViz PR
Women centric marketing is a vital part in reaching one of the most influential groups of consumers. Here is a guide to know and measure the impact of women-centric marketing efforts-
Boost Your Instagram Views Instantly Proven Free Strategies.InstBlast Marketing
Supercars use advanced materials and tech for top-speed performance. Join Performance Car Exclusive to experience driving excellence.
https://instblast.com/instagram/free-instagram-views
The Future of ''Digital marketing'' .pptxbhavanasizcom
Digital marketing leverages digital channels such as SEO, content marketing, social media, PPC, and email to promote products or services. It includes affiliate and influencer marketing, mobile strategies, and online PR. Marketing automation helps streamline efforts, while analytics guide data-driven decisions. The objective is to engage target audiences, drive conversions, and build brand loyalty by reaching customers in the digital spaces they frequent.The future of digital marketing will be driven by advancements in artificial intelligence (AI) for personalized content and customer service, and the rise of voice search optimization due to smart speakers. Video content, especially short-form videos, will continue to dominate, while augmented reality (AR) and virtual reality (VR) will enhance customer experiences. Emphasis on data privacy and compliance will grow, alongside the need for seamless omnichannel marketing. Blockchain technology will offer secure digital advertising, and sustainability will become a key focus. With the advent of 5G technology, faster mobile internet will enable new innovations, and advanced personalization will deliver highly relevant content to users.
The advent of AI offers marketers unprecedented opportunities to craft personalized and engaging customer experiences, evolving customer engagements from one-sided conversations to interactive dialogues. By leveraging AI, companies can now engage in meaningful dialogues with customers, gaining deep insights into their preferences and delivering customized solutions.
Susan will present case studies illustrating AI's application in enhancing customer interactions across diverse sectors. She'll cover a range of AI tools, including chatbots, voice assistants, predictive analytics, and conversational marketing, demonstrating how these technologies can be woven into marketing strategies to foster personalized customer connections.
Participants will learn about the advantages and hurdles of integrating AI in marketing initiatives, along with actionable advice on starting this transformation. They will understand how AI can automate mundane tasks, refine customer data analysis, and offer personalized experiences on a large scale.
Attendees will come away with an understanding of AI's potential to redefine marketing, equipped with the knowledge and tactics to leverage AI in staying competitive. The talk aims to motivate professionals to adopt AI in enhancing their CX, driving greater customer engagement, loyalty, and business success.
Empowering Influencers: The New Center of Brand-Consumer Dynamics
In the current market landscape, establishing genuine connections with consumers is crucial. This presentation, "Empowering Influencers: The New Center of Brand-Consumer Dynamics," explores how influencers have become pivotal in shaping brand-consumer relationships. We will examine the strategic use of influencers to create authentic, engaging narratives that resonate deeply with target audiences, driving success in the evolved purchase funnel.
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brand
The Strategic Impact of Storytelling in the Age of AI
In the grand tapestry of marketing, where algorithms analyze data and artificial intelligence predicts trends, one essential thread remains constant — the timeless art of storytelling. As we stand on the precipice of a new era driven by AI, join me in unraveling the narrative alchemy that transforms brands from mere entities into captivating tales that resonate across the digital landscape. In this exploration, we will discover how, in the face of advancing technology, the human touch of a well-crafted story becomes not just a marketing tool but the very essence that breathes life into brands and forges lasting connections with our audience.
Conferences like DigiMarCon provide ample opportunities to improve our own marketing programs by learning from others. But just because everyone is jumping on board with the latest idea/tool/metric doesn’t mean it works – or does it? This session will examine the value of today’s hottest digital marketing topics – including AI, paid ads, and social metrics – and the truth about what these shiny objects might be distracting you from.
Key Takeaways:
- How NOT to shoot your digital program in the foot by using flashy but ineffective resources
- The best ways to think about AI in connection with digital marketing
- How to cut through self-serving marketing advice and engage in channels that truly grow your business
In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"
Unlock the secrets to creating a standout trade show booth with our comprehensive guide from Blue Atlas Marketing! This presentation is packed with essential tips and innovative strategies to ensure your booth attracts attention, engages visitors, and drives business success. Whether you're a seasoned exhibitor or a first-timer, these expert insights will help you maximize your impact and make a memorable impression in a crowded exhibition hall. Learn how to:
Design an eye-catching and inviting booth
Incorporate interactive elements that engage visitors
Use effective branding and visuals to reinforce your message
Plan your booth layout for maximum traffic flow
Implement technology to enhance the visitor experience
Create memorable experiences that leave a lasting impression
Transform your trade show presence with these proven tactics and ensure your booth stands out from the competition. Download the PDF now and start planning your next successful exhibit!
Unlock the secrets to enhancing your digital presence with our masterclass on mastering online visibility. Learn actionable strategies to boost your brand, optimize your social media, and leverage SEO. Transform your online footprint into a powerful tool for growth and engagement.
Key Takeaways:
1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.
In this humorous and data-heavy Master Class, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fast
14 practical social media tips and key takeaways (with an extra one thrown in for good measure)
1. Grow Your Business
with Social Media
14 practical tips and key takeaways
(with an extra one thrown in for good measure)
Colm Hanratty
Managing Director
sixtwo digital
5. TIP #1 – HOW TO MEASURE YOUR ROI
Know what you’re using
social media for, then you’ll
be able to measure your
ROI (Return On Investment)
– set an objective
6.
7. TIP #2 – USE A CONTENT CALENDAR
Be consistent
10. TIP #3 – TAKE YOUR SOCIAL MEDIA SERIOUSLY
• Irish are the biggest Facebook users in the English
speaking world
• We spend an average of five hours per month on
Facebook
• There are over 600,000 active Twitter users in Ireland
who send over 1 million tweets per day
• 86% of adults in Ireland have access to an internet-
enabled mobile device
• Almost 1.94 million Irish Facebook users access their
account via a mobile device
• 80% 18-34 year olds have used a tablet or phone to
purchase online
*Source: Digital Marketing Report – Shane O’Leary
Statcounter
11. TIP #3 – TAKE YOUR SOCIAL MEDIA SERIOUSLY
Have an editor
14. TIP #4 – WHY BRANDS NEED TO STOP RT’ING
1. Tweets can lack context
1. There’s a lack of engagement
1. The ‘look at me’ factor
1. Tweets can promote other / competing
brands
17. TIP #5 – WHY HAVE A BLOG
They’re good for SEO
They personalise your brand
Help position you as an authorative voice
Can support marketing initiatives
They create content for other channels
They can address your customers’ needs
They improve conversions
They give you a platform to educate your
customers
46. TIP #12 – STOP SAYING ‘FIND US ON FACEBOOK’
1. Launch Facebook
2. Click into the search box
3. Enter the business name
4. Choose from the results
Find us on Facebook =
1. Launch a browser / Google
2. Click into the search box
3. Enter the business name
4. Choose from the results
Searching on the internet =
47. TIP #12 – STOP SAYING ‘FIND US ON FACEBOOK’
Find us on the internet!
48. TIP #12 – STOP SAYING ‘FIND US ON FACEBOOK’
FB.com/yourbusiness
53. SOCIAL MEDIA TRAINING
Half Day Social Media Workshop
1. Social advertising
2. Reporting
3. Strategy development
4. Best practice for content sharing
5. How to run contests effectively
6. Using social media for data capture / lead generation
7. Lots more…
Wednesday, 14th May, Drogheda
€85 (usually €95) – book at stand No. 34