My new blog post at Vitamin Media's website, with 6 cool #tips for your #instagram #marketing! Take a look and feel free to comment, like & share! Thank you very much!
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6 TIPS TO UPGRADE YOUR INSTAGRAM MARKETING STRATEGY - VITAMIN MEDIA BLOG
1. 6 TIPS TO UPGRADE YOUR INSTAGRAM MARKETING STRATEGY
We all knowthat Instagramisone of the mostpowerful social mediachannelsforbusinesses
to reach & connectwiththeirideal customers.So,it’simportantforyourbusinesstolearn
the key elementsof anInstagrammarketingstrategy,tomake yourbrand more visible,
more reliable &more connectedtoyourmarket.
In VitaminMedia,we use manywaystogrow our client’sInstagramnetworkandbringthem
closerto theirideal customers.Below,you will find 6tips,thatour teamisusing everyday
for our clientsand will helpyourbrandto distinguish fromyourcompetitors.
1. Tell about your business,don’tbe shy!
In the EditProfile menu,youcan sethow you wantyour name to be displayed,add
your external link(soyoucoulddrive yourfanstoyour website),addyourcontact
optionsandof course,tell the worldaboutyourbrand, by fillingyourInstagrambio.
2. Visual,visual,visual…
The bestway to bring more followerstoyour Instagram page and grow your
engagementrate at your postsis by posting a high quality imagesor videosto your
profile.Noone wants to see bad qualitypictures or videoswith bad sound when
they are scrollingtheirexploringpage.It’s vital for your business,togive your
followersa “visual pleasure”, sothat they will connect with your brand.
2. 3. Bring your #Hashtag game on!
Everybody knowsthat exceptTwitter, #hashtag is the bestmarketing tool for
Instagram too! Youcan…no, YOUHAVE TO make hashtags, an integral piece of
your Instagram’s marketingstrategy. Watch trendinghashtags that connects with
your businesscategory and use themto your post, but you can also make your
own personalizedhashtags,such as #yourbusinessname or#yourproductsname or
evenmaybe a special hashtag withyour contest’sname. It’s up to you…
4. Followback...Don’t be a Diva.
Maybe the most common mistake that businessesare doing at Instagram, is that
they are not followingback theirfollowers.And why isthat a mistake?Because,
Instagram, like Facebook, Snapchat and everysocial media platform,is about
connecting!It doesn’tmean that because you are a business,youdon’t have to
followback your fans. Fans want their favorite brand to engage to theirposts too.
Followyour followersback, like theirposts and occasionallycomment,if theirpost
can connectwith your brand’s purpose.
5. Spread the word!
Either you just had your Instagram profile done or you are using it for some
months, why don’t you share your profile withyour fans at other social media
platforms?!Designa nice announcementpost for your Facebook Page,Twitter
Profile or for any other social channel that your brand uses and letyour fans to
know that theycan learn about your business& products by followingyou at
Instagram! Also, you can share your Instagram posts to your othersocial mediafan
pages,to grow your Instagram’s profile visibility.
6. A giftisalwayswelcomed.
You know what I’m talking about…Contests!The best way to grow your profile’s
visibility,followers& engagementisbystarting a contest. Dependon your
business,youcan run an Instagram contest with a special prize,that will bring
many new followers & engagementto your profile,withalmost no effort.But
don’t forget,it has to be both visuallyand strategicallywell designed!
Of course,there are more ways to bring more followers& engagementtoyour
Instagram businessprofile,butI’m sure that these 6 tips above, isa good start to
make your brand to “shine” fromyour competitors.Like everysocial media
channel out there, Instagram needspatience & time to bring the resultsyou want.
So, be patientand stay focusedto your goals!
And don’t forgetto tell us how any of these tips work for you or if you have any
more to add, comment belowor share it with us on Facebook!