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HOW TO DELIVER
A GREAT SPEECH(every time)
2,000 I’ve designed,
and delivered
over 2,000
speeches and
seminars.
I’ve also made every
possible mistake.
Along the way, I
learned you can
take the mystery
out of delivering a
great speech.
Here are my 11
best tips on how
to deliver a
great speech.
also see my Slideshare: “How to design a great speech”
(every time)
1. REMOVE SURPRISES
A bit of preparation will save many embarrassing
moments:
1. REMOVE SURPRISES
Test equipment, slides, video, and sound
Stand on stage, get comfortable
Plan location of: notes, laptop, water, props
[Pro Tip: create a check list on your phone]
A bit of preparation will save many embarrassing
moments:
2. WARM UP THE CROWD
Audiences respond better if they know and trust you.
2. WARM UP THE CROWD
2 weeks before, interview 3-5 delegates (you gain
insights, they spread the word)
	arrive early. Meet more delegates. [Pro Tip: don’t
talk about yourself - ask questions]
	eat with delegates (not at the VIP table) and
remember their names
Audiences respond better if they know and trust you.
Kelly Stoetzel, TED Talks conference programmer
3. DELIVER SERVICE
Don’t think ‘this is a message I must communicate,’
instead think ‘People will love knowing about this!’
3. DELIVER SERVICE
Ask yourself:

is my primary intention to: teach, motivate,
inspire, or entertain?
what is one idea, lesson, or insight they must
have 24 hours from now?
how do I want them to feel at the end?
Don’t think ‘this is a message I must communicate,’
instead think ‘People will love knowing about this!’
Kelly Stoetzel, TED Talks conference programmer
"If everything is important, then nothing is important."
Garr Reynolds, author, Presentation Zen
4. DROP 50% OF YOUR SLIDES
4. DROP 50% OF YOUR SLIDES
You are the message—slides are reference points
to accent your message:

make bullets brief (don’t repeat your message)
avoid fancy animations, unrelated video clips,
crazy fonts, and unreadable graphs
capture the essence of your point - use large,
original, clear images
"If everything is important, then nothing is important."
Garr Reynolds, author, Presentation Zen
5. USE STORIES TO TEACH
Wrap your lesson in a unique, memorable story and
you’ll have raving fans (even years later).
Bridge - connect from last point to new topic
	Story - short, relevant, original (ideally funny)
	Lesson - draw a relevant lesson from the story
	Application - explain how this relates to their
work/life/relationships [Pro Tip: describe 2-3
specific ways they can use this solution now]
5. USE STORIES TO TEACH
Wrap your lesson in a unique, memorable story and
you’ll have raving fans (even years later).
Use this formula:
6. KILL THE OPENING & CLOSE
People remember the first few minutes (primacy)
and the last few minutes (recency) - so make
them outstanding!
jump right into a rehearsed story
describe a problem you know they have
tell them you’ve been there, fought the battle,
found a solution, and came to share
never, ever rush the close. [Pro Tip: have a drop-
dead start time for your close]
close with: summary, motivation (personal story is
best), and call-to-action
6. KILL THE OPENING & CLOSE
People remember the first few minutes (primacy)
and the last few minutes (recency)
7. DON’T WASTE THEIR TIME
A good, short speech (Lincoln’s 1863 address at
Gettysburg was only 2 minutes) is more memorable
and valued over a boring dissertation.
don’t say you’re excited to be there
don’t fiddle with your notes, water, remote,
microphone, or laptop
don’t talk about your taxi ride, hotel, or flight
there [Pro Tip: the more your life appears
different, the less they trust you]
7. DON’T WASTE THEIR TIME
8. USE VOCAL VARIETY
Auditory learners are 20-30% of your audience.
speed up = something good is coming
	slow down = pay attention
	lower your voice = confidence and trust
	pause = that was important
8. USE VOCAL VARIETY
Auditory learners are 20-30% of your audience.
9. MOVE ON PURPOSEUse movement on stage to hold audience attention
and accent your message.
Step forward to make a point
Raise your hands to get their attention
	If telling a story, deliver the lines of each character
from a different location.
[Pro Tip: Move to their right when talking about the
future, to their left is the past]
9. MOVE ON PURPOSEUse movement on stage to hold audience attention
and accent your message.
10. BE POWERFUL
“Don’t fake it till you make it. Fake it till you

become it.” Amy Cuddy, TEDGlobal 2012
Here’s a secret: audiences want you to succeed, so
step up and take charge:

use power poses (standing with hands on hips and feet
spread, like Wonder Woman or Super Man) for two minutes
before stepping on stage
stay anchored when making a point
smile (it’s contagious) “When you’re smiling, the whole
world smiles with you.” Louis Armstrong
10. BE POWERFUL
11. TRAIN YOUR AUDIENCETeach your audience to respond during your speech
and they’re more likely to: enrol in a program, buy your
book, or even give a standing ovation.
!
	talk with their neighbour
solve a problem
	journal a new insight or goal
play a learning game
	stand and move
11. TRAIN YOUR AUDIENCE
About every 15-20 minutes have them:
ABOVE ALL,
be yourself,
ABOVE ALL,
be yourself,
stay on time,
ABOVE ALL,
be yourself,
focus on serving,
stay on time,
ABOVE ALL,
AND ENJOY THE RIDE
Photo Credits:!
Woman on cover - www.flickr.com/photos/jodiwomack/6244142545
Man preparing room - www.flickr.com/photos/cdharrison/173418523
Empty auditorium - www.flickr.com/photos/29143375@N05/5204035441
Man taking notes - www.flickr.com/photos/officialgdc/4897239430
Sally Hogshead at SMMW - www.flickr.com/photos/toprankblog/8649764608
Empty stage with chair - www.flickr.com/photos/batmoo/3734837951
Audience - www.flickr.com/photos/salman2000/546893319
Man in white jacket - www.flickr.com/photos/officialgdc/4896724713
Man with arms raised - www.flickr.com/photos/rsaa/5447663675
Martin Luther King - www.flickr.com/photos/e-strategycom/1054179588
Ladies talking at conference - www.flickr.com/photos/msc-tamu/13767702344
Closing “and enjoy the ride” - www.flickr.com/photos/boellstiftung/14456432422
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How to deliver a great speech (every time)

  • 1. HOW TO DELIVER A GREAT SPEECH(every time)
  • 2. 2,000 I’ve designed, and delivered over 2,000 speeches and seminars.
  • 3. I’ve also made every possible mistake.
  • 4. Along the way, I learned you can take the mystery out of delivering a great speech.
  • 5. Here are my 11 best tips on how to deliver a great speech. also see my Slideshare: “How to design a great speech” (every time)
  • 6. 1. REMOVE SURPRISES A bit of preparation will save many embarrassing moments:
  • 7. 1. REMOVE SURPRISES Test equipment, slides, video, and sound Stand on stage, get comfortable Plan location of: notes, laptop, water, props [Pro Tip: create a check list on your phone] A bit of preparation will save many embarrassing moments:
  • 8. 2. WARM UP THE CROWD Audiences respond better if they know and trust you.
  • 9. 2. WARM UP THE CROWD 2 weeks before, interview 3-5 delegates (you gain insights, they spread the word) arrive early. Meet more delegates. [Pro Tip: don’t talk about yourself - ask questions] eat with delegates (not at the VIP table) and remember their names Audiences respond better if they know and trust you.
  • 10. Kelly Stoetzel, TED Talks conference programmer 3. DELIVER SERVICE Don’t think ‘this is a message I must communicate,’ instead think ‘People will love knowing about this!’
  • 11. 3. DELIVER SERVICE Ask yourself: is my primary intention to: teach, motivate, inspire, or entertain? what is one idea, lesson, or insight they must have 24 hours from now? how do I want them to feel at the end? Don’t think ‘this is a message I must communicate,’ instead think ‘People will love knowing about this!’ Kelly Stoetzel, TED Talks conference programmer
  • 12. "If everything is important, then nothing is important." Garr Reynolds, author, Presentation Zen 4. DROP 50% OF YOUR SLIDES
  • 13. 4. DROP 50% OF YOUR SLIDES You are the message—slides are reference points to accent your message: make bullets brief (don’t repeat your message) avoid fancy animations, unrelated video clips, crazy fonts, and unreadable graphs capture the essence of your point - use large, original, clear images "If everything is important, then nothing is important." Garr Reynolds, author, Presentation Zen
  • 14. 5. USE STORIES TO TEACH Wrap your lesson in a unique, memorable story and you’ll have raving fans (even years later).
  • 15. Bridge - connect from last point to new topic Story - short, relevant, original (ideally funny) Lesson - draw a relevant lesson from the story Application - explain how this relates to their work/life/relationships [Pro Tip: describe 2-3 specific ways they can use this solution now] 5. USE STORIES TO TEACH Wrap your lesson in a unique, memorable story and you’ll have raving fans (even years later). Use this formula:
  • 16. 6. KILL THE OPENING & CLOSE People remember the first few minutes (primacy) and the last few minutes (recency) - so make them outstanding!
  • 17. jump right into a rehearsed story describe a problem you know they have tell them you’ve been there, fought the battle, found a solution, and came to share never, ever rush the close. [Pro Tip: have a drop- dead start time for your close] close with: summary, motivation (personal story is best), and call-to-action 6. KILL THE OPENING & CLOSE People remember the first few minutes (primacy) and the last few minutes (recency)
  • 18. 7. DON’T WASTE THEIR TIME A good, short speech (Lincoln’s 1863 address at Gettysburg was only 2 minutes) is more memorable and valued over a boring dissertation.
  • 19. don’t say you’re excited to be there don’t fiddle with your notes, water, remote, microphone, or laptop don’t talk about your taxi ride, hotel, or flight there [Pro Tip: the more your life appears different, the less they trust you] 7. DON’T WASTE THEIR TIME
  • 20. 8. USE VOCAL VARIETY Auditory learners are 20-30% of your audience.
  • 21. speed up = something good is coming slow down = pay attention lower your voice = confidence and trust pause = that was important 8. USE VOCAL VARIETY Auditory learners are 20-30% of your audience.
  • 22. 9. MOVE ON PURPOSEUse movement on stage to hold audience attention and accent your message.
  • 23. Step forward to make a point Raise your hands to get their attention If telling a story, deliver the lines of each character from a different location. [Pro Tip: Move to their right when talking about the future, to their left is the past] 9. MOVE ON PURPOSEUse movement on stage to hold audience attention and accent your message.
  • 24. 10. BE POWERFUL “Don’t fake it till you make it. Fake it till you become it.” Amy Cuddy, TEDGlobal 2012
  • 25. Here’s a secret: audiences want you to succeed, so step up and take charge: use power poses (standing with hands on hips and feet spread, like Wonder Woman or Super Man) for two minutes before stepping on stage stay anchored when making a point smile (it’s contagious) “When you’re smiling, the whole world smiles with you.” Louis Armstrong 10. BE POWERFUL
  • 26. 11. TRAIN YOUR AUDIENCETeach your audience to respond during your speech and they’re more likely to: enrol in a program, buy your book, or even give a standing ovation.
  • 27. ! talk with their neighbour solve a problem journal a new insight or goal play a learning game stand and move 11. TRAIN YOUR AUDIENCE About every 15-20 minutes have them:
  • 30. be yourself, stay on time, ABOVE ALL,
  • 31. be yourself, focus on serving, stay on time, ABOVE ALL,
  • 33. Photo Credits:! Woman on cover - www.flickr.com/photos/jodiwomack/6244142545 Man preparing room - www.flickr.com/photos/cdharrison/173418523 Empty auditorium - www.flickr.com/photos/29143375@N05/5204035441 Man taking notes - www.flickr.com/photos/officialgdc/4897239430 Sally Hogshead at SMMW - www.flickr.com/photos/toprankblog/8649764608 Empty stage with chair - www.flickr.com/photos/batmoo/3734837951 Audience - www.flickr.com/photos/salman2000/546893319 Man in white jacket - www.flickr.com/photos/officialgdc/4896724713 Man with arms raised - www.flickr.com/photos/rsaa/5447663675 Martin Luther King - www.flickr.com/photos/e-strategycom/1054179588 Ladies talking at conference - www.flickr.com/photos/msc-tamu/13767702344 Closing “and enjoy the ride” - www.flickr.com/photos/boellstiftung/14456432422 ! !
  • 35. ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! Are you ready to… 8 fast strategies to get you from avoiding, to doing, to DONE. STOP Procrastinating TODAY!
  • 36. ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! Are you ready to… 8 fast strategies to get you from avoiding, to doing, to DONE. STOP Procrastinating TODAY! YES, I want my free book! Download your FREE COPY!
  • 37. ! ! ! ! ! ! ! Are you ready to… 8 fast strategies to get you from avoiding, to doing, to DONE. STOP Procrastinating TODAY! YES, I want my free book! Click here!