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Costing and Funding
Your Website
Mark Walker, SCIP
Regional ICT Champion for the South East
About This Session

•   The Brief
•   Costs
•   Funding
•   Next steps
•   Questions
Regional ICT Champions

• Operate more efficiently
• Be more effective in its reach
  and influence
• Meet the needs of front line
  organisations
Regional ICT Champions

• Signposting to information
  about third sector use of ICT
• Support services for the third
  sector
• Social Media
Context
Who Uses The Internet

•   Young People
•   Older People
•   Wealthy People
•   Poor People
•   People With Disabilities
Who Uses The Internet

•   Geographic Communities
•   Communities of Interest
•   Government
•   Business
•   Individuals
Who Uses The Internet

•   Colleagues   •   Partners
•   Volunteers   •   Customers
•   Friends      •   Competitors
•   Family       •   Suppliers
•   Funders
What is Web 2.0?

Web 1.0           Web 2.0

•   1990s         •   2000s
•   Websites      •   Community
•   One-way       •   Interactive
•   Advertising   •   Conversation
•   Shopping      •   PR
Your Website Plan

• Where we are now
• Where we want to go
• How our website will help us
What is your web page for?

•   Fundraising
•   Communications
•   Information
•   Collaboration
What is your web page for?

•   Productivity
•   Interaction
•   Branding
•   Development
•   Trust
What is your web page for?

•   Sharing Information
•   2-way Communications
•   Delivering Better Services
•   Generating Income
Produce a brief

•   A vital step
•   What you know
•   What you want
•   A request to tender
•   Paying or volunteer
The Brief

•   Work with your team
•   Goals
•   Audience
•   Outline structure
•   Branding
The Brief

• Your audience
  –What do they want to know
  –How can you help them?
  –What are their needs?
The Brief

• Our team
  –Roles
  –Skills
  –Support needs
The Brief

• Timescale
• Budget
• Process
The help you need

• Get some help online
• www.ictknowledgebase.org.uk/
  websitebrief
What does it cost?

• How much do you need?
• How much have you got?
• How much can you get?
What does it cost?

•50%
 – Set it up for me

•50%
 – Help me use It
The help you need

•   Build the site
•   Learn how to run the site
•   Keep it up to date
•   Manage the process
What does it cost?

• Free
  –Blog eg Wordpress.com
• < £1,000
  –Set up free stuff, logos,
    photos, design
What does it cost?

• £1,000 - £5,000
  –Graphics plus some extra
    features
• > £5,000
  –Graphics, extra features,
    consultancy, support
Funding your website

•   Project funding
•   Core funding
•   Ad hoc updates
•   Complete overhaul
Thank you

Mark Walker, SCIP
Twitter @scipmark
01273 234049
www.seictchampion.org.uk
Thank you


 Visit the Regional ICT
 Champions website at
 www.ictchampions.org.uk

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100622 UK Disabled Peoples Council Website Event: Website Costs and Funding

  • 1. Costing and Funding Your Website Mark Walker, SCIP Regional ICT Champion for the South East
  • 2. About This Session • The Brief • Costs • Funding • Next steps • Questions
  • 3. Regional ICT Champions • Operate more efficiently • Be more effective in its reach and influence • Meet the needs of front line organisations
  • 4. Regional ICT Champions • Signposting to information about third sector use of ICT • Support services for the third sector • Social Media
  • 6. Who Uses The Internet • Young People • Older People • Wealthy People • Poor People • People With Disabilities
  • 7. Who Uses The Internet • Geographic Communities • Communities of Interest • Government • Business • Individuals
  • 8. Who Uses The Internet • Colleagues • Partners • Volunteers • Customers • Friends • Competitors • Family • Suppliers • Funders
  • 9. What is Web 2.0? Web 1.0 Web 2.0 • 1990s • 2000s • Websites • Community • One-way • Interactive • Advertising • Conversation • Shopping • PR
  • 10. Your Website Plan • Where we are now • Where we want to go • How our website will help us
  • 11. What is your web page for? • Fundraising • Communications • Information • Collaboration
  • 12. What is your web page for? • Productivity • Interaction • Branding • Development • Trust
  • 13. What is your web page for? • Sharing Information • 2-way Communications • Delivering Better Services • Generating Income
  • 14. Produce a brief • A vital step • What you know • What you want • A request to tender • Paying or volunteer
  • 15. The Brief • Work with your team • Goals • Audience • Outline structure • Branding
  • 16. The Brief • Your audience –What do they want to know –How can you help them? –What are their needs?
  • 17. The Brief • Our team –Roles –Skills –Support needs
  • 18. The Brief • Timescale • Budget • Process
  • 19. The help you need • Get some help online • www.ictknowledgebase.org.uk/ websitebrief
  • 20. What does it cost? • How much do you need? • How much have you got? • How much can you get?
  • 21. What does it cost? •50% – Set it up for me •50% – Help me use It
  • 22. The help you need • Build the site • Learn how to run the site • Keep it up to date • Manage the process
  • 23. What does it cost? • Free –Blog eg Wordpress.com • < £1,000 –Set up free stuff, logos, photos, design
  • 24. What does it cost? • £1,000 - £5,000 –Graphics plus some extra features • > £5,000 –Graphics, extra features, consultancy, support
  • 25. Funding your website • Project funding • Core funding • Ad hoc updates • Complete overhaul
  • 26. Thank you Mark Walker, SCIP Twitter @scipmark 01273 234049 www.seictchampion.org.uk
  • 27. Thank you Visit the Regional ICT Champions website at www.ictchampions.org.uk