Presentation from a briefing session I ran in Brighton on 7 December 2011 covering fundraising and social media.
<My main aim is to inspire people to get on and do it - to pick up the reins and start trying to make it work.
I'm co-running a workshop for charities about using the press and social media to promote your not for profit organisation. It's in Brighton in November, organised by Working Together Project.
It includes a checklist for social media as part of the marketing mix plus five steps to running your social media campaigns.
I've credited the images wherever possible - apologies if I've missed some.
Nonprofit Insights: Engaging Volunteers on FacebookVolunteerMatch
With all the buzz recently about Facebook and organic reach, one question remains: How useful is Facebook for nonprofit engagement? Can nonprofits build support on Facebook? How??
Join John Haydon, nonprofit marketing expert and author of "Facebook Marketing for Dummies," for a Nonprofit Insights webinar focused on de-mystifying the process of engaging supporters on Facebook. John walks us through today's version of the popular social network, and provides concrete strategies for how our nonprofit organizations can connect with potential supporters and build real relationships with volunteers that can exist online, offline, and wherever we need them.
Making the most of the media | Small charities communications conference | 12...CharityComms
Sophie Lilley, editor and Rachel Veevers, lead publisher, Bottle PR
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Social on a shoestring | Small charities communications conference | 12 July ...CharityComms
Sushi Juggapah, digital content editor, CharityComms
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
In an increasingly noisy world, we all face a big challenge in making sure our messages are clearly heard. In this session, Anita Jackson talked about how to effectively use social media strategies to complement your movement building work. She talked about which tools help you reach your goals, how to find the audiences you seek, and how to leverage your limited capacity for the greatest impact.
Free tools for sourcing and generating great content | Small charities commun...CharityComms
Peter Jacobs, head of digital engagement, Royal Foundation of the Duke and Duchess of Cambridge and Prince Harry
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
I'm co-running a workshop for charities about using the press and social media to promote your not for profit organisation. It's in Brighton in November, organised by Working Together Project.
It includes a checklist for social media as part of the marketing mix plus five steps to running your social media campaigns.
I've credited the images wherever possible - apologies if I've missed some.
Nonprofit Insights: Engaging Volunteers on FacebookVolunteerMatch
With all the buzz recently about Facebook and organic reach, one question remains: How useful is Facebook for nonprofit engagement? Can nonprofits build support on Facebook? How??
Join John Haydon, nonprofit marketing expert and author of "Facebook Marketing for Dummies," for a Nonprofit Insights webinar focused on de-mystifying the process of engaging supporters on Facebook. John walks us through today's version of the popular social network, and provides concrete strategies for how our nonprofit organizations can connect with potential supporters and build real relationships with volunteers that can exist online, offline, and wherever we need them.
Making the most of the media | Small charities communications conference | 12...CharityComms
Sophie Lilley, editor and Rachel Veevers, lead publisher, Bottle PR
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Social on a shoestring | Small charities communications conference | 12 July ...CharityComms
Sushi Juggapah, digital content editor, CharityComms
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
In an increasingly noisy world, we all face a big challenge in making sure our messages are clearly heard. In this session, Anita Jackson talked about how to effectively use social media strategies to complement your movement building work. She talked about which tools help you reach your goals, how to find the audiences you seek, and how to leverage your limited capacity for the greatest impact.
Free tools for sourcing and generating great content | Small charities commun...CharityComms
Peter Jacobs, head of digital engagement, Royal Foundation of the Duke and Duchess of Cambridge and Prince Harry
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
10 Steps to Digital Fundraising Nirvana | Small charities communications conf...CharityComms
Joe Coney, director, Forward Action
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Nonprofit Insights: The Brave New World of Engaging Skilled VolunteersVolunteerMatch
In today's connected world, new ways of involving volunteers in your organization's work are popping up all the time. Have you thought about how volunteers with specific skills could help your nonprofit?
Join VolunteerMatch and LinkedIn for this Nonprofit Insights webinar about the benefits of engaging skilled volunteers, and best practices for setting up a skilled volunteering program in a strategic way.
With 300+ million potential skilled volunteers on LinkedIn alone, connecting with the help you need doesn't have to be time-consuming or scary. We show you how to make the most of the unique partnership between VolunteerMatch and LinkedIn, including real-world examples of how other nonprofits have successfully connected with skilled volunteers via LinkedIn.
#GivingTuesday this year will be on December 1, 2015. The movement was started by philanthropists in 2012 as a way to help nonprofits raise money by piggybacking on the energy of the holiday shopping season. #GivingTuesday is always on the first Tuesday after Thanksgiving.
Charities, donors, businesses, and community groups are encouraged to use the hashtag to promote philanthropic giving among friends, family, and co-workers.
In this presentation delivered by Erica Klinger (The Seattle Foundation), Michelle Johnson (Legal Voice) and Sarah MacDonald (Legal Voice), you will learn how to plan the best #GivingTuesday crowdfunding campaign for your organization.
This presentation is hosted by 501 Commons and SeaTech4Good.
If Facebook were a country, it would be the most populous nation on earth ahead of China, with 1.39 billion people logging in each month. It has a suite of free and powerful tools enabling charities to reach new audiences and communicate their impact. But how can charities make the best of Facebook to connect with supporters and increase engagement with their cause?
In this webinar with digital marketing expert, Dawn Newton we will cover:
1 - Setting goals to increase engagement
2 - How to find out what interests your audience
3 - How to create varied content
4 - Becoming more playful and visual
5 - Clearly inviting interaction and crafting questions
6 - Listen and responding when you get interactions and encourage further discussion
7 – Review, refine and constantly improve
Lasa does lots more charity tech help and advice - find out more at:
Twitter: @lasaict
Web: www.lasa.org.uk/lasaict
This webinar is supported by the City of London Corporation's charity, City Bridge Trust.
Promoting an event need not be expensive. Learn how to promote your event on Facebook and LinkedIn, and how to handle the campaign up to the event day.
Presented to a Rotary Club meeting, 2016.
Your organization has a facebook page, and you've got a few dozen or maybe a few hundred "fans". You see the notices to "boost" your posts, but every time you have tried it, it didn't work, or you haven't even tried. This Workshop will help you understand and use facebook strategically for your non-profit.
We will walk you through how to look at your "insights"
Offer helpful tips on when to post, how to schedule posts,
Show you where to find what kind of posts get the greatest engagement,
And we'll talk about how and when to boost your site or your posts for maximum value for minimum dollars.
This is a beginners workshop, but will assume that you have managed facebook for a non-profit organization, and are familiar with the interfaces.
About the presenter:
Katherine Cleland owns and operates Cleland Marketing, a small business that develops customized marketing for profit and growth strategies for Small Businesses. She has been creating successful campaigns in Facebook for 12 years for her many clients, and now runs facebook pages for more than a dozen small and medium businesses, including several nonprofits. Cleland Marketing focuses on technology, cleantech, and high tech businesses. She is also an advisor to the University of Washington Comotion CGF program, helping PI's define their marketing strategies.
Ms. Cleland has presented seminars on marketing at the Shoreline Lunch and Learn, Oregon State Austin Family Business Conference, Linn Benton Community College, Corvallis Chamber of Commerce, and The WNHS Micro-business program and the BEC Business Boot camp. She is a relatively recent transplant to Seattle.
Business of Farming Conference 2015: Becoming Social Media Savvy: Authentic, ...asapconnections
Wonder how many times a day to post to Facebook or Twitter? Curious about what content to include in your e-newsletter? Unsure if you should jump on the Pinterest bandwagon? This beginning-intermediate workshop will answer your questions and cover the who, what, when, where, and why of social media and e-newsletters. Learn the ins and outs from ASAP’s former communications manager and a local farmer and business owner who is using social media websites and e-newsletters to her advantage.
Tara Jensen of Smoke Signals and Paper Crane Farm, Maggie Cramer, freelance writer, editor, and communications specialist
Alternatives to Facebook for your 2018 Digital MarketingChris Snider
10 tools to use in your social media and digital media marketing that are not Facebook (plus some tips for Facebook). This presentation was given by Chris Snider at an Ames PRAM Lunch and Learn on May 17, 2018.
How to put a social media plan together for your business with video highlights. Presentation given at Travel Technology Show, 9 Feb 2011 Presentation is tailored for travel companies but key messages for any size of business.
Presentation for NEYCC 2016 outlining the psychology of Social Media Marketing for YMCA's, proper usage, supporting apps, and power tips for managing multiple platforms.
Creating content that works | Midlands Networking Group | 7 Feb 2017CharityComms
Anthony Tattum, MD at Big Cat
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Data-sharing and Intelligent Commissioning and 3rd sector from Charity IT Con...Mark Walker
I made a presentation to the Charity IT Conference about how charities can ask local councils to use their data as part of the commissioning process
It includes reference to www.databridge.org.uk, a project developed in Brighton as part of a highly successful City Camp project
How local authorities can work with the third sector: SOCITM 25Mark Walker
I was grateful for an opportunity to speak to ICT professionals from the public sector at the 25th SOCITM conference in Birmingham on 30 November. SOCITM is the Society of IT Managers and represents a network of over 300 local authorities and more than 30 charities and not for profit organisations.
I am a member of the SOCITM Third Sector Groups and shared the stage with Martyn Croft, CIO of The Salvation Army. Between us we represent either end of the third sector spectrum. I have spent the past 15 years working with very small local charities, social enterprises, community groups and other not for profit organisations in Brighton, many of which have no staff and hence have very low level of investment in IT. Martyn is Chief Information Officer for an organisation with a turnover of £210m, putting it in the top ten charities in the UK.
We took the chance to show the many positive opportunities for collaboration and partnership working between public sector and the third sector, focusing on three specific options:
1. Volunteering
2. Intelligent Commissioning
3. Partnerships
10 Steps to Digital Fundraising Nirvana | Small charities communications conf...CharityComms
Joe Coney, director, Forward Action
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Nonprofit Insights: The Brave New World of Engaging Skilled VolunteersVolunteerMatch
In today's connected world, new ways of involving volunteers in your organization's work are popping up all the time. Have you thought about how volunteers with specific skills could help your nonprofit?
Join VolunteerMatch and LinkedIn for this Nonprofit Insights webinar about the benefits of engaging skilled volunteers, and best practices for setting up a skilled volunteering program in a strategic way.
With 300+ million potential skilled volunteers on LinkedIn alone, connecting with the help you need doesn't have to be time-consuming or scary. We show you how to make the most of the unique partnership between VolunteerMatch and LinkedIn, including real-world examples of how other nonprofits have successfully connected with skilled volunteers via LinkedIn.
#GivingTuesday this year will be on December 1, 2015. The movement was started by philanthropists in 2012 as a way to help nonprofits raise money by piggybacking on the energy of the holiday shopping season. #GivingTuesday is always on the first Tuesday after Thanksgiving.
Charities, donors, businesses, and community groups are encouraged to use the hashtag to promote philanthropic giving among friends, family, and co-workers.
In this presentation delivered by Erica Klinger (The Seattle Foundation), Michelle Johnson (Legal Voice) and Sarah MacDonald (Legal Voice), you will learn how to plan the best #GivingTuesday crowdfunding campaign for your organization.
This presentation is hosted by 501 Commons and SeaTech4Good.
If Facebook were a country, it would be the most populous nation on earth ahead of China, with 1.39 billion people logging in each month. It has a suite of free and powerful tools enabling charities to reach new audiences and communicate their impact. But how can charities make the best of Facebook to connect with supporters and increase engagement with their cause?
In this webinar with digital marketing expert, Dawn Newton we will cover:
1 - Setting goals to increase engagement
2 - How to find out what interests your audience
3 - How to create varied content
4 - Becoming more playful and visual
5 - Clearly inviting interaction and crafting questions
6 - Listen and responding when you get interactions and encourage further discussion
7 – Review, refine and constantly improve
Lasa does lots more charity tech help and advice - find out more at:
Twitter: @lasaict
Web: www.lasa.org.uk/lasaict
This webinar is supported by the City of London Corporation's charity, City Bridge Trust.
Promoting an event need not be expensive. Learn how to promote your event on Facebook and LinkedIn, and how to handle the campaign up to the event day.
Presented to a Rotary Club meeting, 2016.
Your organization has a facebook page, and you've got a few dozen or maybe a few hundred "fans". You see the notices to "boost" your posts, but every time you have tried it, it didn't work, or you haven't even tried. This Workshop will help you understand and use facebook strategically for your non-profit.
We will walk you through how to look at your "insights"
Offer helpful tips on when to post, how to schedule posts,
Show you where to find what kind of posts get the greatest engagement,
And we'll talk about how and when to boost your site or your posts for maximum value for minimum dollars.
This is a beginners workshop, but will assume that you have managed facebook for a non-profit organization, and are familiar with the interfaces.
About the presenter:
Katherine Cleland owns and operates Cleland Marketing, a small business that develops customized marketing for profit and growth strategies for Small Businesses. She has been creating successful campaigns in Facebook for 12 years for her many clients, and now runs facebook pages for more than a dozen small and medium businesses, including several nonprofits. Cleland Marketing focuses on technology, cleantech, and high tech businesses. She is also an advisor to the University of Washington Comotion CGF program, helping PI's define their marketing strategies.
Ms. Cleland has presented seminars on marketing at the Shoreline Lunch and Learn, Oregon State Austin Family Business Conference, Linn Benton Community College, Corvallis Chamber of Commerce, and The WNHS Micro-business program and the BEC Business Boot camp. She is a relatively recent transplant to Seattle.
Business of Farming Conference 2015: Becoming Social Media Savvy: Authentic, ...asapconnections
Wonder how many times a day to post to Facebook or Twitter? Curious about what content to include in your e-newsletter? Unsure if you should jump on the Pinterest bandwagon? This beginning-intermediate workshop will answer your questions and cover the who, what, when, where, and why of social media and e-newsletters. Learn the ins and outs from ASAP’s former communications manager and a local farmer and business owner who is using social media websites and e-newsletters to her advantage.
Tara Jensen of Smoke Signals and Paper Crane Farm, Maggie Cramer, freelance writer, editor, and communications specialist
Alternatives to Facebook for your 2018 Digital MarketingChris Snider
10 tools to use in your social media and digital media marketing that are not Facebook (plus some tips for Facebook). This presentation was given by Chris Snider at an Ames PRAM Lunch and Learn on May 17, 2018.
How to put a social media plan together for your business with video highlights. Presentation given at Travel Technology Show, 9 Feb 2011 Presentation is tailored for travel companies but key messages for any size of business.
Presentation for NEYCC 2016 outlining the psychology of Social Media Marketing for YMCA's, proper usage, supporting apps, and power tips for managing multiple platforms.
Creating content that works | Midlands Networking Group | 7 Feb 2017CharityComms
Anthony Tattum, MD at Big Cat
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Data-sharing and Intelligent Commissioning and 3rd sector from Charity IT Con...Mark Walker
I made a presentation to the Charity IT Conference about how charities can ask local councils to use their data as part of the commissioning process
It includes reference to www.databridge.org.uk, a project developed in Brighton as part of a highly successful City Camp project
How local authorities can work with the third sector: SOCITM 25Mark Walker
I was grateful for an opportunity to speak to ICT professionals from the public sector at the 25th SOCITM conference in Birmingham on 30 November. SOCITM is the Society of IT Managers and represents a network of over 300 local authorities and more than 30 charities and not for profit organisations.
I am a member of the SOCITM Third Sector Groups and shared the stage with Martyn Croft, CIO of The Salvation Army. Between us we represent either end of the third sector spectrum. I have spent the past 15 years working with very small local charities, social enterprises, community groups and other not for profit organisations in Brighton, many of which have no staff and hence have very low level of investment in IT. Martyn is Chief Information Officer for an organisation with a turnover of £210m, putting it in the top ten charities in the UK.
We took the chance to show the many positive opportunities for collaboration and partnership working between public sector and the third sector, focusing on three specific options:
1. Volunteering
2. Intelligent Commissioning
3. Partnerships
The Regional Strategic Cross-Sector Partnership is an opportunity to explain what is going on in the third sector and look for links in other sectors. This set of slides provides an overview of the regional third sector ICT strategy and in particular look at how the regional ICT Champion's role is helping to develop the harness the skills offered by volunteers with IT skills
National Identity ICT Defence and Intelligence StrategyGuy Huntington
Examines:
* Significant risk of governments being held for ransom from malware attacks on their national ICT infrastructure
* Lays out high level requirements for:
- Privacy
- Malware and denial of service attack defence
- High availability
A presentation to the ChangeUp Coordinators from the south eats of England, proposing astrategy for developing ICT support servicesfor frontline organisaton from across the region
Presented in London on 2 April 2008 by Mark Walker, Regional ICT Champion
100824 West Sussex PCT Introduction to social mediaMark Walker
I delivered a short workshop to a team from West Sussex PCT. This included people with a range of roles, including IT, Digital Engagement, Mental Health and Governance, and followed up a similar session with the Communications Team a month beforehand. It seemed to be well-received - the evaluation questionnaire that will follow will show me how well I read the room!
This presentation was designed to help community-focused organizations elevate their social media marketing beyond the basics. From how to build a strategy, tips for content marketing, and tools to create/share better content, this presentation covers a wide variety of topics. Initially delivered to the Ohio Association for County Boards, government agencies that serve people with developmental disabilities, the presentation will help organizations look as amazing *online* as they are offline.
An introduction to how and why childminders can use social media, with a look at Facebook, Pinterest, Twitter and blogging.
This presentation was made to the Devon Association of Childminders in October 2014.
Ben Teoh, Content and Community Coordinator from not for profit organisation, Connecting Up discusses some of the basic do's and don’ts in social media.
View webinar: https://blackbaud-au.webex.com/blackbaud-au/lsr.php?AT=pb&SP=EC&rID=73008662&rKey=5723e480f50572fe
Become a social media hero for your not-for-profitBen Teoh
Presented for Blackbaud Pacific, this is a collection of best practices and a basic approach to having a successful social media presence.
You can find the recording of this webinar, including some great questions here: http://ow.ly/hjpXD
Social Media Planning – Now that you’ve got your staff and board excited about social media, what’s next? Like most plans, it starts with a strategy, one that's based on a desire to build relationships. What does a social media plan look like? What are the key elements? Where should you dedicate your time and how can you make most of your efforts? This session will present strategies and tactics you can employ, and will touch on how it all ties into the communications plan you’ve already got.
These are slides from a master class I taught at the 2013 NC Philanthropy Conference. The introductory slides are very much social media 101. Later in the presentation we deal with integrating social and digital media into fundraising campaigns. http://www.jenningsco.com
Listen To Your Mother: How Moms Shifted Billion Dollar Markets ... and You Can, Too
Millennials are a force, but they get their values — trust, authenticity, collaboration and kindness — from their moms. How did women harness their values, voice and social/digital media to change markets?
Social media marketing 101 and a couple of case studies showing the reach and power of integrating social media with your traditional marketing efforts.
Social Media Summer School - Session 2 (social media strategy & voice)Rare Communications
Learn how to create a social media strategy and choose your voice on social media. Learn about what is a social media strategy, which social networks you should be on (Facebook, Twitter, Instagram, LinkedIn, Google plus,
Be a Social Media Super Hero! How to Engage, Build Relationships and Succeed ...Lisa Peyton
This presentation will feature best practices on how to effectively use social media to build your business. Strategies will focus on building an engaged online community by IDENTIFYING your online audience, FINDING your audience on social and CONNECTING them with your brand. Along with top level social media strategies, the presentation will include the best tools and metrics to use alongside your campaigns to ensure they are measurable, efficient and effective.
Similar to Fundraising using social media: A briefing (20)
I am working with two people from the NHS to help them integrate social media into their work. This is the presentation from the first of a three stage process.
Although they have lots of skills and knowledge this first step is a general introduction, to make sure they have chance to ask questions and share their knowledge with each other. We used it to agree some broad learning goals and specific actions they can take.
Next step is to begin planning specific campaigns as part of their work.
The third step will be to reflect what they've learned and identify new learning goals.
These sessions will be a month or so apart to give them chance to try things out.
110714 Cybermummy feedback from community reportersMark Walker
Claire Jones-Hughes is a founding member of Brighton & Hove Community Reporters and has been blogging about her experience as a mum for several years, under the name of contented mummy.
She gave a great report to the July Community Reporters meetup about how parent bloggers are attracting the attention of big brands and the PR agencies that promote them.
110707 e-safety - creating a social media policy to safeguard service usersMark Walker
I delivered a 90 minute briefing about why and how to develop a social media policy, to help charities make safe use of the web.
Although I use the phrase 'social media policy' some people in the session felt that social media was too narrow a term and does not encompass email, websites or other IT stuff.
In fact that is exactly what I think social media does encompass. Maybe it's because I'm using it every day but I realise now use the term as a code for all online activity. We agreed that this is is one example of why the discussion about having a policy is so important, as it helps to challenge the language which we can take for granted but which can be a barrier to others.
In researching the session I discovered a lot of information about e-safety for young people prepared by and for schools but very little for community organisations.
I also found just about nothing on the web that was about safe web use by anyone other than young people. More and more older people's services are offering IT access, so this presentation is as relevant to them as it is to young people.
110406 apps for good for citycamp brightonMark Walker
A presentation which forms a pitch for £10k prize at CityCamp Brighton on 6 March 2011 explaining how we can bring Apps for Good to Brighton. Lots of stuff about this at www.appsforgood.org
110219 Introduction to social media for Oxford Voluntary ActionMark Walker
This is the presentation to accompany a workshop for staff and volunteers from local charities organised by Oxford Voluntary Action and delivered by Mark Walker of SCIP on 3 March 2011
110219 Communicating your Impact Using the InternetMark Walker
How can you use the internet to communicate with your funders and supporters? How can you maximise the impact of your communications? What is the impact of your work and how can you communicate it?
This presentation accompanies a 3 hour workshop I delievered for 20 people at Community Action MK on 22 February 2011
110112 Introduction to social media for Novas Scarman Can DoersMark Walker
A made a short presentation to a group being supported by Novas Scarman in Brighton. ALl were volunteers setting up and/or running local community activities.
Presentation made by Mark Walker to the team at Skills South East in January 2011 for Wall and Pleece, a marketing and branding agency based in London and Brighton.
101028 SCIP Introduction to social media for non profitsMark Walker
What is social media? Why is it relevant to not for profit organisations? What should I be doing? How do I find the time? How do measure what works? Is it worth it?
Form a lunchtime seminar delivered by Mark Walker in Community Base, Brighton on Thursday 28 October 2010
Third Sector, Commissioning and the Big Society in Brighton & HoveMark Walker
Two presentations back-to-back form a Community Workers Conference in brighton last week.
The first was used by Sally Polanski, Chief Officer of the Community and Voluntary Sector Forum to guide us through the current approach to commissioning in the city, with a particular emphasis on how the third sector could add value to the process.
The other is an overview of BigSociety and is based on an Urban Forum session which ran in the city recently. It was delivered by John Routledge, Head of Communities Team in the CIty Council.
Both offer an excellent primer on current issues, explain the jargon and start to explore potential opportunities.
101011 SOCITM: Commissioning the third sector Mark Walker
A workshop at the SOCITM conference in Brighton in October 2010 by Regional ICT Champions Mark Walker and Miles Maier about the ICT issues that arise when commissioning third sector organisations.
What concerns do SOCITM members have about working with the third sector? And what barriers does the third sector face in working with the public sector? What data security and operational issues would you expect to deal with?
How should ICT feature when deciding whether a commissioned organisation is fit-for-purpose? Are they different to those for commercial contractors? What approaches do you think will work and why?
And finally, is it worth it? What benefits may there be in commissioning third sector organisations?
How can you use the internet to tell your stories and explain the impact your organisation is having? This is from a one-hour a workshop I am delivering at the 2010 AGM of Community First East Hampshire. It includes an overview of why the internet is relevant to all communications as well as more detailed look at how to use video and online activity to support fundraising and promotional campaigns.
100715 Third Sector and social media - an updateMark Walker
I have been working with a variety of third sector orgs to review the role that social media can play in their work. This includes representatives of various local support and development organisations from across the south east who meet quarterly.
last quarter I ran a 90 minute introduction to social media. Last week I added a few details based on questions that had arisen since and led a really interesting discussion about what they may or may not do to adopt social media in their own work.
Since the last meeting five of the 12 people present had done something to get started with social media eg google alerts, signed up to Twitter, etc,
100713 GOSE Big Society presentation to Consortia Coordinators July 2010Mark Walker
What is this Big Society stuff all about? Is it a smokescreen for Government cuts or a game-changing attempt to change the way our communities are run?
Vicky Westhorp of GOSE provided an excellent summary of what it's all about at a Capacitybuilders meeting of the Coordinators of ChangeUp Consortia in the south east. In other words people who work in the voluntary and community sector at a local level.
This presentation covers a lot of the background as well as the latest news and announcements.
Please use the comments space below the presentation to ask questions or add your thoughts about what is being proposed. I've offered to help moderate a discussion via this page, and/or via the email forum for the Coordinators [contact me for details]
Mark Walker
ICT Champion for the third sector in south east England
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
5. Five top tips
• Start listening: Join in
• Be active: 30 mins/day
• Mini-campaigns: Attract attention
• Joined up thinking: Integrate
• Engaging stories: DNA
8. Do you have the right mix?
Recipe
Ingredients
Flavours
Skills
Familiar tools
Experience
“Moistness”
http://www.freeimagearchive.org
9. What to do
1. Plan
2. Tune in
3. Be useful
4. Be engaging
5. Measure
10. A sense of direction…
Where are we now
Where are we going?
How will we get
there?
http://londonist.com/2011/11/accessibletubemap.php
11. Short term campaigns
Two to three months
Community events
Timetable
Focus on action
Measure and reflect
http://www.freeimagearchive.org
12. Integration
• Print • Twitter
• Advertising • YouTube
• Direct mail • Website + Blog
• Press + PR • Email newsletters
• Events • Flickr, SurveyMonkey,
• Personal selling Slideshare, etc
• Seasonal sales • SMS
• Product development • Podcast
• Pricing
• Facebook
13. Twitter
Use it for • Which audiences?
• Listening/learning • What content?
• News • How frequently?
• Sharing • Who and when?
• Fundraising • Measurement - bitly
Questions to ask
14. YouTube
Use it for relevant to?
• Explaining • How will you produce
• Telling stories content?
• Fundraising • How frequently?
• Learning • Who and when?
• Measurement
Questions to ask
• Which audience is it
15. Your Website
Use it for • Up to date + accurate?
• Explaining • Can we easily update it
• Telling stories ourselves?
• Fundraising • Who can update it/when?
• News • Calls to action?
• Events • Feedback mechanisms?
• Opinion
• Campaigning/Influence
Questions to ask
• Who uses our site?
16. Facebook
Use it for • Groups vs Fan Pages
• Interaction/Sharing • Frequency/Workload
• Promotion • Privacy
• Campaigns/Influence – Staff, volunteers, servic
• Service Delivery e users
• Fundraising • Measurement
• News – Quantity vs quality
• Events
• Consultation
Questions to ask
17. Bolt-ons you may need
JustGiving/MyDonate/PayPal
EventBrite/Amiando
MailChimp/YMLP/DotMailer
Slideshare/Flickr/SoundCloud
18. Tuning In
http://www.flickr.com/photos/richevenhouse/2012636456
23. Measure. Improve.
Use a spreadsheet
Measure what you can
Do it often
Look for patterns
Share and learn together
Photo by Darren Hester via Flickr
24. Skills
How to use Facebook/Twitter/etc
How to use your phone/camera/etc
How to edit/upload/embed
How to tell stories/be engaging
What works/good ideas/experience
How to learn/Who can help
26. A social media checklist
What do we want to achieve? Email newsletter
What is our target? YouTube
Who do we want to reach? SMS
Who will help us reach them? Blog
How will we achieve it? Flickr
What is our message? PR
What stories will we tell? Print
Which tools will we use? Direct mail/post
Where will we start? Advertising
Who is going to do what? Other:
What will we measure?
Who will be involved?
What is in the communications mix?
27. Routine
30 minute steps
– Check out who’s doing what on Twitter
– Research your competition
– Post a blog entry
– Read a book/magazine/blog
– Share a useful snippet
– Produce a story for your monthly newsletter
– Review your plans
– Measure results
28. Five more top tips
1. Start. NOW!
2. Listen and learn
3. Keep practising
4. Measure what you do
5. Get to know your tools
Inc Facebook!!