How to improve a website so it shows up at the top of Google searches
How to generate positive return-on-investment with online marketing
What online business models are working, and not working today?
Why Facebook matters for business
The role of Twitter and emerging sites such as Foursquare
How to use YouTube videos for online business
\
SMAZ6 (2012) - Exploring the Impact of Facebook IntegrationLaneTerralever
As Chief Strategy Officer at Terralever, Scott McAndrew helps global brand managers not just navigate, but dominate the digital marketing space. Scott's unique approach infuses traditional techniques with innovation. He's known for creating campaigns that make a deep emotional impact and create measurable results, growing the bottom line.That's why top brands like Red Bull, DC Shoes, Quiksilver, and Teva turn to Scott and his team.
Getting The Most Out Of Facebook For Your Nonprofit4Good.org
Navigating the Social Media landscape can be difficult for NonProfits. We will provide best practices for gaining followers and converting those followers to Cause Donors.
How to Use Native Advertising to Earn Big LinksKaizen
Presented at Search Marketing Day in Warsaw, Poland in June 2014 on how you can use various Native Advertising platforms to help earn links as part of your content marketing strategy.
Ten Strategies for creating and promoting websites for attorneys.
Learn 3 approaches to develop and launch a new website or build out your current new business idea.
Discover leading strategies to drive traffic to your site including: Pay-Per-Click Search Marketing, Search Engine Optimization, Affiliate Marketing, Social Media Strategies including how to create Facebook Fan Pages, using Facebook advertising, YouTube Success Stories, Podcasting Playbook.
Create a ‘relationship’ with a Unique Value Proposition (UVP) learn the ‘Magic of 8′, develop an eNewsletter, create an RSS feed, generate Facebook Likes.
Monetize your website with Google AdSense, Affiliate links and Banners, Information Product Marketing and Social Subscriptions.
About the Presenter Jay Berkowitz
Jay Berkowitz is an author, an educator, an International keynote speaker and an award-winning thought leader. A senior online marketing professional with over twenty five years of marketing experience. Mr. Berkowitz has managed marketing departments for Fortune 500 brands: Coca-Cola, Sprint and McDonald’s Restaurants, and he has developed online and offline strategies for AT&T and leading health and fitness website eDiets.com.
Mr. Berkowitz is the author of The Ten Golden Rules of Online Marketing Workbook, the Founder and CEO of www.TenGoldenRules.com, a strategic online marketing consulting business based in Boca Raton, Florida. He is the host of the Ten Golden Rules of Internet Marketing Podcast, an instructor and content developer with the University of San Francisco Internet Marketing Course and he has been profiled in the Wall Street Journal, The Business Journals and was interviewed on FOX Business TV.
ICTT India 2019 - "Secrets of Search Engines Rankings" by David CarolloDavid Carollo
The presentation of my recent speech "Secrets of Search Engine Rankings! at International Conference on Tourism Technology India 2019 (26th September 2019 - Kochi, Kerala)
Darcy Knapp of DK Consulting/SEO Web Mechanics did a session exploring the basics of search, social, SEO/SEM for marketing any organization. Part of NetSquared Tech Valley's Lunch and Learn Series.
How to improve a website so it shows up at the top of Google searches
How to generate positive return-on-investment with online marketing
What online business models are working, and not working today?
Why Facebook matters for business
The role of Twitter and emerging sites such as Foursquare
How to use YouTube videos for online business
\
SMAZ6 (2012) - Exploring the Impact of Facebook IntegrationLaneTerralever
As Chief Strategy Officer at Terralever, Scott McAndrew helps global brand managers not just navigate, but dominate the digital marketing space. Scott's unique approach infuses traditional techniques with innovation. He's known for creating campaigns that make a deep emotional impact and create measurable results, growing the bottom line.That's why top brands like Red Bull, DC Shoes, Quiksilver, and Teva turn to Scott and his team.
Getting The Most Out Of Facebook For Your Nonprofit4Good.org
Navigating the Social Media landscape can be difficult for NonProfits. We will provide best practices for gaining followers and converting those followers to Cause Donors.
How to Use Native Advertising to Earn Big LinksKaizen
Presented at Search Marketing Day in Warsaw, Poland in June 2014 on how you can use various Native Advertising platforms to help earn links as part of your content marketing strategy.
Ten Strategies for creating and promoting websites for attorneys.
Learn 3 approaches to develop and launch a new website or build out your current new business idea.
Discover leading strategies to drive traffic to your site including: Pay-Per-Click Search Marketing, Search Engine Optimization, Affiliate Marketing, Social Media Strategies including how to create Facebook Fan Pages, using Facebook advertising, YouTube Success Stories, Podcasting Playbook.
Create a ‘relationship’ with a Unique Value Proposition (UVP) learn the ‘Magic of 8′, develop an eNewsletter, create an RSS feed, generate Facebook Likes.
Monetize your website with Google AdSense, Affiliate links and Banners, Information Product Marketing and Social Subscriptions.
About the Presenter Jay Berkowitz
Jay Berkowitz is an author, an educator, an International keynote speaker and an award-winning thought leader. A senior online marketing professional with over twenty five years of marketing experience. Mr. Berkowitz has managed marketing departments for Fortune 500 brands: Coca-Cola, Sprint and McDonald’s Restaurants, and he has developed online and offline strategies for AT&T and leading health and fitness website eDiets.com.
Mr. Berkowitz is the author of The Ten Golden Rules of Online Marketing Workbook, the Founder and CEO of www.TenGoldenRules.com, a strategic online marketing consulting business based in Boca Raton, Florida. He is the host of the Ten Golden Rules of Internet Marketing Podcast, an instructor and content developer with the University of San Francisco Internet Marketing Course and he has been profiled in the Wall Street Journal, The Business Journals and was interviewed on FOX Business TV.
ICTT India 2019 - "Secrets of Search Engines Rankings" by David CarolloDavid Carollo
The presentation of my recent speech "Secrets of Search Engine Rankings! at International Conference on Tourism Technology India 2019 (26th September 2019 - Kochi, Kerala)
Darcy Knapp of DK Consulting/SEO Web Mechanics did a session exploring the basics of search, social, SEO/SEM for marketing any organization. Part of NetSquared Tech Valley's Lunch and Learn Series.
Multilingual & Multinational Link Building with Multilingual Content MarketingBenj Arriola
International SEO strategies for link building by Benj Arriola, Internet Marketing Inc.presented at
Search Marketing Expo (SMX) Toronto, Ontario, Canada on March 20-21, 2013
Couldn't make it to our DC User Group? Be sure to check out this presentation for a play-by-play discussion of how we utilized Silverpop to set up the A Mere Truffle site, which features website + Facebook + email integration.
Whereoware: 5 Silverpop Emails to Implement TodayWhereoware
Whereoware presents 5 Silverpop emails to implement today. This step-by-step guide will allow you to take full advantage of Silverpop's platform. Take your email marketing to the next level.
This presentation was given at the 2012 Arizona State Florist Association Conference. It covers using social media an mobile marketing in the florist industry.
Unleash the Power of List Building by Supercharging Your Facebook Ads Infusionsoft
Custom audiences let marketers find their offline audiences among Facebook users. Using email addresses, phone numbers or Facebook user IDs to make the match, you can now find the exact people you want to talk to. In this session you'll learn how to create a custom audience representing any group of customers or prospect list that you'd like to reach with targeted Facebook Ads.
Presented by: Amy Porterfield, Social Media Strategist and Co-Author of Facebook Marketing All-in-One for Dummies
Social Media and SEO ranking factors, how to use your social media properties to best impact your SEO and also new and emerging factors on social media websites.
Small business workshop to getting found online via content marketing. We discuss how changing consumer behavior online affects how small business owners/marketers market themselves; what content is, why it is important. The presentation outlines goal setting, content mission, and how to optimize the content to get found.
From there we explore the four steps to content marketing: Attract, engage, nurture, and measure/refine.
Presentation from Tim O'Neill of digital agency Reactive for EyeforTravel event in Sydney Nov 2009. On the topic of Website stickiness for travel and tourism brands
How to improve a website so it shows up at the top of Google searches
How to generate positive return-on-investment with online marketing
What online business models are working, and not working today?
Why Facebook matters for business
The 3 E’s of Social Media & emerging sites such as Pinterest
How to use YouTube videos for online business
Jay Berkowitz, Founder of TenGoldenRules.com and www.InternetMarketingClub.org , presented “10 Things Every Club Marketer Needs to Know About Internet Marketing” at the Professional Club Marketing Association meeting in Naples, Florida. In this presentation, discover how to design websites so they are optimized for Google and the internet search engines to be friendly for members and prospective members. Learn the latest strategies for Social Media Marketing on Facebook, YouTube and Twitter and understand strategies for measuring competitor activity on the web.
Multilingual & Multinational Link Building with Multilingual Content MarketingBenj Arriola
International SEO strategies for link building by Benj Arriola, Internet Marketing Inc.presented at
Search Marketing Expo (SMX) Toronto, Ontario, Canada on March 20-21, 2013
Couldn't make it to our DC User Group? Be sure to check out this presentation for a play-by-play discussion of how we utilized Silverpop to set up the A Mere Truffle site, which features website + Facebook + email integration.
Whereoware: 5 Silverpop Emails to Implement TodayWhereoware
Whereoware presents 5 Silverpop emails to implement today. This step-by-step guide will allow you to take full advantage of Silverpop's platform. Take your email marketing to the next level.
This presentation was given at the 2012 Arizona State Florist Association Conference. It covers using social media an mobile marketing in the florist industry.
Unleash the Power of List Building by Supercharging Your Facebook Ads Infusionsoft
Custom audiences let marketers find their offline audiences among Facebook users. Using email addresses, phone numbers or Facebook user IDs to make the match, you can now find the exact people you want to talk to. In this session you'll learn how to create a custom audience representing any group of customers or prospect list that you'd like to reach with targeted Facebook Ads.
Presented by: Amy Porterfield, Social Media Strategist and Co-Author of Facebook Marketing All-in-One for Dummies
Social Media and SEO ranking factors, how to use your social media properties to best impact your SEO and also new and emerging factors on social media websites.
Small business workshop to getting found online via content marketing. We discuss how changing consumer behavior online affects how small business owners/marketers market themselves; what content is, why it is important. The presentation outlines goal setting, content mission, and how to optimize the content to get found.
From there we explore the four steps to content marketing: Attract, engage, nurture, and measure/refine.
Presentation from Tim O'Neill of digital agency Reactive for EyeforTravel event in Sydney Nov 2009. On the topic of Website stickiness for travel and tourism brands
How to improve a website so it shows up at the top of Google searches
How to generate positive return-on-investment with online marketing
What online business models are working, and not working today?
Why Facebook matters for business
The 3 E’s of Social Media & emerging sites such as Pinterest
How to use YouTube videos for online business
Jay Berkowitz, Founder of TenGoldenRules.com and www.InternetMarketingClub.org , presented “10 Things Every Club Marketer Needs to Know About Internet Marketing” at the Professional Club Marketing Association meeting in Naples, Florida. In this presentation, discover how to design websites so they are optimized for Google and the internet search engines to be friendly for members and prospective members. Learn the latest strategies for Social Media Marketing on Facebook, YouTube and Twitter and understand strategies for measuring competitor activity on the web.
Ten Things Every CEO Needs To Know To Generate Business on the Internet
How to use LinkedIn, Facebook and Twitter for Business
How to Cost effectively generate traffic to your website
Turn that traffic into leads, and sales
How to get your website ranked at the top of Google searches with Search Engine marketing and Search Engine Optimization
Best practices for Fortune 1000 Executives
Ten Practical Marketing Strategies
SEM Marketing 101 - Key to great SEO is an Amazing WebSiteMaximiliano Lopez
SEM Marketing 101 - Key to great SEO is an Amazing Website.
Many people pay for PPC and SEO when their base website is not capable of converting qualified leads.
Using Social Media to Build Higher Search Rankings and Inbound LinksArnie Kuenn
Learn how social media can build both inbound links and higher search rankings simultaneously. Social media is a tool worth using, and this presentation explains why.
This is a presentation I gave which discusses how to get the most from your company\'s website through tactics such as search engine optimization, corporate blogging, social networking initiatives, banner advertising, and pay-per-click advertising.
www.MarketMyMovie.com
Internet film marketing and distribution seminar taught by Allen Chou, President of Passion River Films on 3/19/09 at Ralphie Boy Studios, NYC. For more tips on DVD distribution and info on the next film distribution and movie marketing class, join the newsletter at: www.MarketMyMovie.com
Jay Berkowitz, author and Internet marketing expert, presented at the Professional Club Marketing Association annual meeting on how to improve their website so it generates prospective member traffic and how to find out hits on competitors websites.
Increase Your Sales, Leads & Website Traffic in 2013Purple Trout, LLC
Purple Trout, LLC presentation on how businesses can increase sales, leads and website traffic in 2013. Tips included how to look at Google Analytics in a different way to uncover potential traffic possibilities; how to improve clicks, conversions and ROI in paid search (Google Adwords); how to improve your social media efforts in Facebook, Google+, Twitter, LinkedIn, YouTube and more; how to increase your SEO efforts for more effective results.
Ungagged 2015 Las Vegas 17 SEO, Conversion & Monetization TemplatesRoland Frasier
This is my presentation from Ungagged 2015 live event in Las Vegas. It provides 17 proven templates that we used to add millions of dollars in revenue to our businesses in 2015.
Similar to 10 Innovative Internet Marketing Strategies for Pharmacies (20)
In the age of Interactive marketing we have precise information about which programs are working, this presentation will share:
- What to look at in Google Analytics
- How to baseline your competitor’s activities
- Social Media Measurement
- Exit Surveys
- Facebook Insights, YouTube Insights
- Read the minds of your customers
- Free and Paid Tools
LIGHTS! CAMERA! CUSTOMERS!
Building Your Business Through You Tube and Video Marketing!
An All-Sta Panel Including:
MODERATOR:
Jay Berkowitz, Founder and CEO of of Ten Golden Rules
PANELISTS:
J.B. Glossinger, MBA, Ph.D.,
Internationally known Speaker, Author, Coach and Consultant.
Share Ross, Owner
Video Rockstar University
Jennifer Seremetis, Producer and Owner
Plum Productions
Ten Ethical Strategies to Generate Revenue through Blogs, Podcasts, YouTube, Facebook and Twitter!
- Blogging. Podcasting. Twitter. YouTube. What sites and technologies are most important?
- Business applications to deliver bottom line profitability. - Where are prospects hanging out, which sites are important to them?
- How to build and nurture a personal brand
- How to monetize blogs, podcasts and social networks
- The Britney Spears Strategy
- The Cascading Content Strategy
- My 100% Guarantee for how to succeed in Social Media if you have no extra time
10 Critical Strategies for Beer Marketing in the Digital Age
With information provided by beer strategy and marketing gurus: Lucas Herscovici, Vice President, Digital Marketing, Anheuser-Busch, Stacey Tank, Senior Vice President Heineken USA, Mariah Calagione, Vice President Dogfish Head, Craft Brewery.
This presentation covers shifting from paid media to 'earned' media through social media including Facebook, YouTube, Twitter, Instagram, Pinterest and LinkedIn.
Winning case studies from Anheuser-Busch Bud and Bud Light, Heineken Departure Roulette, Dos Equis "Most Interesting Man in the World", Dos De Mayo, Dogfish Head Brewery Local and Event marketing, Image Marketing, Facebook Advertising, Facebook Sponsored Stories and Facebook Promoted Posts.
Jay Berkowitz, Author of The Ten Golden Rules of Online Marketing shared a lively presentation about the importance of content marketing for email marketers.
Attendees discovered will how to:
• Create awesome information that people want to consume, Like, tweet, forward to a friend and link to
• Develop your own content-driven hub
• Employ the Cascading Content Model
• The 3 E’s of Social Media
• Use the Britney Spears Method
• Get it all done with no time, no team and no budget
This presentation is called ‘The Top 10 Reasons Your Search and Social Media Suck”.
Some of the reasons everybody else sucks (I know you don't!):
1. ‘2009 called they want their SEO strategy back’
2. “You only tested 268 keywords”
3. “You have no content calendar and no cascading content strategy”
4. “You aren’t testing all 5 kinds of retargeting and remarketing”.
5. “You aren’t targeting the #3 website in the world”
6. “You use the 2 S’ not the 3 E’s”
7. “You aren’t using any/advanced conversion tracking”
8. ‘Facebook doesn’t work’
9. “You don’t use competitive intelligence”
10. “No Facebook candy”
Social Media Stats and Trends
Social Media that generates ROI
The Britney Spears model
The 3 E’s of Social Media
What to do if you have no time, no team and no budget
Social Media programs that generate ROI
Converting likes to clients
Local examples of how to make it work
How to use social media to develop a Powerful Personal Brand
What’s next in Social Media
The Britney Spears Model
The 3 E’s of Social MEdia
The Social Media Plan if you have no time or team, you’re not a writer & you have no budget!
What are the different kinds of Search Engine Marketing and what are the most important strategies and tactics for business today.
Search Engine Optimization (SEO) and Local SEO (Jeff)
Pay Per Click (PPC) and Analytics (Joe)
Search Marketing Strategies on a Small Budget (Kathr
Real business examples of Social Media programs that generate positive ROI
- Infographics, memes, kicks, captions, pins
- Local businesses that are making it work
- A few fun and surprising categories
- What is next in Social Media opportunities
- My 101% guarantee
Strategies to use internet marketing for business and personal branding, including:
The Social Media Masterplan
The Britney Spears Strategy
The 3 E’s
Cascading Content
The New Facebook?
This is a presentation I made to the Young Executives in the Marine Industry in March 2012.
The presentation covers the best strategies for using Facebook for business, how to build relationships through LinkedIn, how to monitor what is being said online, marketing and business opportunities for YouTube videos, my favorite social media secret weapon and the best strategy for succeeding in Social Media if you are already way too busy.
Ten Things Financial Executives need to Know About Facebook and Social Media.
Social Networking is still Networking. How to use Facebook for business. How to build business relationships with LinkedIn. How to monitor what is being said online. How do we use YouTube videos. My favorite social media secret weapon!
2. 10 Innovative Internet
Marketing Strategies
The Foundation
Why Facebook matters
Emerging Social Media Sites
How to use YouTube
The 3 E’s
The Britney Spears Strategy
How to get it all done!
10. Logo Top Left Site Utilities such
as Log in, Contact 20-30% are
throughout
and phone for searchers
the site link
Local Business “Top Right”
“Home”
Add a UVP
4 Second “Unique
Rule Who are Value
Proposition”
you, what site
offers
Repeat
Navigation
Navigation Add a site
Top or left! map
Add Copy for the
Search Engines
35. Marcus Sheridan
Virginia and Maryland
“Building fiberglass pools and educating the world
about pools at riverpoolsandspas.com”
36. “How do I start a blog? It’s
easy. Write the top 20
questions you get as a business
owner. How much does a
fiberglass pool cost? What’s
the difference between a
fiberglass pool and a concrete
pool? Now you have 20 titles.
20 blog articles. Do it 2 times
a week and you’ve got a good
blog up and running.”
64. 10 Innovative Internet
Marketing Strategies
1.Your website
2.SEO
3.PPC
4.eNewsletters
5.Blog
6.Facebook Fan Page
7.A Picture is worth 1000 Words
8.Infographics (3 E’s)
9.Video
10.Cascade Content
65. • Top 10 / try 1 thing today!
• Be my friend! Linked In, Facebook
• Speaking Opportunities
• Ten Golden Rules is an Agency
specializing in Search Marketing
and Social Media
Jay Berkowitz
www.TenGoldenRules.com
Jay@TenGoldenRules.com