LinkedIn over the years has emerged as a powerful tool for business owners and individuals to increase their connection, generate more leads, promote their brand, and also become a thought leader. If you are a business to business (B2B) company and lack a LinkedIn marketing strategy, you are definitely missing out on a lot.
In the presentation you will get detailed strategy to promote your business with LinkedIn.
If you want help regarding LinkedIn marketing or any other type of social media marketing then just visit: https://yashus.in/our-services/social-media-marketing-company/
Segmentation Strategies for Mobile MarketersCleverTap
Join YouAppi & CleverTap in an in-depth discussion on the best practices in segmenting your users to drive ROI. Learn effective engagement and re-engagement techniques, plus view case studies where cutting-edge companies have successfully implemented these strategies.
Learn more about Mobile Growth: http://mozza.io
How to grow your mobile app user base? From acquisition, to activation to retention and virality: I went through several interesting growth tactics I discovered recently. Get inspiration and adapt these ideas to your business. Don't forget that growth is a mindset, hacks don't last ;)
Follow me on Twitter: https://twitter.com/adrienm
These are the slides of a talk I gave at TheFamily, one of the best French startup accelerators (Paris).
Conversational Commerce: Why Consumers Are Embracing Voice AssistantsCapgemini
The Digital Transformation Institute has launched its latest research report titled “Conversational Commerce: Why Consumers Are Embracing Voice Assistants in Their Lives”. The report helps answer why voice assistants provide a significant platform to brands and retailers to engage with their consumers through new and innovative mediums like Google Assistant, Amazon’s Alexa, and Apple’s Siri.
LinkedIn over the years has emerged as a powerful tool for business owners and individuals to increase their connection, generate more leads, promote their brand, and also become a thought leader. If you are a business to business (B2B) company and lack a LinkedIn marketing strategy, you are definitely missing out on a lot.
In the presentation you will get detailed strategy to promote your business with LinkedIn.
If you want help regarding LinkedIn marketing or any other type of social media marketing then just visit: https://yashus.in/our-services/social-media-marketing-company/
Segmentation Strategies for Mobile MarketersCleverTap
Join YouAppi & CleverTap in an in-depth discussion on the best practices in segmenting your users to drive ROI. Learn effective engagement and re-engagement techniques, plus view case studies where cutting-edge companies have successfully implemented these strategies.
Learn more about Mobile Growth: http://mozza.io
How to grow your mobile app user base? From acquisition, to activation to retention and virality: I went through several interesting growth tactics I discovered recently. Get inspiration and adapt these ideas to your business. Don't forget that growth is a mindset, hacks don't last ;)
Follow me on Twitter: https://twitter.com/adrienm
These are the slides of a talk I gave at TheFamily, one of the best French startup accelerators (Paris).
Conversational Commerce: Why Consumers Are Embracing Voice AssistantsCapgemini
The Digital Transformation Institute has launched its latest research report titled “Conversational Commerce: Why Consumers Are Embracing Voice Assistants in Their Lives”. The report helps answer why voice assistants provide a significant platform to brands and retailers to engage with their consumers through new and innovative mediums like Google Assistant, Amazon’s Alexa, and Apple’s Siri.
Social Media Strategy of Pepperfry
We have analyzed the social media performance of Pepperfry across social media platforms for a period of 1 month i.e 1 February 2019 - 28 February 2019.
Vaizle is a social media analytics tool for startups and enterprises who need actionable insights in the simplest possible way when their company is benchmarked against their past performance and their competitors.
Vaizle is one platform for all your social analytics needs.
https://goo.gl/M7zjn5
Perform Free Social Media competitor analysis: https://goo.gl/2Y5QAa
Driving Growth With Omnichannel Marketing MoEngage Inc.
Today’s consumers live in a hyper-connected world. They switch between mobiles, desktops, using multiple channels and platforms. This presentation covers the strategies and best practices to implement omni-channel user engagement to drive growth for your company in 2019.
Learn How Air Canada Uses Employee Advocacy To Build A More Effective Sales TeamDynamic Signal
In this exclusive presentation Air Canada shares their approach to Employee Advocacy, including goals, strategies and results of their program.
Air Canada is Canada's largest full-service airline and the largest provider of scheduled passenger services in the Canadian market, the Canada-U.S. transborder market and in the international market to and from Canada. Michelle Young, Manager of Global Sales Communication & Partnerships at Air Canada, needed their sales force to drive more leads and pipeline for their B2B business.
Young knew she needed a social selling solution. The solution had to include the ability for salespeople to share relevant industry content via social channels, build their personal digital brand and position themselves as helpful resources for their prospects.
Topics discussed include:
• How Air Canada grows sales to other businesses and partners through social media
• How Air Canada gets measurable, effective social selling content to employees
• How Air Canada measures content effectiveness at the employee level
http://www.b2bmarketinginsider.com/content-marketing/content-marketing-that-converts
How Do You Create Content Marketing That Converts?
There’s been a fundamental shift in the way marketers and customers create, consume, and share content. Every day, billions of photos are uploaded, tweets are posted, snapchats are sent, and pieces of content are shared.
As marketers, we need to consider how our customers are consuming content and where, when, and how to engage them.
A content marketing strategy should be designed to engage your audience throughout the buyer’s journey. Producing relevant content for each lifecycle stage and delivering it at the right time and place is crucial to successful content marketing.
How to create and use buyer personas in order to effectively attract and convert ideal prospects into clients. Example buyer personas for marketing agencies. How marketing agencies can offer a service to clients to help them create buyer personas.
Should UI/UX be gut-feeling or data-driven? How to stand out from the tough competition by perfecting your owned asset?
A/B testing a long-grind road but it does not have to be tough! Demyth the 4 steps approach to optimization and what it can bring to you
Learn more about Mobile Growth: http://mozza.io
Follow me on Twitter: https://twitter.com/adrienm
These are the slides of a talk I gave at Le Camping, the most renowned French startup accelerator based in Paris.
Michael Scissons, co-founder of FlashStock, presents his keynote presentation from InstaCamp Toronto. This is the guide to developing a strategy for Instagram marketing. An overview on how to transform your Instagram marketing strategy, execution and measurement through applying a strategic framework to visual brand building.
This presentation covers:
- Instagram Key User Facts
- Visual Marketing Key Facts
- Why Instagram is Important
- Instagram Brand Adoption Curve
- Brand Adoption By Vertical
- Instagram Marketing Strategy Framework
- "How to" Create Archetypes, Themes and Occasions in Instagram Visuals.
- Overview of Classic Storytelling Pillars
- Overview of How to Create Photography Guidelines
- 10 Instagram Marketing Commandments
SaaS Marketing Plan: 5 Ways to Get your B2B App to Sell ItselfLincoln Murphy
Your B2B SaaS app will not sell itself unless it is designed to do so. This is a guide to getting your B2B SaaS to 'sell itself' was created by noted SaaS Marketing expert and Growth Hacker Lincoln Murphy of Sixteen Ventures.
This guide is full of actionable, unique, and thought-provoking ideas - Growth Hacks if you will - that are designed to allow your product to sell itself.
From attracting the right audience and driving user engagement, to making it easy to buy and easy to share through orchestrated virality, this guide covers all aspects of what's necessary to drive growth with SaaS companies of any stage and serving any market.
Whether you have a self-service sales model or one that requires outside sales reps to drive business, the tips and techniques contained in this guide and the source blog post will help you achieve your goals of efficiently scaling your sales process.
Case Study : How CleverTap helped BookMyShow increase User RetentionCleverTap
Read this case study to understand the challenges faced by apps like BookMyShow & how CleverTap provides solutions via its Behavioral Analytics & Engagement platform.
Social Media Strategy of Pepperfry
We have analyzed the social media performance of Pepperfry across social media platforms for a period of 1 month i.e 1 February 2019 - 28 February 2019.
Vaizle is a social media analytics tool for startups and enterprises who need actionable insights in the simplest possible way when their company is benchmarked against their past performance and their competitors.
Vaizle is one platform for all your social analytics needs.
https://goo.gl/M7zjn5
Perform Free Social Media competitor analysis: https://goo.gl/2Y5QAa
Driving Growth With Omnichannel Marketing MoEngage Inc.
Today’s consumers live in a hyper-connected world. They switch between mobiles, desktops, using multiple channels and platforms. This presentation covers the strategies and best practices to implement omni-channel user engagement to drive growth for your company in 2019.
Learn How Air Canada Uses Employee Advocacy To Build A More Effective Sales TeamDynamic Signal
In this exclusive presentation Air Canada shares their approach to Employee Advocacy, including goals, strategies and results of their program.
Air Canada is Canada's largest full-service airline and the largest provider of scheduled passenger services in the Canadian market, the Canada-U.S. transborder market and in the international market to and from Canada. Michelle Young, Manager of Global Sales Communication & Partnerships at Air Canada, needed their sales force to drive more leads and pipeline for their B2B business.
Young knew she needed a social selling solution. The solution had to include the ability for salespeople to share relevant industry content via social channels, build their personal digital brand and position themselves as helpful resources for their prospects.
Topics discussed include:
• How Air Canada grows sales to other businesses and partners through social media
• How Air Canada gets measurable, effective social selling content to employees
• How Air Canada measures content effectiveness at the employee level
http://www.b2bmarketinginsider.com/content-marketing/content-marketing-that-converts
How Do You Create Content Marketing That Converts?
There’s been a fundamental shift in the way marketers and customers create, consume, and share content. Every day, billions of photos are uploaded, tweets are posted, snapchats are sent, and pieces of content are shared.
As marketers, we need to consider how our customers are consuming content and where, when, and how to engage them.
A content marketing strategy should be designed to engage your audience throughout the buyer’s journey. Producing relevant content for each lifecycle stage and delivering it at the right time and place is crucial to successful content marketing.
How to create and use buyer personas in order to effectively attract and convert ideal prospects into clients. Example buyer personas for marketing agencies. How marketing agencies can offer a service to clients to help them create buyer personas.
Should UI/UX be gut-feeling or data-driven? How to stand out from the tough competition by perfecting your owned asset?
A/B testing a long-grind road but it does not have to be tough! Demyth the 4 steps approach to optimization and what it can bring to you
Learn more about Mobile Growth: http://mozza.io
Follow me on Twitter: https://twitter.com/adrienm
These are the slides of a talk I gave at Le Camping, the most renowned French startup accelerator based in Paris.
Michael Scissons, co-founder of FlashStock, presents his keynote presentation from InstaCamp Toronto. This is the guide to developing a strategy for Instagram marketing. An overview on how to transform your Instagram marketing strategy, execution and measurement through applying a strategic framework to visual brand building.
This presentation covers:
- Instagram Key User Facts
- Visual Marketing Key Facts
- Why Instagram is Important
- Instagram Brand Adoption Curve
- Brand Adoption By Vertical
- Instagram Marketing Strategy Framework
- "How to" Create Archetypes, Themes and Occasions in Instagram Visuals.
- Overview of Classic Storytelling Pillars
- Overview of How to Create Photography Guidelines
- 10 Instagram Marketing Commandments
SaaS Marketing Plan: 5 Ways to Get your B2B App to Sell ItselfLincoln Murphy
Your B2B SaaS app will not sell itself unless it is designed to do so. This is a guide to getting your B2B SaaS to 'sell itself' was created by noted SaaS Marketing expert and Growth Hacker Lincoln Murphy of Sixteen Ventures.
This guide is full of actionable, unique, and thought-provoking ideas - Growth Hacks if you will - that are designed to allow your product to sell itself.
From attracting the right audience and driving user engagement, to making it easy to buy and easy to share through orchestrated virality, this guide covers all aspects of what's necessary to drive growth with SaaS companies of any stage and serving any market.
Whether you have a self-service sales model or one that requires outside sales reps to drive business, the tips and techniques contained in this guide and the source blog post will help you achieve your goals of efficiently scaling your sales process.
Case Study : How CleverTap helped BookMyShow increase User RetentionCleverTap
Read this case study to understand the challenges faced by apps like BookMyShow & how CleverTap provides solutions via its Behavioral Analytics & Engagement platform.
AppVirality - Plug & Play growth hacking toolkit for Mobile apps.
We help app developers implement Uber/Lyft like in-app referrals under 30 minutes. No coding required.
Checkout - http://appvirality.com
The 10 most interesting slides that helped our SaaS company raise 9 millionGoCanvas
Have you ever wondered what goes into a pitch deck? Or what slides matter? Here are the 10 slides that seemed to resonate most with VCs we met with our our journey to raising our latest $9 million in funding. Be sure to check the notes for explanations of each slide.
Here is what Square uses for their Pitch Deck, it has several good pointers on what should go in a startup pitch deck: Sourced from http://www.noise.re/duction/squares-pitch-deck/
The deck we used to raise $270k for our startup Castleentercastle
Castle (entercastle.com) is a Detroit-based real estate startup that lets rental owners put their properties on autopilot. In April 2015, we closed a $270,000 angel round using this deck.
Questions? Comments? I'd love to hear from you. Email me at max@entercastle.com.
Mapme Investor Deck.
The deck we originally used to raise our seed round of $1M. See the progress we've made at www.mapme.com. Welcome to try it out and create a map.
Any questions? I'm at ben@mapme.com
A reproduction of the official pitch deck template recommended by leading VC firm Sequoia Capital.
YOU MIGHT ALSO LIKE THESE PITCH DECK EXAMPLES & TEMPLATES:
> Airbnb pitch deck @ https://pitchdeckcoach.com/airbnb-pitch-deck
> Sequoia Capital pitch deck template @ https://pitchdeckcoach.com/sequoia-capital-pitch-deck
> FREE pitch deck template download @ https://pitchdeckcoach.com/free-pitch-deck-template
> Pitch deck guide with hints, tips, and a worked example @ https://pitchdeckcoach.com/pitch-deck-template
NEED HELP WITH YOUR PITCH DECK?
See how I can help then book a free call @ https://pitchdeckcoach.com/
MORE PITCH DECK RESOURCES @ https://pitchdeckcoach.com/pitch-deck-template#resources
Inilah pitch deck dari raksasa media digital, Buzzfeed. Bagi kamu yang memiliki model bisnis yang serupa dengan BuzzFeed, mungkin kamu dapat terinspirasi dari pitch deck ini.
The investor presentation we used to raise 2 million dollarsMikael Cho
The investor presentation we used to raise 2 million dollars for ooomf.com (now pickcrew.com)
View the online version here: https://pickcrew.com/investors/
Creating an app seems to be a challenging task. But in reality, it doesn’t have to be that difficult. Take a deep breath if you find yourself getting stressed out by all the information you need to know to design an app. Cloudester will help you understand not only the advantages of having an app to grow your business but also how to create an app.
Top mobile app development companies know exactly when and what are the things to be avoided while developing a mobile app and this blog covers those points.
Top Reasons Why The Mobile Apps Fail and How To Avoid ThemElijahj Williams
Want to develop a mobile application? Do you know only ⅓ of mobile applications are successful, the rest are either fails or stumbles? Check out why the mobile app fails and how to avoid them. Most common app development mistakes.
How much does it cost to develop an app? If you ask this question to one of the app developers in Dubai, Riyadh, Kuwait, Doha, Muscat, Manama they will tell you that it depends on the type of mobile app we are discussing about. Although few websites claim to get you an estimated price of the app you want to create, but you should know that this is just a marketing technique
We all are aware that without marketing no product can sustain the tough competitive market, unless you have an exceptional product that doesn’t require marketing, which is quite rare. Even big brands can’t escape the necessity of marketing.
App stores, in such a short time, have grown beyond imagination. Today, there are more than 1.6 millions of apps, which mean you need to have a strong app marketing strategy to ensure that you app gets desired visibility in app stores
Read More: http://mobisoftinfotech.com/resources/wp-content/uploads/2015/12/App-Merketing-Pitfalls.pdf
App marketing is crucial since it will help you increase your app visibility and improves downloads. Thus, avoid these 5 marketing pitfalls - mobisoftinfotech.com
10 Steps to Create a Successful Mobile Apps for Startup.pdfExpert App Devs
Are you ready to Get your startup off the ground with a mobile app? It takes more than a great idea and some coding knowledge to build an app that stands out. Here are ten steps that will help you create a successful mobile app and get it out into the world
PhoenixGMN.com - Your Friendly App Development Partner and Adviser - Prepared this impartial and very useful guide for people with an App Idea who want to learn 1) what to do about it, 2) how to get it developed, 3) what needs to be learned, understood and prepared before development and after the launch. Find this & other latest updated guides at http://appsjunction.net/popular-guides.html Checkout our portfolio at http://superhitapps.com
App market has gone tremendously in the recent past. This young market has flourished beyond imagination and is expanding at a much faster rate. In such a market, it is necessary that you have right marketing strategy in whose absence sustaining would be close to impossible.
This is why today every app owner demands a well experienced app marketing expert who could help them market their app on different app stores. Though, one rely completely on the app marketing expert, there are certain pointers that can be missed easily.
For instance, content. For an app owner, content may not play vital role in app marketing whereas it could be used wisely to generate traffic and make your app visible on app stores. One can write blogs, publish social media posts, and can use App Store Optimization technique to get the attention of their potential users.
Likewise, the loading speed of your app would play a vital role in helping you get desired attention. You need to ensure that your app should load fast, within seconds; otherwise your potential users won’t show any interest on your app, and thus the chances of moving out of the app store increases. So, if you want to stay up in the market, avoiding these app marketing pitfalls are important
Top 10 questions to answer before you hire mobile app developersSwarnendu De
This Presentation is going to tell you all about the answer that you need to give, while you hire a mobile app developer. There are few questions these developers will ask when you are doing a whiteboarding session with them. If you quench their query properly, you are sure to hit it big.
Top 10 questions to answer before you hire mobile app developersInnofied Solution
This presentation is going to tell you all about the answer that you need to give, while you hire a mobile app developer. There are few questions these developers will ask when you are doing a whiteboarding session with them. If you quench their query properly, you are sure to hit it big.
Want to know what you can do to prepare for app development and cut cost in the process! This slide deck will list the questions you should be answering and give you valuable information to minimize the cost associated with app development.
Marketing for mobile app begins when an idea turns into product. Perhaps, mobile app marketing is in huge demands due to the increasing number of mobile application uploaded on app stores. Now, you may be thinking of how I take my mobile app to different level, so that it can stand out. Thus, to solve your problem we have all 13 easy steps that will take your app marketing to next level.
Top 11 Mobile App Design Best Practices.pdfMarie Weaver
Businesses are increasingly using mobile apps to reach customers, whether through using their own app or providing support and information through other third-party apps.
2. Steve Young, Appmasters.co
With the cost per install
consistently growing each year,
app publishers must get
creative with their marketing
efforts.
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3. Powered by
I bet that you would like to see your app
being downloaded by millions of users
4. And that’s totally reasonable!
I mean... Who wouldn’t like that?
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10. 1. Define your micro-conversions
If You haven’t done it, do it ASAP. It’s not a hack at all.
You need to know the funnel leading users to conversion.
2. Set Event Tracking
MixPanel is a great tool for that. It’s simple and keeps you
focused on the most important metrics.
3. Have your funnel up and running
That’s it. You are now ready to move on into hacking and testing.
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#1Deploy Analytics
12. 1. Identify a market similar to your target market
If you target US teenagers, make Canada your testing ground.
Release MVP/early beta. Let it be a quiet launch.
2. Think up a name
App name is a crucial brand asset. Don’t use it for testing the MVP.
Think up a name – the more descriptive the better.
3. Data & feedback
The goal is to get as many data & feedback as possible.
Get in touch with your users. Don’t be shy or lazy. Go to forums.
You need 2k-3k users to make data relevant.
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#2 Release early beta
13. #3 Create fake landing page
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This one is not fake, but still it is a good example.
14. 1. Create fake landing page
Forget growing an app w/o doing usual marketing stuff.
Test CTR for various copy, personas, design and CTA.
2. Spend some money on ads
You need valuable traffic. Don’t go cheap on that.
Spend some bucks to drive your target demo onto app site.
Use social media/blogging if you have time and skills.
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#3 Create fake landing page
16. 1. Follow Dev Guidelines
It’s worth it. Respect the platform and its context.
Following Guidelines helps getting featured.
2. Contact MS / Apple / Google
Get in touch with app store owner & ask for featuring. If you fit the
guidelines, your chances are quite fair. That is, if your app isn’t a crap.
3. Useful Links
• Windows Phone
• iOS
• Android
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#4 Follow Guidelines
18. 1. Test App Icon
Well designed icon, next to descriptive name, is the main factor that
makes people check out screenshots & description.
2. Test Screenshots
Screenshots are about your value proposition and user on-boarding.
Add description/copy, it often boosts installs. Make screenshots vertical.
3. Test Keywords
The goal isn’t to improve your position. You want to find right queries.
Do keyword research: use Thesaurus, Google Keyword Tool & Appcod.es
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#5 Do some ASO testing
19. Have you seen our:
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We do mobile design, development and marketing
21. 1. Use your apps, apps of your friends etc.
This is one of the most effective ways to drive new installs.
Use house ads to promote your other apps –
preferably of similar genre.
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#6 Cross-promote
23. 1. It works
AdWords App Install Ads works. It will work great if you can spend
some time to know the tool better.
2. Target specific devices
Target devices running on iOS/Android to eliminate non valuable
clicks.
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#7 Use AdWords
25. 1. „Add Friend”
Phone address book is a social graph ready made. Use it.
2. „Add Friend” v. 2
Create an opportunity to add other users (from the area nearby etc.)
as friends.
3. Don’t force it
Never, ever force your users to send invites, post on Facebook etc.
Ever.
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#8 Ignite Activity
27. 1. Time limited messages
Push notifications can increase retention really well.
„On sale this weekend”, „Free level to unlock today”. It works great.
2. Social notifications
Inform about friends/in-area activity. Use names. Personalize.
3. Push notifications are permission based
Make it easy to opt-out.
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#9 Push Notifications
29. 1. Windows Phone converts great
Folks often don’t believe that.
Take a look at the numbers below.
2. Few Apps in the Store? Good
In Google Play there are already over 1,800,000 mobile apps, while
in the App Store there are over 1,500,000.
In the same time in Microsoft Store there are ‘only’ 700,000 apps.
3. WP users are hungry for good apps
What’s more, they generate fair volume of valuable & engaged traffic.
Check out Qpony app we did for mcommerce business in the next slide.
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#10 Target Uncrowded Platform
30. Spot 6 differences
Tip: compare WP & Android Average Session Time.
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#10 Target Uncrowded Platform
31. Have you seen our:
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We do mobile design, development and marketing