Getting people to engage with your blog’s content is key to creating a big following and wider reach. By creating an engaging community for your brand, website or company, drop-off rates will remain low and people will keep coming back for more. I’ve gathered 61 smart tips that helped me create several high engaging blogs in the past, and thought they might help you as well. See full post here: https://blog.captainup.com/61-tips-for-increasing-engagement-on-your-website/

1. 7 Tips From Top Gamification
Experts On How To Boost User
Engagement
A list created by Captain Up
Read Full Blog Post Here
A list created by Captain Up
Read Full Blog Post Here
61 tips for increasing engagement
on your website

2. 1. Post regularly
Keeps them coming back to your site for the new
content and helps SEO

3. 2. Respond to comments right away
Show your users that you exist and that you care what they have to say!

4. 3. Time your posts to reach more users
Different markets peak at different times. Check your insights and find out
who your users are and use this to your advantage. You can use tools like
Buffer to help!

5. 4. Run a poll, quiz or contest
This allows users to feel needed.

6. 5. Get out of the sell mode
Your content should not be “Check out our new product” or “Guess
what just came in” – this is not the content your users want.

7. 6. Be original
Be distinct from everyone else. Share your own GOOD
content, and take time to ask your users what they want to
learn about.

8. 7. Report Case Studies
This drives engagement, social shares and links to your site.
People want to know about real life success stories. Neil Patel,
for example, used his case study on TechCrunch to increase
sign up.

9. 8. Create a Newsletter Sign Up Series
Offer your users value in exchange for an email newsletter. This will boost your
returning visitors. You can use product such as Mailchimp or Getdrip to do this.

10. 9. Ask Questions
This is a great way to spark dialogue with fans and one of the best methods
to get people to respond to you. You can use tools like Sean Eliss’
Qualaroo to ask users for feedback.

11. 10. Use Photos
A picture is worth a thousand words! One of our favourite ways to build
engagement is through pictures. They are easy to digest for the users.
You can use websites like Unsplash or Gratisogrpahy to get free high
quality images.

12. 11. Strong Call to Action
Your users will respond better when they are given specifics to respond too.
Your landing page should have one call to action.

13. 12. Know what your users are looking for
People will only come onto your site if you have what they are looking for.

14. 13. Offer fun and sharable content
Everything you post should be easy to share. This will increase brand
recognition as one that offers valuable content.

15. 14. Use Gamification
Using gaming tactics will improve your users gaming experience. You can
use Captain Up‘s platform to add badges, levels and rewards for your blog
or ecommerce store easily.

16. 15. Offer to help users
Know what your customers need and offer it to them-they will appreciate
your efforts.

17. 16. Talk about your customers
Perhaps a “before and after” case study that shows how much your service
can be of benefit. Your words become more trustworthy.

18. 17. Personalize website experience:
Make sure to engage users- make them feel like people this will keep
them motivated! You can use platform like Commerce Sciences to
easily personalize your user’s experience.

19. 18. Report breaking news
Collect news from a variety of sources and become a
hub around your topic.

20. 19. Crowdsource
Get your visitors to jointly create something
for your business. This will make them feel
part of your brand.

21. 20. Reward brand loyalists
Acknowledge a users loyalty by offering him a discount/
opportunity to join a loyalty club. You can reward them with
real gifts, or badges to increase motivation.

22. 21. Minimize Page Loading Speed
We have all been there. You clicked on something you thought looked
interesting and waited for it to load… and waited… and waited… and
waited. You can use Google’s tool to check and improve your site speed.

23. 22. Use catchy headlines
Focus on what users want to learn- and create
headlines which will entice them. You can use
Buffer’s headlines guide to get your started.

24. 23. Responsive design
Make sure users can access site from laptop, tablet or smart phone.
Responsive web design provides an optimal viewing experience.

25. 24. Submit site to UserTesting.com:
Get your users to test and then you can analyse and understand the
feedback. If you want to try it out for free, you can do it using their ‘Peek‘
platform

26. 25. Use attention grabbing images
Use images related to your content so that you don’t bombard users with
too much text.

27. 26. The fewer words the better
People are busier than ever. Make sure to get your point across in as few
words as possible in order to spur engagement.

28. 27. Add some humour
Adding quirkiness and emotion will engage users- and
reminds them you are a person not just a business.

29. 28. Use actionable words
Using words such as “download now” or “sign up now”
will increase the number of clicks.

30. 29. Quality over quantity
Your users will become more engaged if the quality of information is good.

31. 30. Present your offers clearly
People love deals and offers. It makes them feel special.
Make sure they are clearly visible on your website.

32. 31. Internal Linking Structure
Not only great for SEO but a great way to decrease bounce
rate and generate more page views per visitor

33. 32. Use a writing style
appropriate to your audience
Ensure your writing style is appropriate to your specific audience.

34. 33. Clear navigation menus
Your navigation menu should be clear and easy to navigate. Use
appropriate subpages and categories in your menu.

35. 34. Summing up
By providing users with a quick review will increase user engagement and
decrease bounce rate.

36. 35. Involve company employees
Engagement is a 2 way street. Not just about getting customers to be
active. Companies should also motivate company employees.

37. 36. Have a strong site search solution
Ensure your site search functionality is taking care of visitors queries

38. 37. Eliminate distractions
Too many choices often confuse people and impair action.
Do not bombard users with information.

39. 38. Offer a live chat help
Having a 24-hour live chat feature will boost engagement.
Visitors will feel they have constant support if they have any
problems.

40. 39. Make sure ads are not intrusive
If you have ads on your site make sure they are placed somewhere least
intrusive. Pop ups and poorly placed ads will drive customers away

41. 40. Social share buttons
The easier your site is to share the more likely your visitors will share it.
You can use plugins like Digg Digg or AddThis to improve share rates.

42. 41. Add a blog to your website
This can become the social foundation of your website. The more
your blog connects with readers the more they will engage.

43. 42. Create product tours:
Product tours that explain to your customers full
benefits of your products and services is a way to
reach out to your consumers and engage them.

44. 43. Uninstall Plugins you don’t use
Only use the plugins that offer benefits- uninstall those you don’t
use to increase the sites speed and security.

45. 44. Make use of Caching
Caching increases site speed which will lead to
increased engagement.

46. 45. Make commenting easy
When someone reads your content and feels compelled to
comment make it easy for them to do so. Don’t require a signup
for them to leave a comment. Disqus is a great tool you can
easily implant to let your readers comment on your content.

47. 46. Customer reviews
Customer reviews are incredibly powerful which is why they are used
in many different marketing channels. Reviews encourage purchase
and engagement. You can integrate product like Yotpo within
seconds and start getting more reviews.

48. 47. See what your customers are clicking on
To improve your engagement rates iterate on what you already know is working.
See which content is resonating with your buyers and use this to optimise future campaigns.
Heat maps are a great way to track what your users are doing on your website. Tools such as
CrazyEgg or even the Sumome Plugin can help you with the task.

49. 48. Cross browser compatibility
Some like Firefox, some Chrome, some Safari, some even Internet explorer.
Make sure your website is well functioning on all browsers so you do not
miss out on engagement

50. 49. Personalized forms
If you are looking to capture customers information through
forms, personalize them. This will increase the chances of
having someone filling it out and generate more leads.

51. 50. Personalized, helpful Pop-ups
Pop Ups that are personalized are great engagement tools. Use data you
have collected about your visitors to personalize these messages and be of
help.

52. 51. Charts and graphs
Graphs and charts are powerful for storytelling,
and help people visualize. They will keep your
visitors engaged and coming back for more.

53. 52. Interactive visuals and infographics
Powerful way to convert an entire blog post into a sharable piece of content.
Your users are more likely to engage with it and share it with others. You can
use tools such as visal.ly and Piktochart to help you with this.

54. 53. Data visualization
People love to consume data especially that ties into a
story. Create visuals rich in data and visually engaging.

55. 54. Trust signals on site
You must build trust. Delivering a trustworthy site with high quality images
and fast page loading speed will encourage your visitors to engage.

56. 55. Check site for technical errors
Lack of community engagement may come from the inability to do so! To
prevent this run website diagnostics to ensure there are no broken links.

57. 56. Be the first to publish on
new industry topics
Be the first to post on latest news items. This will increase
your sites credibility.

58. 57. Post videos not just text based articles
Videos are currently a popular trend- take advantage of this and share more
video content.

59. 58. Ask structured questions at end
of posts
To encourage comments ask direct questions. The questions will prompt
readers to engage and stimulate conversation.

60. 59. Enable subscription to comments
This will increase likelihood of blog comments turning into full-fledged
conversations.

61. 60. Interview community experts
Interviews with experts in the field tend to generate the strongest level
of user excitement.

62. 61. Host live events
Giving your visitors the option to interact with websites owners or
special guests is a perfect way to connect with your audience.

63. 7 Tips From Top Gamification
Experts On How To Boost User
Engagement
A list created by Captain Up
Read Full Blog Post Here
https://blog.captainup.com/61-tips-for-increasing-
engagement-on-your-website/
If you have any tips for increasing
engagement that we haven’t mentioned,
please comment on our blog.