...from Baudrillard and the Media by William Merrin Polity 2005

1. Contemporary Media Issues Quick review then…Baudrillard, the Simulacrum, Marshall McLuhan & Reality TV

3. Examples to use in your exam… The Matrix (1999) Chanelle Hayes (2007) Big Brother (2001-10) Marcel Duchamp (1912) Kiss Kiss Bang Bang (2005) Andy Warhol (1964) Rene Magritte (1933) Kid British – Our House is Dadless (2009) Madness – Our House (1982) Transformers – Revenge of the Fallen (2009) Life on Mars (2006-07) Cheryl Cole - Fight For This Love (2009) Cadbury’s Gorilla (2008) The Chanel No. 5 advert (2009) Kylie Minogue vs New Order - Can’t Get Blue Monday Out Of My Head (2001) Read My Lips - Bush/Blair (2006) by atmo.se Guinness Horses advert (1999) Call of Duty: Modern Warfare 2 (2009) Britain’s Got Talent Final (2009) David after the Dentist (2009) Pulp Fiction (1994) Scream (1996) Jay-Z (2004) ‘The Black Album’ MIA’s ‘Paper Planes’ (2007) Danger Mouse (2005) The Grey Album In This World (2002) Blade Runner (1982) Fight Club (1999) Atonement (2007) Cock and Bull Story (2005) Ugly Betty (2008) Radiohead Aphex Twin

4. Quotes to use in your exam… Simon Pegg & Trekkies Cultural Studies Web 2.0 The Long Tail New social values New cultural languages Fans as social groups Changing media world - changing audience habits Broadband internet The active audience Citizen journalism Twitter, YouTube, Blogger ‘ The Global Village’ The Digital Divide Photoshopping 'structures of feeling' 'cultural logic' 'society of the spectacle’ ‘ ecstasy of communication’ 'hold up the mirror to reality’ hyperreality ‘ The world we see is the world of the commodity’ mediation simulation 'fetishised hyperreality’ pastiche , parody and intertextuality modernism culture ‘remixing itself’ ‘ superficiality rather than substance’ 'death of the metanarratives' Hybridity hierarchies of taste Bricolage hyperconsciousness

5. Critics to drop into conversation… Marshall McLuhan Dominic Strinati Julian McDougall Guy Debord Fredric Jameson Toby Miller Richard MacManus John Hartley Jean Francois Lyotard Chris Anderson Dick Hebdige Jean Baudrillard

11. The Matrix (1999) – Welcome to the desert of the real

13. ‘ It’s a global village. Don’t be the idiot.’ TV Advert for Mobile Phones

14. ‘ They say planetary communications abolish distance. But the impact of catastrophes remains inversely proportional to distance; 5000 dead in China are not the equivalent of ten western lives. In this regard, things are even worse than they once were, since in the past indifference could be put down to a lack of communication. With that obstacle removed, we can confirm that, beneath the formal solidarity, the discrimination is absolute.’ Jean Baudrillard

16. Just as Narcissus became captivated by his own reflection – we are captivated by the medium.

17. Huge televised events like the funeral of President Kennedy or the Queen’s Coronation or the funeral of Winston Churchill or the first live broadcast of the World Cup final demonstrates the unrivalled power of TV to unify an entire population in ritual process and emotion – the media allows us to access a version of Baudrillard’s symbolic.

22. For Baudrillard – the story of Narcissus needs to be completed – he doesn’t just fall in love with his reflection he dies a slow death because of it.

23. Reality TV is only a spectacular version of the transformation of life itself into virtual reality. Jean Baudrillard (1997)

25. Blade Runner (1984) – ‘More human than human …’

26. Hyperidentities…?

35. Shock and Awe in the Gulf War II: Return to Baghdad…?

37. Today the description of the Gulf War as a ‘deadly video game’ or as a ‘Nintendo war’ is widely accepted. This is a screenshot from Gulf War II: Return to Baghdad…!