R&D Tool and Engineering Ltd is a leading supplier of tools for the PET packaging industry based in Missouri. It has facilities in the UK, US, and Slovakia and supplies over 40 countries globally. While its main markets are the US, Europe and Middle East, half of its UK business is now exports. The UAE and Saudi Arabia are its second and third largest Middle East markets after Israel. Business culture in the UAE and Saudi Arabia places importance on long-term relationships and trust between parties. Maintaining separate operations and documentation is important when dealing with both Israel and other Middle East countries simultaneously.