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Beginners Guide to Google Plus

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The 4th in a series of 6 workshops helping small businesses and start ups leverage online marketing to maximise their business growth.

These workshops are being held at The Pennoyer Centre, Station Rd, Pulham St Mary IP21 4QT and you can find out more details here: http://www.pennoyers.org.uk/index.php/whats-on/62.html

Published in: Business, Technology
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Beginners Guide to Google Plus

  1. 1. A Beginners Guide to Google+
  2. 2. The Search Evolution
  3. 3. Google+ Where does it fit into your marketing?
  4. 4. The Future of Search Eric Schmidt former CEO at Google in his book, “The New Digital Age.” in one excerpt clearly spells out where Google is heading in the future: “Within search results, information tied to verified online profiles will be ranked higher than content without such verification, which will result in most users naturally clicking on the top (verified) results. The true cost of remaining anonymous, then, might be irrelevance.”
  5. 5. Google’s Social Layer  Text, Images & Video  Local built-in  Community at it’s heart  Events  Collaboration  Business, Personal & Interests  Close ties to search
  6. 6. Google+ Profile
  7. 7. Google+ Pages
  8. 8. Google+ Local
  9. 9. Google+ Communities
  10. 10. Setting up your Profile  Header image  Profile Image  Your Story  Work  Education  Basic Information  Links
  11. 11. Circles
  12. 12. Timeline
  13. 13. Google+ Page
  14. 14. OR
  15. 15. Manage Pages
  16. 16. Communities
  17. 17. What are they for?  Around your business  Around an interest  Based on an area  Product or Brand  Support Group  Customers only?
  18. 18. Extras…
  19. 19. Authorship
  20. 20. @SeanClark Thank You SeanClark.com Ltd. “Enabling businesses to leverage the power of the web.” 01379 330330 info@seanclark.com

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