1. This logo presents our campaign as being environmentally friendly
because we have included a healthy tree as our main image. It
also has a ribbon around the tree, this shows that we are looking
after the environment in the park. We have put campaign name
on this logo to show who we are.
This logo has images of clouds; this could give the impression that the
campaign idea is ‘dreamy’. However, it is not very colourful and
therefore would not attract the audience’s attention. If we were to
choose this logo, we could make it stand out more and make it bold.
This logo fits well with our campaign idea and it relates to what we
want to achieve. It is colourful, however, it is boring for the target
audience and it’s not ‘fun’. If we make it more cheerful it would
promote our campaign and children would want their park to
look like that. It hasn’t got the campaign name on it which would
make it harder for the audience to recognise it.
This logo is ‘dreamy’ as well because there is a cloud above a park
with green grass. The play equipment is attached to the font and
letters; this makes it more interesting and more ‘fun’. However, it is
complicated because there are too many small images.
This logo has a star because it is a simple shape and children
recognise it very easily. There is a swing underneath because it
represents a park. We have included the campaign logo so
people can recognise it but it doesn’t have much colour so it
could come across as boring.