The document outlines the production process for a music magazine, including planning target audiences, branding, design elements like fonts and colors, generating content, editing, layout, printing, distribution, and costs associated with staff, equipment, printing, and marketing. Key aspects that are planned include the publication schedule, departments and their roles, and budgets for expenses and anticipated revenue from advertising.

2. Mind-map
Magazine ideas
Target audience
Masthead names
It is a music magazine
Brand identity
Use bold colours to
attract the eye of a
larger audience
Price
My price will be around £3 as
magazines in the physical form,
therefor I may get more sales by
making it cheaper than my magazine
as it is more affordable and not a
ridiculous asking price
Colour scheme
Red
Grey
Yellow
Critical
Monthly circulation, as
artists do not always
release albums, similar
to my magazine of
inspiration Q.
Frequency
Genre
Hiphop
Rap
15-50 (Hartley) as I will be
covering multiple genres
so that it can be appealing
to a more of a age range.
Critical music

3. House style (CM)
Colour scheme
The colours in which I will use will mainly be yellow, grey and red. With an easily readable font style so it attracts more readers,
since the color red attracts they eye and connotes importance, since whenever there is something important, such as a stop sign it
is red, telling people how important it is and attracting their eye.
Font Style
I will be using Garamond font for the main text (interviews, stories, articles etc) in this magazine. This is because Garamond font is
great for large bodies of text. Secondly, my Masthead will have Trajan font as it is very clear and bald font with block capitals
(based on Roman square capitals), this attracts they eye and inclines the reader to read on.
Social media
The magazine will also be available on multiple social media platforms, for example Snapchat, Twitter and Instagram as these are
very popular platforms which would mean that many people are being exposed to my magazine. This is an example of
technological convergence.

4. Mood board

5. Hand drawn drafts These are some rough sketches I did of some
ideas I had for my front cover and DPS. I did this
to gain an understanding of what should go
where and how to get a good balance of text and
images. By doing this, these pages will be more
organized as I've fully planned out where
different aspects of the page should go. For
example, having an appropriate image size on
the DPS, as you have two pages to work with, it
will be good to fill an entire A4 side with an
image, as then there wont be too much text,
which could bore some readers. Second to this, a
large image will grab attention from the reader
and incline them to read the article/interview. I
have used conventions such as masthead for the
title, strapline under the title which is a slogan
for the magazine and a main image. For the
double page spread I have used conventions
such as a drop capital, stand first and a pull
quote.

6. Font styles
I like these fonts for my masthead as they are not too complicated and they are simple
so are easy on the eye. Yet they still attract the eyes as they are all something
different, which can interest the consumer. They are not too boring nor too
complicated, so people will like the look as it is not in-professional, which can attract a
wider audience as more people may feel comfortable reading it.

7. Proposal

8. Target audienceKatz uses and gratification
This theory focuses on the consumer rather than focusing on the message by asking ‘what people do
with media’ rather than ‘what media does to people’
What people do with media
• To be informed or educated
• In order to identify with the characters and situation
• To be entertained
• To enable themselves to socially interact with others
• To escape from their daily troubles
The consumer is taking an active part in the communication process, at least we think. And we are
goal orientated.
Hartley
There are 7 socially grouped categories when it comes to identifying audience:
1) Self- ambitious or interests of the audience
2) Gender
3) Age group
4) Class- different social classes. For example working and upper
5) Ethnicity
6) Family
7) Nation
Maslow’s Hierarchy of needs
Socio economic needs
According to the Socio-economic needs, my magazine will mainly sell to C1, C2
and D, they are the our main target audience, this is because people in A and B
may feel to sophisticated to be reading my magazine so they will not buy it.
Where as the people in C1, C2 and D also known as the ‘norm’ will be perfectly
comfortable with buying a copy of my magazine and reading it on a train for
example

9. Production plan
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Date of publication
will be decided, this
gives our teams a
time frame to
complete the work
in a given time. Also
find an suitable
office space where
the magazine will be
created.
The editing team of our magazine
will decide upon topics or content
which they think should be
covered in the upcoming issue of
the magazine. Deciding the most
relevant story’s and picking a front
cover feature
By this stage, the teams
working on our magazines
gather the content, whilst
deciding what to put into the
magazine. This is a highly
important, due to our teams
needing to get art work and
things which are relevant into
the magazine while looking
professional
By this stage, the
teams working on our
magazines gather the
content, whilst
deciding what to put
into the magazine.
This is a highly
important, due to our
teams needing to get
art work and things
which are relevant
into the magazine
while looking
professional
A sub-editor or an
‘editor’ goes through the
magazine to check for
things such as spelling
and grammar. Secondly
checking the content is
all correct and flagging
any mistakes which have
been made.
N/A N/A
January 1st 2018 January 2nd 2018 January 3rd 2018 January 4th 2018 January 5th 2018
Hosbeg.com

10. Production plan continued
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Now, layout staff use
programs such as
InDesign and
Photoshop. It is at
this stage that
advertisements are
chosen and placed
throughout the
magazines which is
where it makes a lot
of its profits.
By this stage, layout
staff use programs
such as InDesign and
Photoshop. It is at
this stage that
advertisements are
chosen and placed
throughout the
magazines which is
where it makes a lot
of its profits, which
makes it a key stage.
At this point, the ‘Editorial
Team’ print out a hard copy
of the magazine, so they can
read through it until the
entire of the staff is satisfied
that no errors have been
made. But, if they have been,
corrections are made. This is
a vital stage as it ensures that
no silly mistakes have been
made and the layout is
correct and looks good. Only
when the magazine has met
the satisfactory needs of the
‘editorial team’ will it be
released to the general
public.
After satisfying the ‘Editorial
team’ the magazine gets sent
to the printers, who literally
just print the magazine for you.
Here, the magazine is ‘Pre-
Pressed’ and the magazine has
one final check to ensure that
all images and fonts have gone
through correctly. The printers
print out a couple of copies and
send it back to the editorial
team.
The ‘Editorial team
look over the hard
copies from the
printers again and
when they are
satisfied with the print
they have thousands
of copies printed so
they are able to meet
the demand of their
audience who all want
the issue.
N/A N/A
15/01/2018 16/01/2018 17/01/2018 18/01/2018 19/01/2018

11. Monday Tuesday Wednesday Thursday Friday Saturday Sunday
In the final stage, the printing
company have finished
printing the given amount of
copies from the company
making the magazine. The
copies are sent to a
warehouse and then out to
retailers around the country,
where it is then sold to the
general public. This is when
the public have access to any
new content or any story that
they may be interested in
which features in this issue of
the magazine.
In the final stage, the printing
company have finished
printing the given amount of
copies from the company
making the magazine. The
copies are sent to a
warehouse and then out to
retailers around the country,
where it is then sold to the
general public. This is when
the public have access to any
new content or any story that
they may be interested in
which features in this issue of
the magazine.
N/A N/A N/A N/A N/A
05/02/2018 06/02/2018
Production plan continued
Launch date: 6th February 2018

12. Equipment and costs
Equipment Cost
Apple Mac (Desktop) x 30 £31470
Office space £620 per month, London
Printer ink (black, red, yellow) x 4 £27.60
Chairs x 30 £1499.70
Desks x 30 £1799.70
Adobe creative cloud all apps £49.94 per month
Paper (HP glossy paper A4) £11.47 per 50 sheets
Printer x 2 £47.94
Total £35526.35

13. Staff and cost
Staff Cost
Publisher x1 £40000
Editors x3 £25000/ £75000
Journalists x4 £30000/ £120000
Writers x3 £20000/ £60000
Photographers x3 £23000/ £69000
Marketing x2 £10000/ £20000
Graphic Designers x3 £30000/ £90000
Finances x3 £15000/ £45000
Human Resources x2 £10000/ £20000
Source: http://smallbusiness.chron.com/staff-
magazine-37120.html

14. Advertising revenue
4 X 3,025 = £12,100
4 full page advertisements
CM
3 x £3,025 = £9,075
1 x £1,512 = £1,512
3 full page advertisements
and one half page
FS

15. Profit and loss breakdown
PROFIT- £67, 900
Advertising revenue- 4x3,025 =£12,100 for 4 full page advertisements
Subscription services- £10,800
Sales of your magazine – 15,000 x price of your magazine (£3.00) = £45,000
LOSS- £233,674.17
Equipment- £35,526.35
Staff- £203,000 at the least
Marketing the magazine- £2500 roughly as it will be advertised over regional radio station
Printing costs- £3,648.82
We will be doing a subscription service in the future. For example a years worth of the
magazine for the price of 9 months worth. This would be £27 for the 9 months as apposed
to the £36 if you paid each month. 400 subscriptions per year x £27 = £10,800

16. Printing quotes and costs
I had to find out how much it would cost to actually print the copies of the magazine. This website I
used helped me find out roughly how much it would cost to print the magazine, so I can work out
roughly how much profit I should be making
https://print24.com/uk/product/magazines/

17. Marketing the magazine
I will mainly advertise my magazine over the radio and on social networks. Radios will tell people
on their way to their day job about my magazine while they are listening to music. I will try to find a
radio station that mostly plays hip hop or rap because that’s the main genre my magazine will be
focused on. Will also use social network as the majority of my target audience is teenagers or
young adults, who are on social networks for most of their day.
Costs
Radio- £500 on local radio station, £2500 on a regional station. Upwards of £10,000 on a national
station
Social media- can vary, it can be free if you just make your own account.
http://dealwiththemedia.com/in-depth-
articles/media-advertising-cost/

18. Hazards at the work place
As we shot these photos just against a white wall, there were not too many hazards to be concerned about.
However there was a small step down that was barely visible near where the shot was taken, which was a
potential hazard. In order to avoid any possible injury happening I gave a caution to watch the step. It is
extremely important to insure the safety and security of everybody on set. This is because if an accident
happened then we would be liable and it would cause disruption to the production plan due to needing to find
a replacement or wait for them to recover.
Health and safety work act 1974
The Health and Safety at Work etc Act 1974 is the primary bit of legislation covering safety in Great Britain. The
Health and Safety Executive, with local authorities is responsible for enforcing the Act, keeping a safe working
environment. There are different parts to the acts that must be followed.
As a brief overview, the HASAWA 1974 requires that workplaces provide:
• Adequate training of staff to ensure health and safety procedures are understood and adhered to
• Adequate welfare provisions for staff at work
• A safe working environment that is properly maintained and where operations within it are conducted safely
• Suitable provision of relevant information, instruction and supervision
I will make sure I follow what the workplace must provide.
http://www.hse.gov.uk/legislation/hswa.htm

19. Issues regulatory, legal, ethical
The independent Press Standards Organization (IPSO) set out the regulations that
media companies must abide by. Newspapers and magazines in particular must
account for their actions, protect individual rights, maintain freedom of expression
and keep a high standard of journalism.
The editors code has 16 rules that the magazine must respect and oblige in order
for it to be released to the public. If any media outlet does not follow these rules
they could face prosecutions.
Source: https://www.ipso.co.uk/editors-code-of-practice/
My magazine is going to allow whomever is the main
interviewee to have a small amount of editorial control
over their interview. This means that if there is anything at
all that they don’t like they have the power to remove it.
This keeps the interviewee happy and more comfortable,
which also gives a more real insight to how they are,
making for a better interview also. I have read the rules and
I have made sure I have applied accuracy to the interview.
I must make sure I do not use any offensive language when
interviewing the artist for the double page spread.
Editors code rules

20. Role of Relevant Regulatory Bodies
What is IPSO?
• The Independent Press Standards Organization (IPSO) is the independent regulator for the newspaper and magazine
industry in the UK. We hold newspapers and magazines to account for their actions, protect individual rights, uphold
high standards of journalism and help to maintain freedom of expression for the press.
What does IPSO do?
 Make sure that member newspapers and magazines follow the Editors' Code.
 Investigate complaints about printed and online material that may breach the Editors’ Code.
 Make newspapers and magazines publish corrections or adjudications if they breach the Editors’ Code (including on their
front page).
 Monitor press standards and require member newspapers and magazines to submit an annual statement about how
they follow the Editors’ Code and handle any complaints.
 Investigate serious standards failings and can fine publishers up to £1 million in cases where they are particularly serious
and systemic.
 Operate a 24-hour anti-harassment advice line.
 Provide advice for editors and journalists.
 Provide training and guidance for journalists so they can uphold the highest possible standards.
 Provide a Whistleblowing Hotline for journalists who feel they are being pressured to act in a way that is not in line with
the Editors' Code.
 Work with charities, NGOs and other organizations to support and improve press standards.
Source:
https://www.ipso.co.uk/about
-ipso/

21. Regulatory issues
The Independent Press Standard Organization (IPSO) set out rules and regulations that media
companies are obliged to follow. They hold newspapers and magazines in particular in order to
protect an individuals rights, uphold a high standard of journalism and maintain freedom of
expression. The 16 rules in the Editors code must be followed in order for a magazine to be released
to the public. If any media company did not follow the rules, they may be prosecuted. Therefore, I
must make sure I follow the rules in the editors code
The Advertising Standards Authority are an independent regulator who target advertising on all
social media platforms. Essentially, they make sure advertisements are not false and are good for
the audience. They also take and act on complaints. For example the ASA will check social networks
such as Instagram and Twitter to make sure none are false.
Source: https://www.asa.org.uk/about-asa-and-cap.html
Source: https://www.ipso.co.uk/editors-code-of-practice/

22. Copyright
The copyright law started in the UK from the concept of common law. The current act is the copyright,
designs and patents act 1988. It protects the creators material from being stolen or used without their
consent, if the work is copyrighted, it will have a copyright symbol on it. Copyright covers: literacy
(song lyrics, computer programs, articles etc), dramatic (plays, dance etc), musical (recordings and
score), artistic (photography, painting, logos etc), typographical (magazines, periodicals etc), sound
recording (recordings of musical and literacy) and film (video footage, films, broadcasts etc).
If one breaks the copyright law, they may be ordered to pay damages. The amount of damages will
depend on the loss of profits from the infringement and the number of times you infringed on the
copyright. If you are convicted in the magistrates court, the maximum term of incarceration you can
face in the UK is 6 months and/or a fine of up to £50,000. But if you are convicted in the crowns court,
the term of incarnation is 10 years and/or a fine that could be unlimited.
Source:
https://www.copyrightservice.co.uk/copyright/p01_uk_
copyright_law

23. Editors code of practice
Source:
https://www.ipso.co.uk/edito
rs-code-of-practice/
Accuracy
The press must take care not to publish any inaccurate information or images/headlines which are not
supported by text. In the case where false information was released, it must be correct and with an
apology when appropriate must be published. The press must distinguish clearly clearly between
things that are a comment, conjecture fact.
Privacy
Everyone is supposed to respect his or her private life, which includes family and friend life. This
includes digital communication. You are not allowed to photograph someone with out their consent,
whether that be in public or in a private area. It is also expected that editors to justify intruding into
anyone's private life without their consent.
Harassment
Journalists are not allowed to use intimidation, harassment or persistent pursuit. Journalists must also
not keep on questioning or attempting any form of contact on individuals who have asked to desist.
They also, obviously must leave the property when and if they are asked and can not follow them.
Journalists must also introduce themselves and whomever they represent if asked.
Intrusion into grief or shock
When personal grief or shock are involved, any approaches by press will have to be sympathetic,
discrete and handled sensitively with its publication.
Reporting Suicide
When someone has committed suicide, to attempt to prevent someone else from using the same
method, little detail would be used. The media have a right to report legal proceedings.
Children and sex cases
Children under the age of 16 cannot be interviewed or photographed on anything related to their own
or another child's welfare unless their legal guardian consents. If the child is at school, the school or
correct authorities must consent for the child to be approached or photographed. In cases when a
child may have been molested both child and adult must be identified, yet the word ‘incest’ may not
be used in the report. Also in the report, it must imply that there was no relationship between the
pedophile and the victim.
Hospitals
Journalists must identify themselves and get permission from somewhere with high power before
entering areas of the hospital which are not accessible from the public. These restrictions are more
relevant to enquires about talking to a possible victim for an article.
Reporting of Crime
Anyone related to the accused in any way should generally not be identified unless they either
consent or are relevant to the story. Regard must be given to those who may be in a vulnerable
position, such as children under the age of 18 who may have witnessed o been a victim in a crime.
This should not restrict legal proceedings. Second to this, writers must avoid naming any children
under 18 after being arrested.
Clandestine devices and subterfuge
The press must not attempt to gain and publish any material which has been taken using a hidden
camera or microphone. Also they may not hack into any devices which can be used to get personal
information such as phones.
Victims of sexual assault
The press most not publish the identity of anyone who is a victim of sexual assault unless it is justified
and they are legally free to publish it.
Discrimination
Press, must not be prejudice towards anyone's race, religion, sex, what the sexually identify as, sexual
orientation or any form of illness or disability. These must all be avoided unless they are actually
relevant to the story which is being published.
Financial journalism
The law does not prohibit this, but journalists can not use their own profit financial information that
they get in advance of its publication. They should also not pass information like this onto others.
Confidential sources
Journalists are morally obliged to protect any sources which may be confidential.
Witness payments in criminal trials
Witnesses may only be paid after police have released them unconditionally without charge or bail, if
this is the case proceedings are discontinued. This is because financial dealings cannot influence the
evidence that the witness puts forwards.
Payments to criminals
Payments of offers for stories and photos which exploits a particular crime or glorifies it, must not be
made directly or via agents to convicted or confessed criminals to their associates, this may include
friends and family. Editors who invoke the public interest into payment or offers must demonstrate
there is a good reason for doing so.

24. Watermarking
I have watermarked some images in the magazine,
therefor they can not be taken by other people for
their own use. If they want the watermark removed
they can contact us directly. This protects the images
as it means that the watermark saying ‘critical music’
will be there and if no body can play if off as their
own and potentially make money from it.

25. Data protection act
The data protection act 2018 (the UK’s implementation of the
General Data Protection Regulation, GDPR) controls how your
personal information can be used by organizations, businesses
or the government. There are strict rules to follow called ‘data
protection principles’, they must insure that the information
being used is: used fairly, lawfully and transparently; used for
specified, explicit purposes; used adequately, relevantly and
only includes necessary information; accurate and up to date,
kept only while its necessary and handled with an appropriate
level of security.
You have the right to find out what information the
government and other organizations store about you. These
include: information on how your data is being used, access
personal data, have incorrect data updated, have data erased,
stop or restrict the processing of your data, data portability and
objecting to how your data is used.
You also have the rights when an organization is using your
personal data for:
• Automated decision making processes
• Profiling (predicting your behaviors and interests)
These have a higher level of legal protection due to
sensitivity
• Race
• Ethnicity
• Political opinions
• Religion
• Trade union membership
• Genetics
• Biometrics
• Health
• Sex life and sexual orientation
Source: https://www.gov.uk/data-protection

26. Risk assessments
As we shot these photos against a white
wall, there are not many hazards. But
on potential hazard is that you could
trip over a small step there was near
where the shot was taken. The risk
assessment form I filled out highlights
all of the little details about how my
shoot was done. This minimizes risks as
everything has been taken into account.
This form also helped with
remembering what we needed,
transport, how we should go about
getting the shots etc.

27. House style
Colour scheme
The colours in which I will use will mainly be red and white. With an easily readable font style so
it attracts more readers, since the color red attracts they eye and connotes importance, since
whenever there is something important, such as a stop sign it is red, telling people how
important it is and attracting their eye.
Font Style
I will be using Garamond font for the main text (interviews, stories, articles etc) in this magazine.
This is because Garamond font is great for large bodies of text. Secondly, my Masthead will have
Trajan font as it is very clear and bald font with block capitals (based on Roman square capitals),
this attracts they eye and inclines the reader to read on.
Social media
The magazine will also be available on multiple social media platforms, for example Snapchat,
Twitter and Instagram as these are very popular platforms which would mean that many people
are being exposed to my magazine. This is an example of technological convergence.