4. INTRODUCTION
• Culture or civilization is a complex whole which
includes knowledge, belief, art, law, customs and
other capabilities and habits acquired by man as
a member of society.
• Culture includes almost every aspect of our life
such as music, literature, visual arts, architecture
5.
6. MEDIA IN PROMOTION OF CULTURE
• Media is responsible for the revolution and evolution of
mind and heart of common people adopting information and
awareness among common people.
• Pakistan is a Muslim country and it’s culture is the unique
pattern of belief, ideas, values as per the Islamic religion but
currently highly influenced by Indian culture.
7. DRAMA SERIALS
Indian movies and dramas have
dangerous impact on Pakistan’s media,
culture and public.
1.Star Plus
2. India shows more of their culture
in their dramas rather than story.
10. LANGUAGE
• Media plays an important role in promotion of Hindi
language in Pakistan.
• Because of Indian media Pakistani children are
more aware from Hindu culture and Hindi language
than their own culture and language.
11. TREND OF INDIAN MOVIES
• In India movies Muslims
are shown as ethnic
groups or some terrorist
organization.
• A big part of their movies
is based on vulgarity.
12. TV SHOWS
• Due to indecent shows on Indian channels,
Pakistani children today do not feel shyness and
shame in anything.
• Many of our advertisements, television programs,
films, cable TV channels and even websites have
adopted Indian styles and themes.
13. BASANT
• Basant is not the part of
Pakistani culture.
• Pakistan has faced a great
loss of casualties and
finance due to tragic
phenomenon of kite flying.
14. Dancing and singing
Classes and concerts are
conducted in universities in
Pakistan.
Fire Works
Fireworks is a popular part
of their “festival of lights"
(Diwali).
Usage of fire crackers at
weddings and Islamic
occasion e.g. SHAB E BARAT.