This presentation was given at #ProductCon Online 2021 by Yu-Kuan Lin, Head of Product at Facebook.

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Finding Success at Every Stage of Your
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5. 5
Finding Success at Every
Company Stage
Yu-Kuan Lin
Product Con 2021

6. 1) Zero to One
2) Rapid Growth
3) Scaled / Developed
Stages
of Growth
6

7. 7
Zero to One

8. 8
Talk to Your Users
Who’d be most
disappointed if they
can’t use your product
anymore?
Who has hacked a
workaround before
your product came?

9. Qualitative >
Quantitative

10. 10

11. 11
Growth

12. 12
Build something
worth paying for
Corollary: If they won’t pay...

13. Capacity
before growth
Image Credit: Elad Gil’s Hiring Executives

14. 14

15. 15
Scaled

16. Build
Coalitions

17. 17

18. 1) Zero to One
a) Talk to your users
b) Qualitative before Quantitative
2) Rapid Growth
a) Build something worth paying for
b) Capacity before Growth
3) Scaled / Mature
a) Build Coalitions
Summary
18

19. 19
Q&A

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