SlideShare a Scribd company logo

TWTRCON Twitter 101 Keynote

•Download as PPT, PDF•
•
Laura "@pistachio" Fitton
Laura "@pistachio" Fitton

Slide deck that supported the pre-conference keynote I gave at TWTRCON, May 31, 2009 in San Francisco, CA

BusinessTechnology
1 of 148
for Business: 101
Twitter for Business: 101 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is Twitter?
What Are You Doing?
 
 
 
 
~20 million monthly uniques (x5.7 since Nov 08) 125 million monthly visits (x4.3 since Nov 08)
20% of online adults 25-34 23% of social network users 27% of bloggers December 2008
 
Why is it valuable?
 
 
http://twitpic.com/135xa
How does it work?
What Are You Doing?
“ Use it Where You Think Best” -IBM ThinkPad
The User Multiface Browser • SMS • IM • RSS reader • FriendFeed • Facebook • blogs • widgets • desktop, iPhone, Blackberry, and SMS clients
The User Multiface Browser • SMS • IM • RSS reader Clients: iPhone • Blackberry • desktop • SMS Lifestream aggregator, Facebook, blogs …
 
 
 
The User Multiface Browser • SMS • IM • RSS reader Clients: iPhone • Blackberry • desktop • SMS Lifestream aggregator, Facebook, blogs …
The User Multiface Browser • SMS • IM • RSS reader Clients: iPhone • Blackberry • desktop • SMS Lifestream aggregator, Facebook, blogs …
The User Multiface Browser • SMS • IM • RSS reader Clients: iPhone • Blackberry • desktop • SMS Lifestream aggregator, Facebook, blogs …
 
The User Multiface Browser • SMS • IM • RSS reader Clients: iPhone • Blackberry • desktop • SMS Lifestream aggregator, Facebook, blogs …
The User Multiface Browser • SMS • IM • RSS reader Clients: iPhone • Blackberry • desktop • SMS Lifestream aggregator, Facebook, blogs …
The User Multiface Browser • SMS • IM • RSS reader Clients: iPhone • Blackberry • desktop • SMS Lifestream aggregator, Facebook, blogs …
The User Multiface Browser • SMS • IM • RSS reader • FriendFeed • Facebook • blogs • widgets • desktop, iPhone, Blackberry, and SMS clients
Anyone ,[object Object]
Individuals ,[object Object],[object Object]
Companies and Brands ,[object Object],[object Object]
Externally Customer service Market awareness News Innovation Understanding Extending reach Relationships Branding Direct sales SEO Driving traffic Networking
Internally Sales Teams Event Planning Project Status News Coordination Interface Decentralized teams Employee Support Mentoring Problem-solving Purely Social
VALUE. visibility relevance relationships social capital community ideas trust research marketing networking customer service traffic news sales SEO
Influence (was) Attracting attention to yourself
Influence (is) Providing attention and value to others
Social Media is Nothing New
Photo Credit: (cc) jerryfletcher on flickr.com
Social Media is Knowledge
Knowledge is Socially Mediated
Knowledge is Socially Mediated Photo Credit: (cc) fredoalvarez on flickr.com
Knowledge is Socially Mediated
Knowledge is Social ly Media ted
Markets are Socially Mediated
Photo Credit: (cc) gregor_y on flickr.com
Markets are Socially Mediated
Markets are Social ly Media ted
Photo Credit: (cc) matrianklw on flickr.com
 
How should a business get started?
Manners 101 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How Best to Approach? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter Campaigns? ,[object Object],[object Object]
Business Objectives ,[object Object]
Bearing in Mind… ,[object Object],[object Object],[object Object],[object Object],[object Object]
Some Examples
Some Examples ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Influential Individuals
 
 
 
 
 
 
 
 
 
 
Customer Service
 
 
 
 
Branding and Relationships
 
 
 
Direct Sales
 
Consumer Products
 
 
 
 
Retail
 
 
 
 
 
 
What’s the business use of Twitter? ,[object Object]
How do we reach an audience? ,[object Object],[object Object],[object Object],[object Object]
What about Twitter etiquette? ,[object Object],[object Object],[object Object],[object Object]
How do we govern employees’ Twitter use? ,[object Object],[object Object]
How can we measure success? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Enterprise Microsharing
Advanced Twitter for Business ,[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter as Serious Business Tool: B2B and B2C
What if MY customers are not there yet? “Off-Platform” Benefits
Off-Platform Benefits ,[object Object],[object Object],[object Object],[object Object],[object Object]
SEO ,[object Object],[object Object],[object Object],[object Object]
Research ,[object Object],[object Object],[object Object]
Word of Mouth ,[object Object],[object Object],[object Object],[object Object]
Content Generation Engine ,[object Object],[object Object],[object Object]
“PR Gravity” ,[object Object],[object Object]
Twitter Literacy
Manners 101 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How Best to Approach? ,[object Object],[object Object],[object Object],[object Object],[object Object]
How… ,[object Object],[object Object],[object Object],[object Object]
Applicability ,[object Object],[object Object],[object Object],[object Object]
Measurement ,[object Object],[object Object]
Measurement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Preventing “Time Suck”
Efficiency ,[object Object],[object Object],[object Object]
Branding Lessons
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
How do we reach an audience? ,[object Object],[object Object],[object Object],[object Object]
What about Twitter etiquette? ,[object Object],[object Object],[object Object],[object Object]
How can we measure success? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Big Picture Outlook
“ We see an ecosystem of developers swarming around the Twitter API like moths around a flame, and the quality of applications that come out of that ecosystem is limited only by their creators’ imagination” -TechCrunch.com
 
 
 
 
Outlook ,[object Object],[object Object],[object Object]
Learning more…
 
 

Recommended

Conversational Commerce 2.0: When AI and Chatbots Meet Experience Design
Conversational Commerce 2.0: When AI and Chatbots Meet Experience DesignConversational Commerce 2.0: When AI and Chatbots Meet Experience Design
Conversational Commerce 2.0: When AI and Chatbots Meet Experience Design
Brian Solis
 
Keeping Up With SEO in 2017 & Beyond
Keeping Up With SEO in 2017 & BeyondKeeping Up With SEO in 2017 & Beyond
Keeping Up With SEO in 2017 & Beyond
Rand Fishkin
 
Customer Care 5 Predictions for 2017
Customer Care 5 Predictions for 2017Customer Care 5 Predictions for 2017
Customer Care 5 Predictions for 2017
Vipul Srivastav
 
[RESEARCH REPORT PREVIEW] Creating a Customer-First Web Experience
[RESEARCH REPORT PREVIEW] Creating a Customer-First Web Experience[RESEARCH REPORT PREVIEW] Creating a Customer-First Web Experience
[RESEARCH REPORT PREVIEW] Creating a Customer-First Web Experience
Altimeter, a Prophet Company
 
Talking to Humans at the Lean Startup Conference
Talking to Humans at the Lean Startup ConferenceTalking to Humans at the Lean Startup Conference
Talking to Humans at the Lean Startup Conference
New York University
 
New Era of Marketing - Content Marketing Conference - 2016
New Era of Marketing - Content Marketing Conference - 2016 New Era of Marketing - Content Marketing Conference - 2016
New Era of Marketing - Content Marketing Conference - 2016
Mathew Sweezey
 
Why Your Content Is Failing You, and How to Fix it
Why Your Content Is Failing You, and How to Fix it Why Your Content Is Failing You, and How to Fix it
Why Your Content Is Failing You, and How to Fix it
Mathew Sweezey
 
Mobile-Driven Transformation at Target
Mobile-Driven Transformation at TargetMobile-Driven Transformation at Target
Mobile-Driven Transformation at Target
Thoughtworks
 

Recommended

Conversational Commerce 2.0: When AI and Chatbots Meet Experience Design
Conversational Commerce 2.0: When AI and Chatbots Meet Experience DesignConversational Commerce 2.0: When AI and Chatbots Meet Experience Design
Conversational Commerce 2.0: When AI and Chatbots Meet Experience Design
Brian Solis
 
Keeping Up With SEO in 2017 & Beyond
Keeping Up With SEO in 2017 & BeyondKeeping Up With SEO in 2017 & Beyond
Keeping Up With SEO in 2017 & Beyond
Rand Fishkin
 
Customer Care 5 Predictions for 2017
Customer Care 5 Predictions for 2017Customer Care 5 Predictions for 2017
Customer Care 5 Predictions for 2017
Vipul Srivastav
 
[RESEARCH REPORT PREVIEW] Creating a Customer-First Web Experience
[RESEARCH REPORT PREVIEW] Creating a Customer-First Web Experience[RESEARCH REPORT PREVIEW] Creating a Customer-First Web Experience
[RESEARCH REPORT PREVIEW] Creating a Customer-First Web Experience
Altimeter, a Prophet Company
 
Talking to Humans at the Lean Startup Conference
Talking to Humans at the Lean Startup ConferenceTalking to Humans at the Lean Startup Conference
Talking to Humans at the Lean Startup Conference
New York University
 
New Era of Marketing - Content Marketing Conference - 2016
New Era of Marketing - Content Marketing Conference - 2016 New Era of Marketing - Content Marketing Conference - 2016
New Era of Marketing - Content Marketing Conference - 2016
Mathew Sweezey
 
Why Your Content Is Failing You, and How to Fix it
Why Your Content Is Failing You, and How to Fix it Why Your Content Is Failing You, and How to Fix it
Why Your Content Is Failing You, and How to Fix it
Mathew Sweezey
 
Mobile-Driven Transformation at Target
Mobile-Driven Transformation at TargetMobile-Driven Transformation at Target
Mobile-Driven Transformation at Target
Thoughtworks
 
Creative Traction Methodology - For Early Stage Startups
Creative Traction Methodology - For Early Stage StartupsCreative Traction Methodology - For Early Stage Startups
Creative Traction Methodology - For Early Stage Startups
Tommaso Di Bartolo
 
A UX Design that Creates a Branding Experience for Financial Companies
A UX Design that Creates a Branding Experience for Financial CompaniesA UX Design that Creates a Branding Experience for Financial Companies
A UX Design that Creates a Branding Experience for Financial Companies
Logo Design Guru
 
9 Social Media Trends to Watch in 2017
9 Social Media Trends to Watch in 20179 Social Media Trends to Watch in 2017
9 Social Media Trends to Watch in 2017
Arik Hanson
 
Content marketing best practices
Content marketing best practicesContent marketing best practices
Content marketing best practices
Jack Morton Worldwide
 
The Hard Truth About Marketing
The Hard Truth About MarketingThe Hard Truth About Marketing
The Hard Truth About Marketing
HubSpot
 
How to Hook Customers with Habit-forming Products
How to Hook Customers with Habit-forming ProductsHow to Hook Customers with Habit-forming Products
How to Hook Customers with Habit-forming Products
Wrike
 
The Journey from Stranger to Customer
The Journey from Stranger to CustomerThe Journey from Stranger to Customer
The Journey from Stranger to Customer
Internet Marketing Software - WordStream
 
Best practice in sales and marketing alignment
Best practice in sales and marketing alignment Best practice in sales and marketing alignment
Best practice in sales and marketing alignment
B2B Marketing
 
Blueprint for High Performing B2B Marketing Campaigns
Blueprint for High Performing B2B Marketing Campaigns Blueprint for High Performing B2B Marketing Campaigns
Blueprint for High Performing B2B Marketing Campaigns
Mathew Sweezey
 
CMR inspiration talk
CMR inspiration talkCMR inspiration talk
CMR inspiration talk
The CMR Agency
 
Marketing Challenge Forum 2015
Marketing Challenge Forum 2015Marketing Challenge Forum 2015
Marketing Challenge Forum 2015
Above & Below
 
Storymapping The User Experience
Storymapping The User ExperienceStorymapping The User Experience
Storymapping The User Experience
Donna Lichaw
 
5 pillars of the Infinite Marketer
5 pillars of the Infinite Marketer 5 pillars of the Infinite Marketer
5 pillars of the Infinite Marketer
Mathew Sweezey
 
Using Psychology to Increase e-Commerce Conversion
Using Psychology to Increase e-Commerce ConversionUsing Psychology to Increase e-Commerce Conversion
Using Psychology to Increase e-Commerce Conversion
Joe Rawlinson
 
American Banking Association Marketing Conference - Modern Consumers
American Banking Association Marketing Conference - Modern ConsumersAmerican Banking Association Marketing Conference - Modern Consumers
American Banking Association Marketing Conference - Modern Consumers
Mathew Sweezey
 
30 Most Common Business Website Mistakes
30 Most Common Business Website Mistakes30 Most Common Business Website Mistakes
30 Most Common Business Website Mistakes
INCORE Digital Agency
 
State of Demand 2013
State of Demand 2013 State of Demand 2013
State of Demand 2013
Mathew Sweezey
 
Moz: A New Beginning
Moz: A New BeginningMoz: A New Beginning
Moz: A New Beginning
Rand Fishkin
 
120 Awesome Marketing Stats, Charts and Graphs
120 Awesome Marketing Stats, Charts and Graphs120 Awesome Marketing Stats, Charts and Graphs
120 Awesome Marketing Stats, Charts and Graphs
HubSpot
 
The Creative Brief: An Introduction
The Creative Brief: An IntroductionThe Creative Brief: An Introduction
The Creative Brief: An Introduction
edward boches
 
#13 IMU: Twitter for Business (GF501)
#13 IMU: Twitter for Business (GF501)#13 IMU: Twitter for Business (GF501)
#13 IMU: Twitter for Business (GF501)
HubSpot
 
Twitter for Business webinar
Twitter for Business webinarTwitter for Business webinar
Twitter for Business webinar
Laura "@pistachio" Fitton
 

More Related Content

What's hot

A UX Design that Creates a Branding Experience for Financial Companies
A UX Design that Creates a Branding Experience for Financial CompaniesA UX Design that Creates a Branding Experience for Financial Companies
A UX Design that Creates a Branding Experience for Financial Companies
Logo Design Guru
 
Content marketing best practices
Content marketing best practicesContent marketing best practices
Content marketing best practices
Jack Morton Worldwide
 
The Journey from Stranger to Customer
The Journey from Stranger to CustomerThe Journey from Stranger to Customer
The Journey from Stranger to Customer
Internet Marketing Software - WordStream
 
Best practice in sales and marketing alignment
Best practice in sales and marketing alignment Best practice in sales and marketing alignment
Best practice in sales and marketing alignment
B2B Marketing
 
Storymapping The User Experience
Storymapping The User ExperienceStorymapping The User Experience
Storymapping The User Experience
Donna Lichaw
 

What's hot (20)

Creative Traction Methodology - For Early Stage Startups
Creative Traction Methodology - For Early Stage StartupsCreative Traction Methodology - For Early Stage Startups
Creative Traction Methodology - For Early Stage Startups
 
A UX Design that Creates a Branding Experience for Financial Companies
A UX Design that Creates a Branding Experience for Financial CompaniesA UX Design that Creates a Branding Experience for Financial Companies
A UX Design that Creates a Branding Experience for Financial Companies
 
9 Social Media Trends to Watch in 2017
9 Social Media Trends to Watch in 20179 Social Media Trends to Watch in 2017
9 Social Media Trends to Watch in 2017
 
Content marketing best practices
Content marketing best practicesContent marketing best practices
Content marketing best practices
 
The Hard Truth About Marketing
The Hard Truth About MarketingThe Hard Truth About Marketing
The Hard Truth About Marketing
 
How to Hook Customers with Habit-forming Products
How to Hook Customers with Habit-forming ProductsHow to Hook Customers with Habit-forming Products
How to Hook Customers with Habit-forming Products
 
The Journey from Stranger to Customer
The Journey from Stranger to CustomerThe Journey from Stranger to Customer
The Journey from Stranger to Customer
 
Best practice in sales and marketing alignment
Best practice in sales and marketing alignment Best practice in sales and marketing alignment
Best practice in sales and marketing alignment
 
Blueprint for High Performing B2B Marketing Campaigns
Blueprint for High Performing B2B Marketing Campaigns Blueprint for High Performing B2B Marketing Campaigns
Blueprint for High Performing B2B Marketing Campaigns
 
CMR inspiration talk
CMR inspiration talkCMR inspiration talk
CMR inspiration talk
 
Marketing Challenge Forum 2015
Marketing Challenge Forum 2015Marketing Challenge Forum 2015
Marketing Challenge Forum 2015
 
Storymapping The User Experience
Storymapping The User ExperienceStorymapping The User Experience
Storymapping The User Experience
 
5 pillars of the Infinite Marketer
5 pillars of the Infinite Marketer 5 pillars of the Infinite Marketer
5 pillars of the Infinite Marketer
 
Using Psychology to Increase e-Commerce Conversion
Using Psychology to Increase e-Commerce ConversionUsing Psychology to Increase e-Commerce Conversion
Using Psychology to Increase e-Commerce Conversion
 
American Banking Association Marketing Conference - Modern Consumers
American Banking Association Marketing Conference - Modern ConsumersAmerican Banking Association Marketing Conference - Modern Consumers
American Banking Association Marketing Conference - Modern Consumers
 
30 Most Common Business Website Mistakes
30 Most Common Business Website Mistakes30 Most Common Business Website Mistakes
30 Most Common Business Website Mistakes
 
State of Demand 2013
State of Demand 2013 State of Demand 2013
State of Demand 2013
 
Moz: A New Beginning
Moz: A New BeginningMoz: A New Beginning
Moz: A New Beginning
 
120 Awesome Marketing Stats, Charts and Graphs
120 Awesome Marketing Stats, Charts and Graphs120 Awesome Marketing Stats, Charts and Graphs
120 Awesome Marketing Stats, Charts and Graphs
 
The Creative Brief: An Introduction
The Creative Brief: An IntroductionThe Creative Brief: An Introduction
The Creative Brief: An Introduction
 

Similar to TWTRCON Twitter 101 Keynote

Building your brand through social media ss
Building your brand through social media ssBuilding your brand through social media ss
Building your brand through social media ss
Egle Karalyte
 
Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Shashi Bellamkonda
 

Similar to TWTRCON Twitter 101 Keynote (20)

#13 IMU: Twitter for Business (GF501)
#13 IMU: Twitter for Business (GF501)#13 IMU: Twitter for Business (GF501)
#13 IMU: Twitter for Business (GF501)
 
Twitter for Business webinar
Twitter for Business webinarTwitter for Business webinar
Twitter for Business webinar
 
Twitter for Business 101
Twitter for Business 101Twitter for Business 101
Twitter for Business 101
 
Twitterfor Business101
Twitterfor Business101Twitterfor Business101
Twitterfor Business101
 
Social Media Marketing - Facebook, Twitter, LinkedIn
Social Media Marketing - Facebook, Twitter, LinkedInSocial Media Marketing - Facebook, Twitter, LinkedIn
Social Media Marketing - Facebook, Twitter, LinkedIn
 
Social Media Marketing in 2016
Social Media Marketing in 2016Social Media Marketing in 2016
Social Media Marketing in 2016
 
Getting It Jobs In Social Media
Getting It Jobs In Social MediaGetting It Jobs In Social Media
Getting It Jobs In Social Media
 
Coverings2011: Practical Marketing - Digital Visibility for Small Businesses
Coverings2011: Practical Marketing - Digital Visibility for Small BusinessesCoverings2011: Practical Marketing - Digital Visibility for Small Businesses
Coverings2011: Practical Marketing - Digital Visibility for Small Businesses
 
Building your brand through social media ss
Building your brand through social media ssBuilding your brand through social media ss
Building your brand through social media ss
 
Deluxe/Risdall Social Media Marketing Webinar Presentation
Deluxe/Risdall Social Media Marketing Webinar PresentationDeluxe/Risdall Social Media Marketing Webinar Presentation
Deluxe/Risdall Social Media Marketing Webinar Presentation
 
Social Media Crash Course
Social Media Crash CourseSocial Media Crash Course
Social Media Crash Course
 
Social Media Presentation
Social Media PresentationSocial Media Presentation
Social Media Presentation
 
Growth Hacking for Early Age Startups
Growth Hacking for Early Age StartupsGrowth Hacking for Early Age Startups
Growth Hacking for Early Age Startups
 
What can social media do for your business?
What can social media do for your business?What can social media do for your business?
What can social media do for your business?
 
Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...
 
Social Media & Freelancers Seminar
Social Media & Freelancers SeminarSocial Media & Freelancers Seminar
Social Media & Freelancers Seminar
 
Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...
 
Social Media - Making The Face To Face Connections
Social Media - Making The Face To Face ConnectionsSocial Media - Making The Face To Face Connections
Social Media - Making The Face To Face Connections
 
Turn your social media connections into face to
Turn your social media connections into face toTurn your social media connections into face to
Turn your social media connections into face to
 
Metro-SEO | Social Networking 06302009
Metro-SEO | Social Networking 06302009Metro-SEO | Social Networking 06302009
Metro-SEO | Social Networking 06302009
 

More from Laura "@pistachio" Fitton

It's Not About You: Influence, Relationships, and Customer-Centric Growth
It's Not About You: Influence, Relationships, and Customer-Centric GrowthIt's Not About You: Influence, Relationships, and Customer-Centric Growth
It's Not About You: Influence, Relationships, and Customer-Centric Growth
Laura "@pistachio" Fitton
 

More from Laura "@pistachio" Fitton (20)

Social Video Marketing: Tips and Trends from the Trenches
Social Video Marketing: Tips and Trends from the TrenchesSocial Video Marketing: Tips and Trends from the Trenches
Social Video Marketing: Tips and Trends from the Trenches
 
More Humility Drives Faster Growth (And other Mysteries of Influence)
More Humility Drives Faster Growth (And other Mysteries of Influence)More Humility Drives Faster Growth (And other Mysteries of Influence)
More Humility Drives Faster Growth (And other Mysteries of Influence)
 
Earning Influence: Humility as a Multiplier of Growth
Earning Influence: Humility as a Multiplier of GrowthEarning Influence: Humility as a Multiplier of Growth
Earning Influence: Humility as a Multiplier of Growth
 
Define Your Twitter Mission and Execute for Real Results
Define Your Twitter Mission and Execute for Real ResultsDefine Your Twitter Mission and Execute for Real Results
Define Your Twitter Mission and Execute for Real Results
 
It's Not About You: Influence, Relationships, and Customer-Centric Growth
It's Not About You: Influence, Relationships, and Customer-Centric GrowthIt's Not About You: Influence, Relationships, and Customer-Centric Growth
It's Not About You: Influence, Relationships, and Customer-Centric Growth
 
How to Use Twitter for Real Business Impact
How to Use Twitter for Real Business ImpactHow to Use Twitter for Real Business Impact
How to Use Twitter for Real Business Impact
 
Graduating from Social Media to Running a Social Business
Graduating from Social Media to Running a Social BusinessGraduating from Social Media to Running a Social Business
Graduating from Social Media to Running a Social Business
 
DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on...
DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on...DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on...
DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on...
 
Twitter Marketing: What the World's Most Effective Businesses Are Doing
Twitter Marketing: What the World's Most Effective Businesses Are DoingTwitter Marketing: What the World's Most Effective Businesses Are Doing
Twitter Marketing: What the World's Most Effective Businesses Are Doing
 
Social, Context & Delightion How Inbound Companies Solve for the Customer.
Social, Context & Delightion How Inbound Companies Solve for the Customer.Social, Context & Delightion How Inbound Companies Solve for the Customer.
Social, Context & Delightion How Inbound Companies Solve for the Customer.
 
Inc 500|5000 Laura Fitton Savvies of Social Media
Inc 500|5000 Laura Fitton Savvies of Social MediaInc 500|5000 Laura Fitton Savvies of Social Media
Inc 500|5000 Laura Fitton Savvies of Social Media
 
Twitter for Agents of Change
Twitter for Agents of ChangeTwitter for Agents of Change
Twitter for Agents of Change
 
The Savvies of Social Media: Inc Women 2013
The Savvies of Social Media: Inc Women 2013The Savvies of Social Media: Inc Women 2013
The Savvies of Social Media: Inc Women 2013
 
Customer Acquisition GROWTalks
Customer Acquisition GROWTalksCustomer Acquisition GROWTalks
Customer Acquisition GROWTalks
 
MassChallenge Marketing Bootcamp
MassChallenge Marketing BootcampMassChallenge Marketing Bootcamp
MassChallenge Marketing Bootcamp
 
Twitter in the Inbound Marketing Toolbox
Twitter in the Inbound Marketing ToolboxTwitter in the Inbound Marketing Toolbox
Twitter in the Inbound Marketing Toolbox
 
Whither Twitter?
Whither Twitter?Whither Twitter?
Whither Twitter?
 
Champlain College - Tweeting!
Champlain College - Tweeting!Champlain College - Tweeting!
Champlain College - Tweeting!
 
Twitter, Inbound and YOUR World Domination
Twitter, Inbound and YOUR World DominationTwitter, Inbound and YOUR World Domination
Twitter, Inbound and YOUR World Domination
 
Death by Marketing Automation
Death by Marketing AutomationDeath by Marketing Automation
Death by Marketing Automation
 

Recently uploaded

Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Service
ritikaroy0888
 
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
dlhescort
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
lizamodels9
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
amitlee9823
 
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLBAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
kapoorjyoti4444
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
dlhescort
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptx
Workforce Group
 
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
rajveerescorts2022
 
Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
uneakwhite
 

Recently uploaded (20)

Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Service
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
 
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st CenturyFamous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Century
 
Business Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)- A new venture conceptBusiness Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)- A new venture concept
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
 
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
 
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to ProsperityFalcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperity
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
 
John Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdfJohn Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdf
 
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service AvailableCall Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
 
Phases of Negotiation .pptx
Phases of Negotiation .pptx Phases of Negotiation .pptx
Phases of Negotiation .pptx
 
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLBAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
 
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptx
 
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
 
Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
 

TWTRCON Twitter 101 Keynote

Editor's Notes

  1. What is the set of tools? video, text, photo, audio, search, clients, etc. What does it do? What can we use it for? How do we reach our audience here? How is this different? How can we measure success? How do we govern it? What works?