28. Your Personal Profile is meant to keep up with friends and family on a daily basis.
This is the place to share personal photos and status updates with people who are
close to you. You can also use your personal account to directly message friends or
comment on the activity they share on their personal page.
On the other hand, your Facebook Business Page is all about your brand and the
services you offer as a professional in your field. You should invite past and
potential clients to like your Business Page. It’s the right place to collect reviews,
share essential details about your business and post about industry-relevant topics.
29.
30. 1.Create a business Page, not a personal profile.
2.Claim your Page's vanity URL.
3.Add a great cover photo.
4.Add a recognizable profile picture.
5.Earn the "Very responsive to messages" badge.
6.Prioritize quality over quantity.
7.Remove links from your post copy.
8.Post your most compelling visual content.
9.Make sure your images are properly formatted.
10.Post videos, especially live videos.