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             Getting Started with Twitter 2 - Repeater
                             Slideshare, 30 September 2012


                                Mary K.D. D’Rozario
                            MSCR, CCRP, RAC, CCRA
                     President / Clinical Research Consultant
                       Clinical Research Performance, Inc.
                            mary.drozario@crplink.com
                                  @marydrozario
                                  marykddrozario

                                                                1
“Twitter Stages of Change 2.0: lurker, linker,

Rter, Mter, commenter, opinionator, Oprah” -

@ranitmd




                                                 2
Make Twitter a task and not an obsession.

• Hootsuite.com
    Free for “lite” users.

    Web / iPad / Smartphone

        • Each one has to be set up independently

          (formatting one doesn’t carry over to others)

    Feeds

        • By List

        • By search item

        • Monitoring yourself.




                                                          3
Re-tweeting - why

•   Curate content for your followers.

•   Demonstrate value or understanding with your

    comment.

•   Be noticed by the re-tweeted

•   Gift to the re-tweeted



                                                   4
Re-tweeting- how

•   Re-tweeting

     Can’t control it

     Can’t take it back

•   Re-Tweet (RT) and Modified Tweet (MT)

•   Other special words:

     by

     via

     Hat tip, HT, ^


                                            5
The thank you economy.
•   Thanking followers and re-tweeters


•   Following and follow-back
     Follow/followed ratio
     Lists
       • Advertising Lists




                                         6
Questions




            7

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Getting Started with Twitter 2 - Repeater

  • 1. We work for sites. Getting Started with Twitter 2 - Repeater Slideshare, 30 September 2012 Mary K.D. D’Rozario MSCR, CCRP, RAC, CCRA President / Clinical Research Consultant Clinical Research Performance, Inc. mary.drozario@crplink.com @marydrozario marykddrozario 1
  • 2. “Twitter Stages of Change 2.0: lurker, linker, Rter, Mter, commenter, opinionator, Oprah” - @ranitmd 2
  • 3. Make Twitter a task and not an obsession. • Hootsuite.com  Free for “lite” users.  Web / iPad / Smartphone • Each one has to be set up independently (formatting one doesn’t carry over to others)  Feeds • By List • By search item • Monitoring yourself. 3
  • 4. Re-tweeting - why • Curate content for your followers. • Demonstrate value or understanding with your comment. • Be noticed by the re-tweeted • Gift to the re-tweeted 4
  • 5. Re-tweeting- how • Re-tweeting  Can’t control it  Can’t take it back • Re-Tweet (RT) and Modified Tweet (MT) • Other special words:  by  via  Hat tip, HT, ^ 5
  • 6. The thank you economy. • Thanking followers and re-tweeters • Following and follow-back  Follow/followed ratio  Lists • Advertising Lists 6