Social Media: The Bad and The Ugly at Blog World & New Media Expo 2009


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These slides were used at the "Social Media: The Bad and The Ugly" panel at Blog World & New Media Expo 2009.

The panel also featured Amber Naslund, Robert Scoble and Wayne Sutton.

We discussed some trends in social media that concern us and could harm the growth of the medium as a whole. These are also trends that could harm your brand, scare people away and damage your reputation.

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Social Media: The Bad and The Ugly at Blog World & New Media Expo 2009

  1. 1. Social Media: The Bad and The Ugly<br />
  2. 2. Amber Naslund – Twitter: @AmberCadabra<br />Director of Community, Radian6 (<br />Blogger, Altitude Branding (<br />Patrick O’Keefe – Twitter: @iFroggy<br />Owner, iFroggy Network (<br />Author, “Managing Online Forums” (<br />Robert Scoble – FriendFeed/Twitter: @Scobleizer<br />Managing Director, at Rackspace<br />Blogger, Scobleizer (<br />Wayne Sutton - Twitter: @waynesutton<br />Partner, OurHashtag, LLC (<br />Blogger,<br />
  3. 3. #SMBadUgly<br />
  4. 4. The Unforgiving Nature of the Loud Minority<br />
  5. 5. Mob Mentality<br />
  6. 6. Unreasonable Time Expectations<br />
  7. 7. Let’s pretend she’s trying to cut in line. <br />In other words, she feels entitled to cut. <br />You try finding a photo for “self entitlement.”<br />Self Entitlement<br />
  8. 8. Forcing Everyone to Use All Tools and Communities the Same Way<br />
  9. 9. Want to come to my <br />poker tournam -err, I mean, <br />a poker tournament that <br />I saw somewhere?<br />Sock Puppets<br />Photo Credit: / CC BY-NC-SA 2.0<br />
  10. 10. Why Do I Care if Social Media Grows?<br />
  11. 11. Check Out<br />Jason Keath<br />@jakrose on Twitter<br />Knee Jerk Attacks in Social Media<br /><br />
  12. 12. Questions? Please Ask!<br />