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Evaluation Question No.3
1.
2. The font I used in my main product and ancillary tasks fits the horror
genre because it stands out and is bold. Also the font stands out to the
audience because it is personal to the movie meaning it will be
remembered wherever people see it reminding them of the film, this
makes it highly effective.
The font is used on all three of the trailer, poster and website, this is
effective because instantly when seeing either of them the audience
knows exactly what it is. In my opinion he combination of these is vital
and is very effective in the work I have done.
I think that it is effective because it is simple and ordinary, it fits the genre
and the plot of the movie making it effective in my opinion, however I
did not only just this font but also another for the date in the release
date. This meant it would standout from the rest of the text on either of
the products or ancillary tasks making it very effective.
3. Coloured texted is used throughout the trailer, poster and website. The
main colour of the text is often white, due to the background being
black, this is effective because it stands out and often horror films tend
to use black to represent the unknown so by using that background it
meant that I had to use white for the text colour.
The other colour I use for the text is red, this is typically a colour linked
with horror, this is effective yet again because it stands out from the
background but also with the chosen font it represents.
I think the use of colours I have used are effective because they all
represent the horror genre in someway, also by minimising the use of
colour it adds a eerie effect to all the products therefore making it
effective to the audience. The as a combination between the three
products are then effective, allowing you to keep everything simple but
effective.
4. The images I use throughout the products are very limited but usually the
same. When creating a trailer, poster and website I didn’t want to five
anything away so by limiting the images used it allows you to do so, but
also be effective in how you do it. The images links to the plot, and is
used in all three products. It shows the audience what to expect in the
film, and when seeing the image on either of these they instantly know
what movie it is from.
The combination is effective because the main image is used in all three
products and ancillary tasks, you’re able to link each product to each
other through the image/s used. However, in my opinion it is less
effective than other combinations, using less images means that it
would be harder to link to the plot, or gain an idea of who was in the
movie.
5. There are social media links on each product or ancillary task however, all
in different ways, each having their own effect.
Trailer – At the end of the trailer, the URL links appear at the end of the
movie, this being effective because it means that the audience see it
almost last so it will last longer in their conscious and means they are
more likely to visit the URLs.
Poster – The poster yet again uses the URLs at the bottom. In my opinion
it is less effective on a poster because the main thing you want the
audience to see is the image and the title. However, it still has its effects
depending on where and when the audience see it.
Website – The website uses effective social networking links because you
are able to click the social media icons and it will redirect you to the
page, for example a Facebook page about our movie.
6. Music is powerful in a movie trailer, it creates tension and atmosphere,
even without the audience being aware of this. The music or
background noises are what make a horror movie, this is why I wanted
to use effective music throughout the trailer and on the website.
By using eerie music it made the trailer effective because it creates
atmosphere for the audience; its also effective because for example
when you hear the theme tune to James Bond you automatically know
that it’s 007. So, this is effective because the music or sound is linked to
the movie so the audience know straight away what movie it is.
Another example is the Exorcist, whenever that music is heard or played,
people know exactly what movie it’s from, or can recall it from a horror
movie. That’s the effect I believe the music I use should have.
7. The use of dark settings is seen in every product or ancillary task. From
the background, to the music the effect it has in a horror is important.
Being a convention of horror it was vital I made it effective and used it
within all three products.
It makes the poster effective, because it shows an audience before even
looking at it what genre it is likely to be, meaning whether the audience
will take an interest in it or not.