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Let’s Talk Twitter! By Robert Ryan LadyUmbrella www.ladyumbrella.com
Agenda Hi, I’m Rob What Inspired Us to Use Twitter? Content Plan Multiple Accounts How to Find Followers Account Management Benefits of Twitter Promotions/Offers Twitter in the Grand Scheme of Things Who is Twitter for? 3 Tips to Start Your Account
Hi, I’m Rob LadyUmbrella “spreadsheet guy” Social media maniac 37,798 tweets Likes your questions..
What inspired us to start to use Twitter Curious - lots of hype about it Necessity – needed to get some customers Free Success stories (@RizzoTees, @IWearYourShirt) New challenge
Content Plan Be different, creative – purple cow No right/wrong Create daily “news” Cross Promotion on different networks “Link Baited” tweets ...but remember 90/10 “rule”
Multiple Accounts I operate 4 accounts @ladyumbrellaltd @ladyumbrella2 @tshirtstrategy @teesinapod Why? Key to success - Tweetdeck
How to Find Followers Target niche leaders followers Twellow.com #FF recommendations Tweetdeck Searches “Social Circles”
Twitter Account Management Tweetdeck - New Followers - @Mentions - Real time searches - DMs - Multiple Accounts - Link Shortening Tweepi.com - Flush unfollowers - Follow Back Lists! Twitpic
Benefits of Twitter I’m here! Visibility Brand Awareness Customer Support Sales ...free! ...fun ...like minded people
Promotions/Offers Use of #hashtags Piggy back on Trending Topics Compelling, captivating language “pls RT” Drive traffic to somewhere – promotion not just housed on Twitter Be different – purple cow
Twitter in the Grand Scheme of Things Front and centre for us! All promo is online Facebook & Twitter working in tandem - “The Social Media Symphony” Promotes blog content Promotes Facebook content
Who is Twitter for? ..or who is it not for? Medics, food suppliers, coffee suppliers, builders, plumbers, social media experts, accountants, car racing experiences, sports channels, news channels, dog minders etc.. If you want to be on Twitter you can be on Twitter More uses than just business
Start Your Account Today! 3 Tips Make sure you fill in bio, picture, link, and be human..Create and upload a background image Follow those you’re interested in Use lists Bonus Tip - Follow us at @ladyumbrellaltd 
And that’s a wrap.. Thanks for listening! Questions?

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Twitter talk for skillnet

  • 1. Let’s Talk Twitter! By Robert Ryan LadyUmbrella www.ladyumbrella.com
  • 2. Agenda Hi, I’m Rob What Inspired Us to Use Twitter? Content Plan Multiple Accounts How to Find Followers Account Management Benefits of Twitter Promotions/Offers Twitter in the Grand Scheme of Things Who is Twitter for? 3 Tips to Start Your Account
  • 3. Hi, I’m Rob LadyUmbrella “spreadsheet guy” Social media maniac 37,798 tweets Likes your questions..
  • 4. What inspired us to start to use Twitter Curious - lots of hype about it Necessity – needed to get some customers Free Success stories (@RizzoTees, @IWearYourShirt) New challenge
  • 5. Content Plan Be different, creative – purple cow No right/wrong Create daily “news” Cross Promotion on different networks “Link Baited” tweets ...but remember 90/10 “rule”
  • 6. Multiple Accounts I operate 4 accounts @ladyumbrellaltd @ladyumbrella2 @tshirtstrategy @teesinapod Why? Key to success - Tweetdeck
  • 7. How to Find Followers Target niche leaders followers Twellow.com #FF recommendations Tweetdeck Searches “Social Circles”
  • 8. Twitter Account Management Tweetdeck - New Followers - @Mentions - Real time searches - DMs - Multiple Accounts - Link Shortening Tweepi.com - Flush unfollowers - Follow Back Lists! Twitpic
  • 9. Benefits of Twitter I’m here! Visibility Brand Awareness Customer Support Sales ...free! ...fun ...like minded people
  • 10. Promotions/Offers Use of #hashtags Piggy back on Trending Topics Compelling, captivating language “pls RT” Drive traffic to somewhere – promotion not just housed on Twitter Be different – purple cow
  • 11. Twitter in the Grand Scheme of Things Front and centre for us! All promo is online Facebook & Twitter working in tandem - “The Social Media Symphony” Promotes blog content Promotes Facebook content
  • 12. Who is Twitter for? ..or who is it not for? Medics, food suppliers, coffee suppliers, builders, plumbers, social media experts, accountants, car racing experiences, sports channels, news channels, dog minders etc.. If you want to be on Twitter you can be on Twitter More uses than just business
  • 13. Start Your Account Today! 3 Tips Make sure you fill in bio, picture, link, and be human..Create and upload a background image Follow those you’re interested in Use lists Bonus Tip - Follow us at @ladyumbrellaltd 
  • 14. And that’s a wrap.. Thanks for listening! Questions?