The document discusses the website for The Hunger Games franchise, which uses convergence techniques to promote both the books and films. The homepage focuses on the books and uses trailers, games, and social media links to engage visitors and encourage them to read the books or watch the films. It provides a wealth of additional content such as author information, reviews and downloads to deepen fans' connection to the franchise. This convergence website is effective at building the audience and popularity of the films to set up larger success for future installments.
1. The hunger games
The hunger games has used convergence methods in the
form of a website to create a wider audience for the films
and books as the books where made into films. The website
does this by focusing on the books on the front home page.
On the front page they have used several different methods
to entice you into reading the books. They have embedded
YouTube video playlist of hunger games trailers of the
books, films and the author. This is a good way to get the
audience more aware of the films and books as more people
are going to be able to view it. On this website there are also
other ways the website gets the audience to get involved in
this website. They do this by creating a couple games for you
to play. These games are interactive and make you use your
head to move on levels. One of the games is a quiz that is a
multi choice question which then tells you your percentage
change of surviving from the answers that you gave. This is a
good way to make the audience more involved in the film
and the books therefore you would want to read or watch
the films. This website also has two links up the top of the
page to Facebook and twitter so you can tweet about this
website and its content. This makes this website a good
convergence technique as the social networking can get
some of his or her friends to view the website and make the
film audience potentially bigger. The website has links to
information about the author, reviews and downloads which
would make you feel more connected to the books/film and
then hopefully get more fans. On every page of the website
there are a couple links to the book and the films. The book
link takes you to the book section of the website however
the film link takes you to another website. The following
image is the websites homepage.
2.
3. This is full of information about the film and other
information and pictures like fan art and film trailers. Within
this website there is a lot of media and things for you to
read. Things like information about actors in the film. For
example it was one of the actors birthday recently and
people were drawing him and posting pictures and varies
interesting things about him on the website.
On this page there are a lot of things that you can read upon
that are updated all the time. This is the best convergence
website for the filmfilms out of the two. This is a really
good way to get the film bigger in popularity and therefor
making more money out of it. As the hunger games is a
francize it’ll take a while for the next one so this website will
make the audience and fans grow in popularity for the next
film so that the potential audience for the next film will be
huge allowing them to make more money out of it from
cinema views then DVD purchases.
All in all these two websites have the potential to make the
hunger games as a whole very popular and it demonstrates a
really good convergence method/technique.