audience research task

1. BFI statistical yearbook
This screen shot on the
right shows the age
distribution of
admissionsbetween 203
and 2013. Thischart
shows that ages 15-24
watch morefilms than
other age groupsand the
chart shows that the
distribution
administrationsfor this
age are slightly higher.
The next table showsthe
popularity of films
released in the year 2013
by the age group 15-24.
As you can see the top
two filmsare both
comedy films, which
could show that this age
group prefersthe
comedy film genre.
The next age group has a
morevaried number of filmsand its genre preference. (They have
less of a genre preference).
The next age group is 35-44 yearsold and there film genre
preferenceis cartoon and
children’s filmsas they are
the most vied by this age.
This is probably because
this is the normalage for
this age of peopleto have
children who they take to
watch these films.
Age 45-54 peoplehavea varied film preferenceand don’thave a
particular film genre, however they appear to watch series films like
action and thriller films etc. rather than comedy and other genres.

2. The gender of the audiencesare not one sided anymore. Asmany
men watch filmsas women do. There are now filmsthat are
specifically marketed for women and vise versefor men.