Beginning of research and planning into country music magazines.

1. Research and planning

2. Existing magazines
• Oklahoma
• Country weekly
• Maverick
• Country music

3. Research of Maverick Music magazines
Most of the magazines are American. I want to create a country music
magazine for the UK. Country music has always been seen as a western,
American style of music. Everyone around the world will have listened to
some form of country music due to the Hannah Montana movie which
stared Billy Ray Cyrus a famous country singer along side his daughter
Miley Cyrus, throughout the movie there is country music being
performed.
There are many country singers who are known of in the UK, however are not
generally shown in the music magazines. Singers like Carrie Underwood,
Kelly Clarkson, Miranda Lambert and Taylor Swift are a few popular
country singers who many young teenagers know. By creating my
magazine I will be able to showcase their talents and help to expand their
audiences.
Maverick is the biggest country music magazine in the UK.

5. November/December 2012 January 2010

6. April 2009 July/August 2014

7. Target audience notes
• Female
• 18 – 35 years old
• They will be a student (music degree/ music school, or have a job such as (teacher – music, writer,
musician in small band)
• Single and happy
• Their personality will be caring and active, they may have low self-esteem, they love animals and
love being in the wild out doors.
• Their hobbies and interests are horse riding and playing the guitar, they will enjoy relaxing with
friends listening to country music. They enjoy long walks and adventures in the woods.
• They will spend their leisure time having fun outdoors with animals (horses, sheep on a farm) they
will also enjoy reading a book or magazine while listening to country music
• They will use Instagram to keep up-to-date with their friends and share their latest anima/nature
finding, also Facebook and Twitter so they can follow their favourite country artists and receive the
most recent news about them. They will read magazines to keep up-to-date with the fashion and
music country worlds.
• They will be close to their family as they are caring, they have close friends that they are close to
and they feel like sisters more than friends.

8. Country singers
• Sam hunt
• Florida Georgia line
• Jason Aldean
• Tyler Farr
• Luke Bryan
• Black Shelton
• Carrie Underwood
• Kenny Chesney
• Miranda Lambert
• Dierks Bentley
• Alan Jackson
• Tim McGraw
• Lady Antebellum
• Buddy Miller
• Little Big Town
• Brantley Gilbert
• Eric Church
• Glen Campbell
• Keith Urban
• Kelly Clarkson
• Brad Paisley
• Olivia Lane
• Lee Brice
• Chase Rice
• Kristian Bush
• Cole Swindell
• Taylor Swift
• Angaleena Presley
• Kip Moore
• The Band Perry
• Dustin Lynch
• Zac Brown Band
• Toby Keith
• Joe Nichols
• Frankie Ballard
• Rascal Flatts
• Big and Rich
• Justin Moore
• Jake Owen
• RaeLynn
• George Strait
• Chris Young
• Reba McEntire
• Jana Kramer
• Hunter Hayes
• Katy Perry
• Thomas Rhett
• Dolly Parton
• Shania Twain
• Michael Sarver

9. websites
• http://www.cmt.com/artists/
• http://www.mtsmanagementgroup.com/12/mav
erick-magazine-reviews-western-avenues-self-titled-
debut/
• http://www.maverick-country.com/ (maverick
magazine)
• http://www.cmt.com/news/country-music/
1731948/inside-carrie-underwoods-something-
in-the-water.jhtml (country music
news)