1. Define the major media
industry sectors
Jessica Grundy
Task 1 Understand the structure and ownership of
the media sector
2. Film Industry
The film industry or motion picture industry comprises the
technological and commercial institutions of filmmaking, i.e., film
production companies, film studios, cinematography, film
production, screenwriting, pre-production, post production, film
festivals, distribution; and actors, film directors and other film
crew personnel. Though the expense involved in making movies
almost immediately led film production to concentrate under the
auspices of standing production companies, advances in
affordable film making equipment, and expansion of
opportunities to acquire investment capital from outside the film
industry itself, have allowed independent film production to
evolve.
Some examples include;
20th Century Fox.
DreamWorks Animation.
Blue sky Studios.
Universal Studios.
Paramount Pictures.
3. Radio Industry
The "radio industry" is a term for any companies or public service providers
who are involved with the broadcast of radio stations or ancillary services.
Radio broadcasters can be broken into at least two different groups:
Public service broadcasters are funded in whole or in part through public
money. This may be through money received directly from the government,
or, as in the UK, through a license fee. The license fee is typically protected
by law and set by the government, and is required for any household which
contains equipment which can be used to receive a TV signal.
Commercial broadcasters (also called Independent Local Radio in the UK)
are largely funded through the sales of advertising spots on their radio
station. Commercial stations are often quite local, and may have some
public service commitments within their permit.
Some radio station examples include;
Smooth radio
Capital FM
Heart
BBC Radio 1,2,3,4,5,6
KISS
Classic FM
4. Television Industry
Television (TV) is a telecommunication medium that is used
for transmitting and receiving moving images and sound.
Television can transmit images that are monochrome (black-and-
white), in colour, or in three dimensions. The television
industry decide what can be shown on TV at what time and
which channel, a lot of TV companies that are involved
include;
Disney channel
ITV 1,2,3,4
BBC 1,2,3,4
MTV
Channel 4
E4
Really
5. Print Industry
Printing is a process for reproducing text and images using a master form or
template. The earliest examples include Cylinder seals and other objects
such as the Cyrus cylinder & Cylinders of Nabonidus. The earliest known
form of woodblock printing came from China dating to before 220 A.D. Later
developments in printing include the movable type, first developed by Bi
Sheng in China, and the printing press, a more efficient printing process for
western languages with their more limited alphabets, developed by
Johannes Gutenberg in the fifteenth century.
Some print industry examples include;
The Sunday mirror (newspaper company)
Manchester Evening News (newspaper company)
6. Advertising & Marketing
Industry
Marketing is the process of communicating the value of a product or service
to customers, for the purpose of selling that product or service. Marketing
can be looked at as an organizational function and a set of processes for
creating, delivering and communicating value to customers, and customer
relationship management that also benefits the organization. Marketing is
the science of choosing target markets through market analysis and market
segmentation, as well as understanding consumer behaviour and providing
superior customer value. From a societal point of view, marketing is the link
between a society's material requirements and its economic patterns of
response. Marketing satisfies these needs and wants through exchange
processes and building long term relationships.
7. Press
A newspaper is a periodical publication containing news, other
informative articles, and usually advertising. A newspaper is usually
printed on relatively inexpensive, low-grade paper such as
newsprint. The news organizations that publish newspapers are
themselves often metonymically called newspapers. Most
newspapers now publish online as well as in print. The online
versions are called online newspapers or news sites. Newspapers
are typically published daily or weekly. News magazines are also
weekly, but they have a magazine format.
Some examples include;
Manchester Evening News.
The Sun.
Daily Mirror.
Financial Times.
Salford Advertiser.
News of the World.
8. Games Design industry
The video game industry (sometimes referred to as the interactive
entertainment industry) is the economic sector involved with the
development, marketing and sales of video games. It encompasses
dozens of job disciplines and employs thousands of people
worldwide. The game industry employs those experienced in other
traditional businesses, but some have experience tailored to the
game industry. For example, many recruiters target just game
industry professionals. Some of the disciplines specific to the game
industry include: game programmer, game designer, level designer,
game producer, game artist and game tester. Most of these
professionals are employed by video game developers or video
game publishers. However, many hobbyists also produce computer
games and sell them commercially. Recently, game developers
have begun to employ those with extensive or long-term experience
within the community.
Some examples include;
Bungie.
AME Design Studios.
Capcom.