2. I did research into female
pop artists that have a
similar style of work that
we want to produce.
The artists that are
similar to the artists we
created are; Taylor Swift,
Pixie Lott and Ellie
Goulding.
The target audience for
these artists are mainly
females around the age
group of 15-24 year olds.
The style of music and
the way the artists looks
is what influence the
target audience.
3. Demographics
Gender: Female
Age:15-14
Genre of music: Pop.
Religion: Atheist
Education:Student
school/collage/universities
Occupation: Creative/media industry
Marital status: single
Income: Student loan
Nationality: British
Founded :2012 by Mercury Records
Influences: Pixie Lott, Taylor Swift and Ellie
Goulding
Psychographics
She loves the pop genre due to
most her songs being very pop
conventional. Youth is important to
her and she has a very creative
mind with high fashion sense. She
has a bubbly personality and is a
friendly easy-going person. Has a
professional manner in which she
brings out her confidence and
maturity. She loves engaging and
interacting with her fans through
posting things via her social media
sites.
Likes: making music, singing,
dancing, shopping and travelling.
Dislikes: Boring immature people.
4. Our Target audience are the type of girls that
are out going, love hanging out with their
friends and like listening to music especially
pop. Someone who likes pop music, bright
colours and dancing.
