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 Age: It would be between age 15 to 25. As 
older people would listen to slower more 
mature music and less intense. While for 
children pop is more suited to them. Also is 
this is what is music which is played at events 
for this age group such as music festivals. 
This would for people mainly in work but stil 
at a fairly young age. Also the average reader 
for a house music magazine (Mixmag) which 
has an average age of 24.
 Gender: The gender would target both male 
and female but there would be a bigger 
reader profile for Males than females. For 
example the younger females would be more 
into pop but older females are more likely to 
be into house music. Also from statistics 
(Mixmag) the readers are 72% male and 28% 
female.
 Interests: The people who will read the 
magazine will be into the latest trend. For 
example they will know the latest music, and 
download a huge amount of music from 
iTunes. They also will go on nights out 
clubbing. This is also why house music is 
played at clubs or any of these types of 
events. They will also have the latest 
Smartphone such as the iphone or Samsung 
galaxy.
 Ethnicity: This genre would target more to 
British white, as Black British are more into 
rap, hip-hop and R and B and the most 
famous artists in the house music genre are 
white while in those genres are mainly from 
an African/American decent.

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Audience profile

  • 1.
  • 2.  Age: It would be between age 15 to 25. As older people would listen to slower more mature music and less intense. While for children pop is more suited to them. Also is this is what is music which is played at events for this age group such as music festivals. This would for people mainly in work but stil at a fairly young age. Also the average reader for a house music magazine (Mixmag) which has an average age of 24.
  • 3.  Gender: The gender would target both male and female but there would be a bigger reader profile for Males than females. For example the younger females would be more into pop but older females are more likely to be into house music. Also from statistics (Mixmag) the readers are 72% male and 28% female.
  • 4.  Interests: The people who will read the magazine will be into the latest trend. For example they will know the latest music, and download a huge amount of music from iTunes. They also will go on nights out clubbing. This is also why house music is played at clubs or any of these types of events. They will also have the latest Smartphone such as the iphone or Samsung galaxy.
  • 5.  Ethnicity: This genre would target more to British white, as Black British are more into rap, hip-hop and R and B and the most famous artists in the house music genre are white while in those genres are mainly from an African/American decent.