This document provides demographic and psychographic information about the pop artist Isabel Beau, who is targeted towards an audience of 12-25 year olds. She was founded in 2012 by Mercury Records and is influenced by artists like Pixie Lott and Taylor Swift. The document discusses plans for Isabel Beau's music video, which will involve Megan's little sister Grace playing a young ballet dancer. It also outlines typical conventions of the pop genre that the video and digital content will relate to.
The music industry requires artists at the early stage of their careers to develop their own fan bases and formulate their own development and marketing plan to create enhanced awareness to move their careers forward. This session, presented at Music Biz 2015 in Nashville on May 12, looked at how artists can knowledgeably approach this challenge and empower themselves, as well as the “team” that artists need to assemble to help move their music business forward. The panel — moderated by Dave Kusek, Digital Cowboys Consulting, with panelists including Patrick Clifford, Disney Music Publishing; Stewart Halcomb and Holly Helms, The Springs; and Gerald Moss, Entertainment One Distribution — also touched on the need and the opportunity for the industry to “incubate artists” to
support future catalog development.
Whether you are music enthusiast or not, the best way you can express your feelings, anger, love, passion, joy and other kinds of feelings is simply through music. It is rightly said that when words and letters failed the best option is music. You will be able to express the intent of your heart through music which ordinarily may not be possible for you to either do in words or letters.
The music industry requires artists at the early stage of their careers to develop their own fan bases and formulate their own development and marketing plan to create enhanced awareness to move their careers forward. This session, presented at Music Biz 2015 in Nashville on May 12, looked at how artists can knowledgeably approach this challenge and empower themselves, as well as the “team” that artists need to assemble to help move their music business forward. The panel — moderated by Dave Kusek, Digital Cowboys Consulting, with panelists including Patrick Clifford, Disney Music Publishing; Stewart Halcomb and Holly Helms, The Springs; and Gerald Moss, Entertainment One Distribution — also touched on the need and the opportunity for the industry to “incubate artists” to
support future catalog development.
Whether you are music enthusiast or not, the best way you can express your feelings, anger, love, passion, joy and other kinds of feelings is simply through music. It is rightly said that when words and letters failed the best option is music. You will be able to express the intent of your heart through music which ordinarily may not be possible for you to either do in words or letters.
This issue features a follow-up interview with the amazing Russian Talent. Cooper Phillip. It also features fresh new faces that you will be hearing more about in future issues! Check it out!
This issue features a follow-up interview with the amazing Russian Talent. Cooper Phillip. It also features fresh new faces that you will be hearing more about in future issues! Check it out!
Explore the multifaceted world of Muntadher Saleh, an Iraqi polymath renowned for his expertise in visual art, writing, design, and pharmacy. This SlideShare delves into his innovative contributions across various disciplines, showcasing his unique ability to blend traditional themes with modern aesthetics. Learn about his impactful artworks, thought-provoking literary pieces, and his vision as a Neo-Pop artist dedicated to raising awareness about Iraq's cultural heritage. Discover why Muntadher Saleh is celebrated as "The Last Polymath" and how his multidisciplinary talents continue to inspire and influence.
2137ad - Characters that live in Merindol and are at the center of main storiesluforfor
Kurgan is a russian expatriate that is secretly in love with Sonia Contado. Henry is a british soldier that took refuge in Merindol Colony in 2137ad. He is the lover of Sonia Contado.
2137ad Merindol Colony Interiors where refugee try to build a seemengly norm...luforfor
This are the interiors of the Merindol Colony in 2137ad after the Climate Change Collapse and the Apocalipse Wars. Merindol is a small Colony in the Italian Alps where there are around 4000 humans. The Colony values mainly around meritocracy and selection by effort.
Hadj Ounis's most notable work is his sculpture titled "Metamorphosis." This piece showcases Ounis's mastery of form and texture, as he seamlessly combines metal and wood to create a dynamic and visually striking composition. The juxtaposition of the two materials creates a sense of tension and harmony, inviting viewers to contemplate the relationship between nature and industry.
3. Isabel Beau
This is our artist
Isabel Beau – these
are some shots we
took for our digipak
4.
5. Demographics
•Gender: Female
•Age:12-25
•Genre of music: Pop.
•Religion: Atheist
•Education:Student school/collage/universities
•Occupation: Creative/media industry
•Marital status: single
•Income: Student loan
•Nationality: British
•Founded :2012 by Mercury Records
•Influences: Pixie Lott, Taylor Swift and Ellie
Goulding
Psychographics
•She loves the pop genre due to most
her songs being very pop
conventional. Youth is important to
her and she has a very creative mind
with high fashion sense. She has a
bubbly personality and is a friendly
easy-going person. Has a
professional manner in which she
brings out her confidence and
maturity. She loves engaging and
interacting with her fans through
posting things via her social media
sites.
•Likes: making music, singing,
dancing, shopping and travelling.
•Dislikes: Boring immature people.
12. Black Swan and Pixie Lott Videos
• https://www.youtube.com/watch?v=5OPDQ9J
OfAQ
• https://www.youtube.com/watch?v=LVnvikQp
Eig
13.
14. Megan’s little sister
Grace will play the
young girl in our
music video. We
selected grace to play
the young ballet
dancer as she is a
ballet dancer.
15.
16.
17. • Our Pop artist, Isabel Beau has a target
audience of 12-25 year olds and the whole
concept of who she is, the music video, the
digital and the poster all relates to the genre
conventions of the Pop industry.
18. Typical genre conventions in Pop are=
• Looking good
• Stylish
• A Performer
• Using social networking sites
• Writing emotional songs & dance influenced tracks
• Having an appeal to the male audience
Christina Aguilera’s , ‘Beautiful’ music video,Beyonce’s ‘If I were a Boy’ and
Rihanna’s, ‘Unfaithful’
Editor's Notes
The moodboard for our artist Isabel Beau, is based around a mix of her personality and the music video.
This is our artist Isabel Beau – these are some shots we took for our digipak. She stereotypically fits the Pop genre look for a female artist, she has blonde her, blue eyes and the right figure. `Her appearance is something for her fans to relate to and also give her sex appeal to a male audience, ‘ voyeurism’.
The concept for our female Pop artist, Isabel Beau is based around the genre conventions of a Pop artist and is stereotypical to the genre
She is fashionable and keeps up with modern fashion trends but also likes to stand out from the crowd sometimes jumping ahead which her fans will be inspired by and relate to
Her songs are about two main subjects, her heartbreak from her long term boyfriend who cheated on her and about her being bullied at school. Also these subjects in Pop songs are typical and this is why we have decided to include this
Our artist is 19 years old and has interests in lots of things such as fashion, dance, travelling and of course music, in particular pop music where artists like Pixie Lott and Ellie Goulding have influenced her and helped her with her own music.
She believes she is a strong independent women as she was brought up in London with just her mum to look after her as her dad left when she was only little. She was bullied while at school and used her music to get away or as a type of escape.
She has learned to get on with life even through all the bad times, as if you keep working hard towards your goals you can make it. However she has also got a bubbly personality which comes along with this to.
This is the animatics with the storyboard for the music video for the song, ‘Battlefield’ by Isabel Beau
We have come up the concept of our music video as being based around a ballet dancer. We will begin the music video as the main character the little girl and then show how she grows up and progresses in her dancing. The narrative is going to show how the girl uses ballet as a form of escapism from the continuous unhappy marriage of her parents. It also shows how the little girl feels alone and also constantly let down by her parents who always fail top attend her ballet rehearsals. We are going to focus the camera work mainly on her dancing shot in both a dance studio and also on a main stage with a audience, there will also be other locations we will film at such as streets where the girl will make her way to ballet classes and also a shot of her sitting down on the pavement on the side of the road, after her parents have failed to collect her after her dance lesson.
The narrative of the music video is try and connect to the target audience of Isabel, who are more likely to go through family break ups and they can connect to the lyrics and visuals of the song. It also her closer with her fans showing that she has been through similar experiences and she has fought against it to make it to where she is now
Our music video is based around ballet dancing, for these scenes we have taken influence from films such as Black Swan and Pixie Lott's Music Video Broken Arrow. During looking at these we have noted the camera angles used, the positioning of the camera, the lighting and also the colouring of the background. In both they use quite a dull and bland colour ballet.
Therefore when it comes to shooting our music video, we will ensure that we using a similar lighting, so, the dark blue's, blacks and whites, solely focusing on the artist who is dancing, perhaps even shining a spot light on her making her stand out as an angelic, innocent figure, this would fit in with the narrative of our music video as she is presented as the innocent young girl, who has had an unhappy childhood, in which she is trying to escape from, therefore the white tones in the shot, could represent the light at the end of the tunnel, and that there is hope for her towards the end.
We begun researching into locations into where we could film our music video, one of the places we are considering the Bob Hope theatre. We are also considering to film the artist singing in a photoshoot style of the background being white. There will also be some scenes filmed at different settings such as a dance room, bedroom, car and in streets.
This is the type of style we want in our music video to express the innocence and elegance of the artist which these colours convey.
Our Pop artist, Isabel Beau has a target audience of 12-25 year olds and the whole concept of who she is, the music video, the digital and the poster all relates to the genre conventions of the Pop industry
This can be seen from the mise en scene for an exmaple:included in the digipak photos we took which show she is young and fashionable which at this age of her target audience are more focused on their fashion sense and finding out who they are
To make her target audience relate with her more she keeps the young, fun and emotional feel also through other song included on the album, ‘Uncovered’ that are more up beat. For an example: they can dance around them room to or listen to with their friends at a party
Isabel Beau fits into the music industry in general at a good standard, however she is the perfect female Pop artist from her look and personality to her lyrics and performance
Typical genre conventions in Pop are=
Looking good
Stylish
A Performer
Using social networking sites
Writing emotional songs & dance influenced tracks
Having an appeal to the male audience
As a group we believe that our artist abides by the genre conventions of Pop and this is also shown through the style of the music video that we are producing for the song, 'Battlefield’
The style of video can be seen in other female Pop artists videos such as : Christina Aguilera’s , ‘Beautiful’ music video,Beyonce’s ‘If I were a Boy’ and Rihanna’s, ‘Unfaithful’
These music videos tell a story which relates to the lyrics but also the artist sings in the video which what our music video is going to be based around. In addition Beyonce’s music video is also in black and white which supports our choice for doing this for our music video
We will in cooperate Andrew Goodwin’s elements in our music video by following his rules, codes and conventions.
Our music video will demonstrate the pop genre through the type of music we will be using and the visuals we will construct. As the music we have selected, ‘Battlefield’ by Jordan Sparks, is upbeat it reflects the genre of pop. Our music video will consist of visuals of ballet dancing and our pop artist singing which will demonstrate pop characteristics.
There will definitely be strong relationships between the lyrics and music with the visuals. This is as the song goes along with the narrative well of the girl’s parents arguing and love feeling "like a battlefield". Although it may be contrapuntal at parts of the music video due to the calm peaceful visuals of ballet dancing, we think that overall it will work really well and amplify the narrative as well as the pop genre feel due to the song being upbeat.
The demands of the record label will be fulfilled as there will be lots of close-ups and mid-shots of the artists amplifying the pop genre; taking close-ups is one of the main pop music video conventions.
There will be a reference to notion of looking by presenting the artist and maybe the ballet dancer in a voyeuristic way.
Not too sure about intertextual reference.
