1. BTEC Creative Media Production – Advert Analysis Name: Aidan Seymour
Name of
Product
Visual / Text Music / Sound FX Audience Meaning / Message
John West -
Red Salmon
A man fighting a bear Bear growls
Kicking and punching sounds
Voiceover
People who
like fish
Aimed at
males
because
there is
fighting
The fisherman work
hard so we can
consume their
products
Honda Accord Different parts of a car that
create a chain reaction
Text – Honda Accord
Voiceover at the end
Music: Rappers Delight
SFX: car parts rolling and
swinging around
Drivers
Adults 20+
parents
They’re trying to
show us that a lot
goes into a car and
that it all works
Skittles Everything the man touches
turns into skittles
Text – “Touch the rainbow,
taste the rainbow”
SFX: Skittles falling, phone
ringing
People talking
Voice over at the end
Children Wants us to talk
about Skittles
T-Mobile People dancing in Liverpool
Street Station
Text – “Life’s for sharing”,
“advertisement”
Music: Shout, The only way is
up, don’t ya, waltz music, get
down on it, Since you’ve been
gone, my boy lollipop, Do you
love me
Mobile
phone users
All ages
All about sharing
things