The document analyzes several advertisements, summarizing key details about each such as the product, visual/text elements, music/sounds, intended audience, and overall message. The ads analyzed include ones for John West salmon, Honda Accord, Skittles candy, and T-Mobile cell phone service. Key details noted include a man fighting a bear in the John West ad, a chain reaction of car parts forming a car in the Honda ad, anything a man touches turning to Skittles candies, and a flash mob breaking out in a train station to promote sharing for T-Mobile.

1. BTECCreative Media Production – Advert Analysis
Name of
Product
Name:__________________
Visual / Text
Music / Sound FX
Audience
We can see a man fighting a
bear there is no text on this
advert.
Bear growling and kicking and
punching, and a voice over.
People who like
John west endure the
eating tinned fish, worst to give you the
mainly over 40 or best salmon,
younger kids who
like tinned fish
more male
because it is
manly food.
A chain reaction of all the car
pieces and at the end it showed
the proper car.
The sounds of the engine and the
moving car pieces and the song
the sugar hill gang rappers
delight they only played a bit of
the song to avoid copyright.
There is also a voiceover.
Everything he touches turns to
skittles, text at the end says touch
the rainbow, taste the rainbow.
The sound of skittles falling and
the people talking and the
phone rang and the voiceover
saying touches the rainbow taste
the rainbow.
30 years and
older, A family
because it looks
like a family car
because it is
bigger and looks
posh. Men mainly
because it’s grey
and mechanical
and has gadgets
which attract
males.
Children
because they will
think it’s really
cool because
everything the
man touches
turns into skittles.
John west
Honda
Accord
Skittles
Meaning / Message
It’s nice that everything
fits together and makes
a car.
For us to talk about the
new skittles advert and
get you talking about
their product because
it is different and
strange.

2. Everyone starts dancing in
Liverpool street station train
station, they invented the flash
mob.
T-Mobile
The text said lives for sharing and TMobile and they put the word
advertisement because it may not
have been clear that it was an
advert so they had to make it clear
they are trying to sell a product. The
songs they play are shout the only
way is up, don’t cha,get down on it
and about 5 more.
Anyone who has
a phone or is on
T-Mobile. The
advert had
people of
different
ethnicities and
ages.
The people where
filming it and sharing it,
and the slogan for TMobile is life is for
sharing.