2. What is Digital Marketing
• Digital marketing is an umbrella
term for the marketing of brands,
persons, products or services
using Internet enabled devices.
3. Why Companies Market Digitally?
• Global Reach
• Viral Nature
• Interactive Media
• Can Listen from Customers
• Suitable for any budget
• Measurable
• Profiling for Decision Making
4. What’s In It For Me
Career Growth and Entrepreneurship
5. Career Growth
• Marketing Experts are always in Demand.
• Digital Marketing Experts are in High in
Demand.
• World Wide Opportunities – Get placed
anywhere in the World
• Get certified by Google, Bing, Yahoo etc.
• Empowering you to become Entrepreneur
6. What is your Future Plan?
• Job in Multi National Company
• Service in Government Organization
• Entrepreneurship
• Freelancing
• Non Governmental Organization
• Home making
• Agriculture
• Artist, Writer, Explorer etc.
9. Five Questions of Peter Drucker.
1. What is your mission?
2. Who is your customer?
3. What does your customer value?
4. What results do you seek?
5. What is your plan?
10. How to Market yourself?
1. What is your mission?
2. Who is your audience?
3. What does your audience value?
4. What results do you seek?
5. What is your plan?
12. • recognized as the top 100
entrepreneur under the age of 30
by the United Nation
• Blog Niche: Wordpress
• Blogging From: 2009-Present
• Income Channel: Paid Advertising,
Affiliate Income,
• Estimated Earnings: 7 digit income
Syed Balkhi www.syedbalkhi.com
13. • Education: IIT Computer Science
Engineering
• Blog Niche: Technology, Internet,
Blogging
• Blogging From: 2004-Present
• Income Channel: Adsense, Paid
Advertising & Affiliate Income.
• Estimated Earnings: $30,000 – $40,000
per month = INR 20,00,000/-
Amit Agarwal www.labnol.org
14. Harsh Agarwal - www.shoutmeloud.com
• Education: Computer Science
Engineering
• Niche: Blogging, Social Media, SEO,
WordPress
• Blogging From: 2008-Present
• Income Channel: Adsense, Paid
Advertising & Affiliate Income.
• Estimated Earnings: $30,000 per
month = INR 18,00,000/-
15. Shradha Sharma www.yourstory.com
• Blog Niche: Entrepreneur
• Blogging From: 2008-Present
• Income Channel: Adsense, Paid
Advertising, Affiliate Income.
• Estimated Earnings: $33,500 per
month = INR 20,00,000/-
16. Their earnings are not disclosed
But their site traffic is not secret
The secret of their success is digital marketing.
18. Qualities and Skills for Digital Marketing
• Passion
• Being Social
• Creativity
• Analytical skills
• Comfort with technology
• Communication Skills
19. Digital Marketing Skills sets
• Search Engine Optimization
• Search Engine Marketing
• Social Media Optimization
• Social Media Marketing
• Email Marketing
• Inbound Marketing
• Viral Marketing
• Blogging
• Video Blogging