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Cosmetics Advert Planning

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A student created a cosmetics advertisement plan targeting 15-19 year old female individuals who have reformer, feminine and artsy personalities. The target demographic enjoys photography, music, and shopping at boutique stores. The advertisement concept aims to convey feelings of being relaxed, summery, happy, and dreaming through feminine visuals and fonts. A sans serif font called Riesling was selected to suit the target audience's sophisticated yet feminine style.

EducationTechnologyArt & Photos
1 of 7
Cosmetics advert Planning by Ann Imaginary Student
Product ,[object Object]
Target audience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Appeal and Connotations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Concept board/ Moodboard
Fonts ,[object Object]
 

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Cosmetics Advert Planning