Presented as a webcast for Western New York Library Resources Council on April 6, 2011. Presented as a webcast for METRO on Aug 16, 2010. Given as a webinar for Nylink Feb 19, 2010. Presented at the Long Island Library Resources Council November 16, 2009. Presented at the Law Library Association of Greater New York (LLAGNY) on May 1, 2009. Previous version presented at NEASIS&T Mobile Mania, November 5, 2008.

1. Libraries
To
Go
Mobile Tech in Libraries
Ellyssa Kroski

2. Take-
Take-Aways
How are libraries using the mobile Web?
How can I design for the mobile Web?
How can I start using the mobile Web?

3. Library Content To-Go
To-
QR Codes
SMS
Library Websites
Library Instruction Mobile Social Networks
Mobile Collections Audio tours
Databases

4. Library Websites
and
MOPACS

5. Ball State University Libraries
http://www.bsu.edu/libraries/mobile

6. University of Richmond Libraries
http://oncampus.richmond.edu/academics/library/mobile

7. North Carolina State U Libraries
http://www.lib.ncsu.edu/m

8. OPLIN
http://www.oplin.org/mobile

9. Boston University Medical Center
http://med-libwww.bu.edu/mobile

10. Nashville Public Library
http://waldo.library.nashville.org/airpac

11. AirPac for iPhone
http://www.iii.com/products/airpac.shtml

12. BookMyne for iPhone
http://www.sirsidynix.com/iphone

13. Library Anywhere
http://tinyurl.com/y9jvs8m

14. DCPL iPhone Application
http://dclibrarylabs.org/projects/iphone

15. OSU
http://m.library.oregonstate.edu

16. OCLS
http://tinyurl.com/3bbjmfb

17. Mobile
Library
Collections

18. Thomas Ford Memorial Library
http://fordlibrary.org

19. Crouch Fine Arts Library
http://www.baylor.edu/lib/finearts

20. British Library
http://tinyurl.com/yc69tjt

21. Duke University Libraries
http://tinyurl.com/mokgbd

22. OverDrive
http://overdrive.com

23. e-NYPL
http://ebooks.nypl.org

24. E-Book on Mobile Device

25. Kindle App for iPhone
http://tinyurl.com/yeuyk9m

26. NCSU Libraries
http://www.lib.ncsu.edu

27. BYU Library
http://www.lib.byu.edu

28. iPads
http://tinyurl.com/3fmt2ot

29. Library
Instruction
To-Go

30. Johns Hopkins University Libraries
http://library.jhu.edu/podcasts

31. Ohio University
http://www.library.ohiou.edu/podcasts

32. iTunes U
http://tinyurl.com/3xcpel

33. Texas A&M Libraries
http://tinyurl.com/3xcpel

34. Arizona State University Libraries
http://tinyurl.com/3xcpel

35. Library of Congress
http://www.loc.gov

37. Pubmed
http://pubmedhh.nlm.nih.gov

38. AccessMyLibrary - Gale
http://www.gale.cengage.com/apps

39. Factiva
http://mobile.beta.factiva.com

40. Westlaw
http://wl-w.com

41. Hoover’s
http://www.hoovers-mobile.com

42. WorldCat
http://tinyurl.com/6k57jk

43. WorldCat in RedLaser
http://www.worldcat.org

44. Ebsco
http://www.ebscohost.com/academic/ebscohost-mobile

45. Summon
http://tinyurl.com/3lzl3yp

46. Mobile Tours

47. WolfWalk
http://www.lib.ncsu.edu/wolfwalk

48. OSU Libraries
http://m.library.oregonstate.edu/

49. Duke University Libraries
http://tinyurl.com/6yxeh7

50. Simmons College Library
http://my.simmons.edu/library/tour

51. Starr East Asian Library
http://tinyurl.com/5rxw94

52. Guide by Cell
http://www.guidebycell.com

53. Library SMS
Notifications

54. UIUC Library
http://tinyurl.com/57373k

55. Orange County Library System
http://tinyurl.com/6hgt27

56. BI Norwegian School of Management
http://tinyurl.com/63kfan

57. Simmons College Library
http://library.simmons.edu

58. SMS Reference

59. SMS Reference

60. Text a Librarian
http://www.textalibrarian.com

61. Orange County Library System
http://tinyurl.com/69b6ve

62. American University Library
http://library.american.edu/ask/im.html

63. Columbia University Libraries
http://tinyurl.com/2vhg5b8

64. LibraryH3lp
http://libraryh3lp.com

65. NYU Bobst Library
http://library.nyu.edu/ask
“We've been surprised at
the breadth of questions
we get and also the
depth of answers we are
able to give in such few
characters.”
- Margaret Smith, Physical Sciences
Librarian

66. QR Codes

67. University of Bath Library
http://www.bath.ac.uk/library

68. Sacramento Public Library
http://www.saclibrary.org

69. Florida State U College of Law
Research Center
http://www.law.fsu.edu/library

70. Florida State U College of Law
Research Center
http://www.law.fsu.edu/library

71. Musselman Library
http://www.gettysburg.edu/library/m/

72. Mobile Social
Networks

73. Darien on Foursquare
http://foursquare.com/venue/254879

74. Wilton Library Association
http://foursquare.com/venue/990412

75. National Archives
http://foursquare.com/usnatarchives

76. Baltimore County Public Library
http://foursquare.com/venue/522509

77. Miscellaneous

78. Miami University
http://tinyurl.com/3kfrkta

79. How to Create
a
Mobile Experience

80. Developing a Mobile Strategy
• Ask Questions
– Who are your patrons?
– Who’s using the mobile Web?
– What devices do your patrons use?
– Is it appropriate to go mobile at this time?
• Start small and experiment
• Consider opportunities of the mobile channel
– Information needs
– Location-aware applications/services
– Text alerts

81. 7 Reasons to Go Mobile
1. 3X as many phones
2. Mobile content=ubiquitous
3. Audience diversification
4. New service types, ie.
location-aware
5. New medium
6. The way of the future
7. It’s easier than you think!

82. Ways to “Go Mobile”

83. #1 Take No Action
• You are likely already a part of the mobile Web
• Your site may not look bad
• Mobile may not be right for you

84. #2 Mobile Alerts
• Push content via text messages
http://www.broadtexter.com

85. #3 Mobile Style Sheets
• Mobile CSS (Cascading Style Sheet) for
handhelds

86. #4 Transcoded Websites
• Technology which reformats for display on
mobile devices
• Search engines produce transcoded versions
of sites in results lists
• Skweezer
– http://www.skweezer.com
• Mowser
– http://mowser.com

87. #5 Mobile-Only Websites
Mobile-
• Many different technologies and devices
• Mobile Websites from RSS feeds
– Winksite
• http://winksite.com
– MoFuse
• http://mofuse.com

88. #5 Mobile-Only Websites
Mobile-
• Mobile Website Development Tools
– Boopsie: http://www.boopsie2.com
– Zinadoo: http://zinadoo.com
– dotMobi: http://site.mobi

89. #5 Mobile-Only Websites
Mobile-
• WordPress Announces Mobile Themes
– http://tinyurl.com/yfh99ar

90. Tips for designing a mobile Website

91. Mobile Marketing Tips
• Prominently advertise your mobile site on
your homepage, blog, and social networking
profiles.
• Create incentives such as rewards,
downloadable content, and tips for users to
try out your mobile website.
• Integrate “push” campaigns to drive traffic to
your mobile site.

92. Getting Started
with
Mobile

93. First 10 Mobile Web Sites to Visit
1. BBC
– http://www.bbc.co.uk/mobile
2. Facebook
– http://m.facebook.com
3. MoviePhone
– http://wap.aol.com/moviefone
4. NPR
– http://m.npr.org
5. History Channel
– http://mobile.history.com
6. YouTube
– http://m.youtube.com
7. USA Today
– http://m.usatoday.com
8. Yelp
– http://mobile.yelp.com
9. JetBlue
– http://mobile.jetblue.com
10. NBC
– http://www.nbc.com

94. First 10 iPhone Apps to Download
1. Stanza
– http://tinyurl.com/2598gvj
2. Facebook
– http://tinyurl.com/n6a7gd
3. Kindle for iPhone
– http://tinyurl.com/2cvncuc
4. NPR
– http://m.npr.org
5. WorldCat
– http://tinyurl.com/36ypcay
6. Foursquare
– http://itunes.com/app/foursquare
7. RedLaser
– http://tinyurl.com/2uqn56u
8. Yelp
– http://tinyurl.com/28lszve
9. Flixster
– http://tinyurl.com/23ogo5g
10. Instagram
– http://tinyurl.com/6bymvah

95. First 10 Android Apps to Download
1. Facebook
– http://tinyurl.com/28vroeg
2. Kindle
– http://tinyurl.com/2g92mbm
3. Worldcat
– http://tinyurl.com/39trndz
4. IMDB
– http://tinyurl.com/32788wu
5. Twitter
– http://tinyurl.com/26rx8wf
6. Foursquare
– http://tinyurl.com/396sa2x
7. Shazam
– http://tinyurl.com/26bmbzk
8. Pandora Radio
– http://tinyurl.com/34mqyzg
9. Flixster
– http://tinyurl.com/29tdppj
10. NPR
– http://tinyurl.com/3ykjgvw

96. Starter Activity #1: Yahoo! for Mobile
http://mobile.yahoo.com

97. Starter Activity #2: E-Books
E-
http://www.mobipocket.com
http://m.mobipocket.com
http://search.overdrive.com
http://ebooks.nypl.org

98. Starter Activity #3: Text Yourself
http://www.yelp.com
http://library.simmons.edu

99. Starter Activity #4: QR Codes
http://tinyurl.com/b2c6kh

100. Starter Activity #5: Visit the Library
http://www.bsu.edu/libraries/mobile

101. Starter Activity #6: ListenUp!
ListenUp!
http://m.npr.org

102. Starter Activity #7: Get Creative
http://phonezoo.com

103. Mobile Resources

104. Tools
• Winksite
– http://winksite.com
• MoFuse
– http://mofuse.com
• AppInventor (Android)
– http://appinventor.googlelabs.com/about
• Boopsie
– http://www.boopsie2.com
• Zinadoo:
– http://zinadoo.com
• dotMobi
– http://site.mobi

105. Forums
• EverythingQ
– http://www.everythingq.com
• EverythingTreo
– http://www.everythingtreo.com
• EverythingCentro
– http://www.everythingcentro.com
• EverythingiCafe
– http://www.everythingicafe.com
• Nokia N95 Users Forum
– http://www.n95users.com/forum
• iPhone Forum
– http://tinyurl.com/33objt
• Android Forum
– http://androidforums.com

106. Blogs
• MobileCrunch
– http://mobilecrunch.com
• Engadget Mobile
– http://www.engadgetmobile.com
• Gizmodo
– http://gizmodo.com
• Handheld
– http://handheldlib.blogspot.com
• MSearchGroove
– http://www.msearchgroove.com
• ReadWrite Web's Favorite Mobile Feeds
– http://tinyurl.com/2lv8af

107. Mobile Device Emulators
• iPhone and iPad
– http://www.puresimstudios.com/ibbdemo/
• Android
– http://developer.android.com/sdk/index.html
• Blackberry
– http://na.blackberry.com/eng/developers/browserdev/
• Symbian (Nokia)
– http://tinyurl.com/33rxvl5
• Opera
– http://tinyurl.com/29mdnfc

108. Articles, Reports, & Resources
• On the Move with the Mobile Web:
Libraries and Mobile Technologies
– http://eprints.rclis.org/15024
• M-Libraries on Library Success Wiki
– http://tinyurl.com/ct2fam

109. Re-Heat this Prez
Re-
http://www.slideshare.net/ellyssa
Ellyssa Kroski
http://www.ellyssakroski.com