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Jeff Turnbowjeff@reachturnbow.com
MARKETING CONSULTANT,
TURNBOW, INC.
LOS ANGELES, CA ~ JUNE 13 - 14, 2018 | DIGIMARCONWEST.COM
#DigiMarConWest
Digital Marketing Trends:
Experts Insights on How to Gain
a Competitive Edge in 2018
KEYNOTE
JEFFTURNBOW.com
JEFFTURNBOW.com
“The challenge for 2018 is to be unique while
integrating more advanced technology”
- JeffTurnbow
JeffTurnbow.comJeffTurnbow.com
YOU are a broadcast media company
JeffTurnbow.com
Audience
Production
Talent
Distribution
Monetization
Measurement
JeffTurnbow.com
Mastering Micro-moments
JeffTurnbow.com
IMPULSIVE
TAKE ACTION
FAST FOOD
• FASTER UX
• SEARCHOPTIONS
• SIMPLE DESIGN
JEFFTURNBOW.com
JeffTurnbow.com
JEFFTURNBOW.com
VISUAL
Authentic Emotional Connection – Problem Solving -Video
JeffTurnbow.com
JeffTurnbow.com
JeffTurnbow.com
70%WantTo Use It MORE
RIGHT NOW!
JeffTurnbow.com
JeffTurnbow.com
Needs & Relevance of each Segment
ONE SIZE DOES NOT FIT ALL
Understand Blockchain
JeffTurnbow.com
RallyYour Influencers
JeffTurnbow.com
Macro & Micro Influencers
JeffTurnbow.com
REBALANCE CONTENT
It’s AboutThe Journey
JeffTurnbow.com
RebalanceYour Content
JeffTurnbow.com
JeffTurnbow.com
KEEP IT
HUMAN
JeffTurnbow.com
?
JeffTurnbow.com
JEFFTURNBOW.com
Digital Marketing Trends: Experts Insights on How to Gain a Competitive Edge in 2018 - Jeff Turnbow, TURNBOW, INC.

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Digital Marketing Trends: Experts Insights on How to Gain a Competitive Edge in 2018 - Jeff Turnbow, TURNBOW, INC.

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