2. Q. Who would be the audience
for your media product ?
3. A target audience is a
specific group of people
within the target market at
which a product or the
marketing message of a
product is aimed at.
The target audience for my
music magazine are
teenagers and young adults.
4. The target audience for my music magazine is
teenagers and young adults (mainly).The
reason being is:
o Firstly, I myself being a teenager think that it
is easier to produce a media media product
that I can relate to myself.
o Secondly, a “Soft Rock” genre based music
magazine is more appealing to a younger
audience compared to adults.
5. o Thirdly, according to research teenagers and
young adults are found to be the greatest
percentage of people who read music
magazines and specially rock culture based
music magazines.
o Fourthly, the contents of my music magazine
are found to be more appealing to a younger
audience, as they were made and written
keeping in mind the following audience
profile which I made.
6.
7. o Fifthly, the images throughout my music
magazine, the models and their “style” seems
more appealing to a younger audience.
o Sixthly, the color scheme of the magazine cover
page i.e. black, white, yellow is representing a
social group that is neither for professional
grown ups, nor is it too childish and hence,
young adults.
o The price of my magazine is in the reach of an
ordinary person, I have kept it in a reasonable
price limit to attract maximum audience.