Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

How To Improve Facebook Engagement: Insights from 1bn Posts

102,220 views

Published on

BuzzSumo analyzed over 1bn posts from 30m brand pages. These slides summarise the key findings and insights for content marketing and social media marketers.

Published in: Marketing
  • D0WNL0AD FULL ▶ ▶ ▶ ▶ http://1lite.top/wEnNA ◀ ◀ ◀ ◀
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • D0WNL0AD FULL ▶ ▶ ▶ ▶ http://1lite.top/wEnNA ◀ ◀ ◀ ◀
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Yes you are right. There are many research paper writing services available now. But almost services are fake and illegal. Only a genuine service will treat their customer with quality research papers. ⇒ www.HelpWriting.net ⇐
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Have you ever used the help of ⇒ www.WritePaper.info ⇐? They can help you with any type of writing - from personal statement to research paper. Due to this service you'll save your time and get an essay without plagiarism.
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • What will you do with your winnings? An extra £3,000 per week goes a very long way... And of course WE DO ALL THE WORK FOR YOU. When we know EXACTLY how you should bet, we pass that information onto you and then you make money. It really is that easy! From just two minutes betting each morning you'll be making more than £400 every single day! 》》》 https://tinyurl.com/y7tbu6p4
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here

How To Improve Facebook Engagement: Insights from 1bn Posts

  1. 1. Insights from 1bn Facebook Posts February 2016
  2. 2. Introduction In January 2016 we analyzed over 1 billion Facebook posts from over 3 million brand pages globally from small companies to huge brands like Nike. We shared our results with Neil Patel and the following slides summarise his conclusions and insights for FB Marketers. You can read Neil’s full post here.
  3. 3. Core Findings 1. The best time to post is between 10 PM and Midnight of your audience’s local time 2. Posts with questions and images get the most engagement 3. The best day to post is on Sunday 4. Posts that link to articles between 1,000-3,000 words get the most interaction 5. Short post descriptions get by far the most interaction 6. Directly embedded videos get over 6x the interaction of YouTube videos 7. Images posted through Instagram get a 23% boost in engagement 8. Posts with hashtags get less interaction than posts without hashtags
  4. 4. Posts with hashtags got less engagement
  5. 5. Directly embedded FB videos get more engagement than YouTube embedded videos
  6. 6. Short FB posts got more engagement
  7. 7. Question posts get the most engagement
  8. 8. Engagement by post type
  9. 9. Posts published between 10pm & midnight local time got most engagement Posting when there are less other posts being published appears to increase engagement.
  10. 10. Posts published on Sundays get most engagement Posting when there are less other posts being published appears to increase engagement.
  11. 11. Images posted via Instagram get 23% more engagement
  12. 12. For more insights visit www.buzzsumo.com @buzzsumo

×