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Martin Brossman
Martin Brossman

- The document discusses strategies for using Facebook effectively for business purposes such as increasing revenue, reducing marketing costs, and improving customer satisfaction. It provides tips for listening to customers, engaging customers, creating quality content, and measuring business metrics on Facebook. - Specific recommendations include posting at certain times of day, using relevant keywords, asking questions to engage customers, and analyzing insights and analytics to improve content. The document also covers using video, search engine optimization strategies, and ways to encourage more people to like a business's Facebook page.

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Advanced Facebook By Martin Brossman NCSmallBusinessTraining.com
Goals of using Social Media for business ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Building relationships on-line Thanks to Rob Laughter
Growing your Facebook network ,[object Object],[object Object],[object Object],[object Object]
Keeping customers’ attention ,[object Object],[object Object],[object Object],[object Object],[object Object]
Keywords drive FB page ,[object Object],[object Object],[object Object]
Status line - there is a new status feature to ask questions ,[object Object],[object Object],[object Object],[object Object]
Best times to post on Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Ideas for quality content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
P laces to post your Facebook page ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
So people remember you… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Mobile Uploads ,[object Object],[object Object],[object Object],[object Object],[object Object]
Insights and Analytics ,[object Object],[object Object],[object Object],[object Object],Following slides by Anthony S. Policastro - outerbankspublishing.com
 
 
 
 
“ Using Facebook as YOUR BUSINESS” feature ,[object Object],[object Object],[object Object],[object Object],[object Object]
Badges
Contests ,[object Object],[object Object],Some others are: Fanappz Votigo ContextOptional Strutta Offerpop
Promotions allowed by Facebook
What not to do on Facebook ,[object Object],[object Object]
Facebook profile photo ,[object Object],[object Object],[object Object],[object Object]
Building a customized landing page
Best times to post on Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object]
Adding Video to your page with the right keywords
Search Engine Optimization ,[object Object],[object Object],[object Object],[object Object],[object Object]
Keywords ,[object Object],[object Object],[object Object]
Things to avoid ,[object Object],[object Object],[object Object]
How to get more fans ,[object Object],[object Object],[object Object],[object Object]
QR codes ,[object Object]
Advanced Facebook By Martin Brossman NCSmallBusinessTraining.com

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AF

Editor's Notes

  1. http://mashable.com/2010/10/28/facebook-activity-study/