Web & Social Media Analytics Previous Year Question Paper.pdf
Contents Page Analysis
1. Layout-
The layout of this magazine’s contents page
is typical for its genre as it isn’t too complex
however it isn’t simple either. It is
sophisticated in some way and doesn’t look
messy. The main image fills up the hotspots
as well as the part which says ‘feature’
which fits directly into the hotspot
Fonts-
The fonts used are constantly used
throughout the magazine as they are on the
front cover and the double page spread.
This gives the magazine a signature look and
is a form of branding as this type of font is
significant to NME magazine.
Main Image-
The main image appears to be of a white
female who looks like she may be interested
in rock music as well as heavy metal. We
can tell that this may be the case by the
clothes she is wearing and the makeup she
has on which is very dark. This all goes links
to the mise-en-scene.
House-style-
The logo of the NME magazine is at the top
which is significant and reinstates the brand
on the page. This will make it symbolic so
when people see it they know it is NME.
Masthead-
The masthead is bold and in white which shows a
strong contrast to the colour black; the background.
The logo of NME is of great importance as it is in red
and there is again a contrast between the colours.
Colour scheme-
The colour scheme is significant to the
house style of the NME magazine and the
same colours are used throughout which
are symbolic to the brand.
Font-
The font used is quite bold and in the readers face
which would achieve interest from the target
audience. The logo is on the contents page which is
branding as they are continuously selling their brand
by making the logo appear on every page to show its
importance and significance.
Rule of Thirds-
The blank spaces as well as the hotspots are filled up
with something to make the contents page appear
more appealing to the target audience and interest
them more easily with minimal effort.