What have you learned from your audience feedback?

1. QUESTION 3
What have you learned from your
audience feedback?

2. FEEDBACK ONE
 The first set of feedback that we received from our class
was of the first pitch and focus group that we did. In this
focus group we discussed our initial ideas taking into
account logistics and feasibility, locations, props, etc.
From this focus group, the feedback that we received
was quite positive. We were told to stick to a simple idea
and not over complicate the story. The feedback helped
us to narrow down a few of our ideas and stick to one
which we would go with. This is where the main ideas of
guilt came from. The focus group also helped us to
come up with reasons for guilt, varying from letting a
team down, to losing a family member. All suggestions
helped.

3. FEEDBACK TWO
 The next bit of feedback that we received was when
we showed the rough cut of the film to the class.
Our film was more or less finished at this point and
just needed a few minor touches to finish up. The
positive feedback that we received was that they
liked the instrumental used in the background and
said that the tone was right at all times, they also
liked the different variety of shot types that we used
including mid shots and close ups of just shoes.
(When the actor is walking)

4.  The feedback regarding improvement that we received
was that one scene was slightly out of focus and also
that the voice over in one scene needed to be louder as
it was difficult to hear what was being said due to
background noise. We were also told to lighten a few
scenes. When it came to editing these and acting upon
the feedback we received, we managed to successfully
address these issues. We made the specific scenes
lighter after a few difficulties with effects, but we
managed to get it done in the end. We also fixed a few
of the sound issues. The only problem we couldn’t fix
was the scene where Nathans mum was out of focus.
Personally, we didn’t feel that she was out of focus and
couldn’t address the issue as we couldn’t refocus it or re
film the scene.

5. FEEDBACK THREE
 The next feedback we received was of the print
products, moving on from the short film. The class liked
the idea of a double page spread for the film review and
they liked the still that we chose at the time. The class
also agreed that we use dull colours as it shows the
seriousness of the drama and the importance of drugs,
as they are not a joke. There were also suggestions that
we should use a full body shot of Nathan with the
remaining actors faded into the background. After much
discussion with my group after the pitch, we decided to
work on these ideas. After we started to create them,
many problems occurred and many of our initial ideas
changed. In the end, we chose to create a single page
review, and we took a mid-shot picture rather than a full
body shot. We think that both products go well together.

6. TWO PRINT PRODUCTS
Film Poster Film Review

7. The final feedback received on all 3 products was in
the form of comments made on my blog from
classmates and from friends.
These comments that I received above
were all positive so there was no need
to change anything.

8. In my opinion and my group, we feel that the image does not give
away the storyline of the film therefore we chose to stick to it. It
would also be too late to change the whole image. I like how the
blurry effect has been picked up on so that is a definite positive
point.
For future reference, I would make sure that the fonts are a little
bigger and also to make sure that the billing box can be seen clearly
as these are the main points people picked up on.

9. I also messaged a few friends on the App, WhatsApp. By doing this I was able
To gain more feedback which could help me.
This message was sent to four friends.
The feedback received will be on the next
Slide.

10. The feedback received for
both products was generally
good overall.
With the review, nothing
needs to be changed.
With the poster, many
people said that the writing
needs to be clearer. This
couldn’t be changed as the
setting on Photoshop
wouldn’t allow us to do this.
But for future reference, this
will be considered.
For the film, we
received feedback.
For one person it
made her laugh in
Certain parts but said
that editing
Needs to be worked
on. The same point
that we were told was
that the music needs
to be lower. We tried
to do this but the
volume doesn't meet
each other. This is a
point that we definitely
have to consider for
future projects. Apart
from that, all feedback
was positive.