1. TIMOTHY C. CHASE
ProFusion Services
Mossvägen 18
375 32 MÖRRUM, Sweden
Tel: 46 (0)454-513 19
profusionb@gmail.com
LIST OF QUALIFICATIONS
EMPLOYMENT EXPERIENCE - Primary
1993 to Instructor - English, Marketing, Tourism & Hotel/ Restaurant Studies - Karlshamn, Sweden
08/ 2016 Employed independently in a wide array of school curricula with emphasis in Adult Education, Vocational
Training,
Tour & Travel, Hotel & Restaurant, Marketing; plus business and conversational English classes. (see School
List)
2001 to Advertising Director, Wine Correspondent, Translator – Business Travel Magazine & Website, Sweden
2003 Responsible for all sales & marketing of advertisement placements for a nationally distributed, high-profile travel
magazine & website. Beverage trends journalist and performed regular wine promotions with distributors &
hotels.
19911991 toto Beverage Director, Sommelier and Wine EducatorBeverage Director, Sommelier and Wine Educator - The Napa Valley Wine Train, Inc., Napa, California- The Napa Valley Wine Train, Inc., Napa, California
19931993 Created programs to select, promote, sell and serve wines and spirits for the restaurant, retail store, cafe, specialCreated programs to select, promote, sell and serve wines and spirits for the restaurant, retail store, cafe, special
parties, theme events generation and execution of winery/ food cross-promotions. On board Sommelier and Wineparties, theme events generation and execution of winery/ food cross-promotions. On board Sommelier and Wine
Bar. Educated staff of 50-plus serving 2,000+ meals weekly with total beverage sales of over 1 Million $ per year.Bar. Educated staff of 50-plus serving 2,000+ meals weekly with total beverage sales of over 1 Million $ per year.
1990 to1990 to Hospitality Events CoordinatorHospitality Events Coordinator - Mumm Napa Valley Winery/ Seagrams Corporation., Rutherford, CA- Mumm Napa Valley Winery/ Seagrams Corporation., Rutherford, CA
19911991 Developed tour and special events procedures, local marketing events and tour trade relationships. Arranged andDeveloped tour and special events procedures, local marketing events and tour trade relationships. Arranged and
escorted VIP group tours for PR and Marketing Departments and assisted in initial planning, course content,escorted VIP group tours for PR and Marketing Departments and assisted in initial planning, course content,
educational manuals, guiding and lecturing foreducational manuals, guiding and lecturing for Seagrams Corporation's School of Wine Service & Hospitality.Seagrams Corporation's School of Wine Service & Hospitality.
1987 to1987 to Independent Sales RepresentativeIndependent Sales Representative – Associated Wine Distributors/ Stratford Winery, St. Helena, CA (and– Associated Wine Distributors/ Stratford Winery, St. Helena, CA (and
othersothers))
19901990 Sales agent for a wide portfolio of Domestic and Imported wines to restaurant, hotel, retail, and chain accounts inSales agent for a wide portfolio of Domestic and Imported wines to restaurant, hotel, retail, and chain accounts in
the S.F. Bay Area region. Also involved in regional, national, and export marketing.the S.F. Bay Area region. Also involved in regional, national, and export marketing. (see(see Winery Relations ListWinery Relations List))
1985 to1985 to Assistant Manager, Sales SpecialistAssistant Manager, Sales Specialist - St. Helena Wine Merchants Inc., St. Helena, CA- St. Helena Wine Merchants Inc., St. Helena, CA
1986 Duties included purchasing, accounting, newsletter design, copy and editing; forming a Futures wine sales1986 Duties included purchasing, accounting, newsletter design, copy and editing; forming a Futures wine sales
program,program,
telemarketing, running the wine bar, and organizing theme wine events and exclusive tastings.telemarketing, running the wine bar, and organizing theme wine events and exclusive tastings.
1983 to1983 to Beverages BuyerBeverages Buyer - Sonoma Markets Stores Inc., in Glen Ellen, El Verano, and Sonoma, CA- Sonoma Markets Stores Inc., in Glen Ellen, El Verano, and Sonoma, CA
19841984 Solely responsible for all purchasing, display, promotion, and sales of wines, beers and spirits in 3 locations.Solely responsible for all purchasing, display, promotion, and sales of wines, beers and spirits in 3 locations.
CONCURRENT EXPERIENCE – Ancillary/ Parallel Activities
2014 to Consultant, Marketing and Sales - E & E Travel Society (Exclusivity & Excellence), Miami FL, Florence Italy
Present Assisting in the evolution of an ultra-luxury tour provider – combining marketing experience with in-depth
assignments in Italy as Wine Importer, Tour Organizer & Events Specialist. Itinerary adaptation to Nordic clients.
1994 to Beverage Consultant, Event Coordinator – ProFusion Services, Eriksberg Wildlife Resort (& others), Sweden
Present Self-employed for a wide range of hospitality partners, including restaurants, hotels & resorts, transport and
event specialists performing sourcing, menu formations, wine promotions and event generation. (See Client List)
2008 to Wine & Gourmet Products Consultant, Import Specialist, Educator - Gepefek / Sweden Hotels, Sweden
2009 Responsible for visiting Italy and sourcing wines, spirits and gourmet products in cross-promotional endeavours
as this hotel chain arranged the launch of events surrounding a prestigious UN-sponsored exhibit from Pompeii.
2004 to Sales & Marketing Representative, Educational Director – A-Wine in Sweden AB, Karlshamn, Sweden
2008 Promotion and sales of a deep portfolio of wines, spirits and gourmet products from Italy to HORECA partners.
Initiated tour programs to visit the wonders of gastronomy in Tuscany. (see Winery Affiliations-Sweden)
1998 to Purchasing Director, Wine Consultant – Ågatan 12 Pub/ Harry´s Restaurant (among others), Karlshamn,
Sweden
2007 Duties included distributor liaisons, wine list formulation, implementation, staff training, promotions and wine &
spirits tasting coordinator for groups, conferences and special events.
2. TIMOTHY C. CHASE
ProFusion Services
Mossvägen 18
375 32 MÖRRUM, Sweden
Tel: 46 (0)454-513 19
profusionb@gmail.com
2007 / Wine Consultant, Tasting Coordinator, Partner – Bacchus Wine Cellar & Dining Lounge, Karlshamn, Sweden
1996 to Marketing, locker rentals and wine club formation, solely in charge of planning and execution of regular wine
1999 tastings and catering for private and business groups and wine/ food lectures for local restaurant/ hotel personnel.
1995 to Winewriter – Carlshamn Commersen Newspaper, Karlshamn, Sweden
1998 Contributing freelance monthly wine, food and beverage trends journalist. (Circulation 60K)
1991 to Marketing and Sales Director, Limited Partner - Tantalus Wine Cellars Inc., Sonoma, CA
1993 Home winemakers turn pro. Planned and implemented marketing and sales strategies for a premium new winery
which included PR, promotions, industry events, sales display materials, newsletters, and wine press relations.
1989 to Marketing Consultant, Partner - NICE Beverage Corporation Inc./ Michael Gordy Selections, San Francisco,
CA
1993 Fully involved from formula development, packaging design and funding to the licensing, importation, marketing,
promotion and sales of a proprietary low-alcohol French aperitif liqueur and a selection premium wines &
cognacs.
1984 to Independent Tour Director - Napa Valley Excursions, Napa, CA (among several other firms)
1993 Staff Educator and Guide leading wine country, historical. and recreational tour programs for resorts. hotels,
groups, event planners and retail tour agencies visiting local, regional and international destinations. (see Tour Client
List)
1988 to Product Developer, Marketing Consultant – Bistro Gourmet – Buena Vista Winery, Sonoma, CA
1990 Market strategy consultant of wine-infused gourmet product series in concert with California´s oldest winery
1988 to Wine Consultant, Tasting Coordinator, Staff Trainer – Sonoma Mission Inn / Meadowood C.C., Napa, CA
1992 Consulting wine expert performing regular wine tastings – including tour guide service.
EDUCATION
1979 to Bachelor of Arts Degree, (with honors) Sonoma State University, Rohnert Park, CA
1982 Business Management Major, Marketing Minor, with heavy emphasis in English
Student Director & Curricula Feasibility Analyst – Wine Business Institute – School of Business & Economics.
1977 to Associate of Arts Degree, College of Marin, Kentfield, CA
1979 General Education requirements, with concentration in English and History.
1974 Graduate, (with honors) Robert Louis Stevenson Private School, Pebble Beach, CA
1970 Graduate, Ross Grammar School, Ross. CA
MEMBERSHIPS AND AFFILIATIONS
1993 to Board Member, Educator, Tour Guide – Karlskrona Wine Academy, Karlskrona & Kalmar, Sweden
2001 Professional wine group comprised of wine writers, agents and civic leaders involved with intensive education
about fine wine, food and travel. Solely arranged, booked and lead an intensive 16-day wine tour to California.
1990 to Associate Member - San Francisco Tour Guide Guild. San Francisco, CA
1993 As professional Tour Guide, participated to improve communications and job prospects in a vital industry.
1991 to Member - Society of Wine Educators. Boston. MA & Napa, CA
1993 Joined to stay involved in progressive developments in the hospitality and restaurant enterprises.
1981 to Committee Member, Market Researcher - Sonoma State University, Rohnert Park, CA
1983 Advisor to start-up of Wine Business Institute and assisted in Annual Wine Marketing Seminars in 1982 and
1983.
1985 to Amateur/Professional Wine Judge - including S.F. Internationa1 and Sonoma County Fair Competitions
1992 Involved in helping to organize, promote, and sit in judgement at these prestigious events.
INTERESTS
All racquet sports, golf, fishing, gardening. gourmet cooking, travel and avid reading.
3. TIMOTHY C. CHASE
ProFusion Services
Mossvägen 18
375 32 MÖRRUM, Sweden
Tel: 46 (0)454-513 19
profusionb@gmail.com
FURTHER INFORMATION AND REFERENCES PROVIDED UPON REQUEST
