This document outlines a front office development plan for a Marriott hotel. It includes plans to develop a new front office management system, analyze front office requirements, improve staff communication and training, introduce new methods to increase performance and sales, examine customer service challenges, and implement strategic plans to improve operations and provide better customer service. Changes will be introduced to deal with issues and increase performance and sales, especially during off-peak seasons.
2. BUSINESS PLAN
• Plan is to develop a front office management system
for the Marriot management.
• The performances and operational requirements are
planned
• Analyse the requirements for implementing the front
end office
3. Strategic plans
The plan is to examine the type of works done by
the management and to undertaken the new
measures for the work conduct
Train the staffs and improve the communication
process.
Introduce a new method to increase the
performances
4. CONTD...
Provide better customer services to the clients
Introduce new measures and plan to offer the right
services to the clients
Examine the challenges involved with the services
rendered the front end office
5. SALES
1. The sales and uplifting methods are planned
2. This is done by the manages and the front end officers
3. It helps in developing and introducing new methods to
increase the sales
4. The process allows the mangers to offer the information
that would be used to sell the products
6. CONTD..
3. The existing quality for the services are examined
4. Changes are introduced to improve the performances
7. PLANS
Front end offices and its works are increased, and
the relevant changes are introduced to improve the
performances
Strategies are introduced to increase the
performance sand to provide the essential services
Changes are introduced to deal with the operation;
issues
8. CONTD...
Plans are made to sell the products during the off
and darting the peak season
It helps in developing and introducing new methods
to increase the sales
Plans are implemented to handle the requirements of
the clients
9. CUSTOMER SERVICES
Strategies are adopted to increase the sales.
Implement better policies to increase the services provided
through the front end office
Prices and the quality for the services are regularised
10. CONTD...
Strategies are prepared to render the better quality
of the services to the clients.
Pricing strategies are prepared and relevant process
are adopted to handle the issues
Staffs are trained to handle the customer
requirements and questions in a professional manner
11. REFERENCES
• Kim, W. G., Park, Y., Gasoil, G. & Sheng, E. (2011). Benefit segmentation
of international travelers to Macau, China. Journal of Quality Assurance in
Hospitality and Tourism, 12(1), 28-57. Retrieved from
http://www.ajhtl.com/uploads/7/1/6/3/7163688/article_42_vol_6__3__201
7.pdf
• Kimes, S. E. (2000). Revenue management on the links: applying yield
management to the golf-course industry. Cornell Hotel and Restaurant
Administration Quarterly, 41(1), 120-127. Retrieved from
http://scholarship.sha.cornell.edu/cgi/viewcontent.cgi?
article=1478&context=articles