1. RESUME
Spandana Kaldari
Vivekananda Nagar, Mobile: +91 9052839000
Kuktapully, spandanakaldari@gmail.com
Hyderabad.
Objective:
To be associated with a Progressive and Innovative Organization that gives scope to apply my
knowledge and skills in Digital Marketing to be a part of a team that dynamically works towards the
growth of the Organization.
Summary:
 Effective team worker with excellent initiation, co-ordination and motivational skills.
 Dedicated and self-motivated achiever committed to success and adept at juggling multiple tasks
in a pressured environment.
 Ability to identify the problems, analyze alternative course of actions and take practical decisions.
Capable of balancing the priorities for short-term and long-range goals.
 An out-of-the-box thinker with a flair for identifying & adopting emerging trends & addressing
industry requirements to achieve organizational objectives and profitability norms.
 Excellent interpersonal, communication and organizational skills with proven abilities in team
management and planning
DIGITAL MARKETING COMPETENCIES
 Search Engine Marketing (SEM)
 Search Engine Optimization (SEO)
 Brand Management
 Campaign Management
 Social Media Marketing
 Channel Management
• Creating engaging social media strategies and execution plans that cultivated audiences, increased
web presence and enhanced brand awareness
• Assisting the company’s business development team in developing proposals within the digital
marketing segment
• Evaluating the effectiveness of marketing programs, provided market analysis and insights to senior
management
• Coordinated with Marketing and Sales teams as well as key agency media partners to gather
information towards analysing efficacy and Return on Investment of all brand management events

2. • Capable of handling day-to-day Search Engine Marketing (SEM) activities including campaign
planning, implementation, budget management, performance review, and optimization of paid search
campaigns .
• Managing seasonal digital marketing brand campaigns including creative development, website
refreshes and microsite development, newsletter marketing and all agency deliverables
• Formulating digital strategy for delivering best ROI for campaigns on various result oriented
matrices of cost per click
• Knowledge on organic page views, reduction of bounce rates on websites through site-content
management & SEM analysis
Education:
Graduation: B.BM (Business Management) from Andhra University
Experience
Organization: Team Lease Company, Bangalore.
Client: Maruthi
Role: Marketing Research Associate
Job experience : 4 Months
Job Requirements:
 Collecting customers opinions to strategize advertisement campaign
 Installing Responsible for collecting market data and evaluating information from diverse
market sources
 Analysing qualitative & quantitative information to support and review new and existing
marketing and sales strategies.
 New projects MAM91v, MAM912
 Participated in calls from client to formulate the parameters.
 Designing effective questionnaires based on activity objectives and market knowledge.
Organization : Wolfrax Technologies, Kakinada.
Role : Front Office Executive.
Job experience : 28 Months
Job Requirements:
 Monitoring the use of equipment and supplies within the office.
 Dealing with queries or requests from the visitors and employees.
 Coordinating the maintenance and repair of office equipment.
 Assisting other administrative staff in wide range of office duties.
 Answering telephone, direct and screen calls.
 Maintaining and devising office systems, including filing, data management etc.
 Organizing and maintaining electronic and paper files and managing projects.