The document is a resume for Spandana Kaldari. It summarizes her experience in digital marketing with competencies in SEO, SEM, social media marketing and more. Her most recent role was as a Digital Marketing Executive at Opendg in Hyderabad for 3 months. Prior to that, she held marketing roles including Marketing Research Associate and Front Office Executive. She has education and experience analyzing market data and developing digital strategies to deliver the best ROI.
1. RESUME
spandanakaldari@gmail.com.
Spandana Kaldari .
Mahalakshmi, Mobile:8884544670,
MaurthiNagar,
Madiwala,Banglore.
Objective:
To be associated with a Progressive and Innovative Organization that gives scope to apply
my knowledge and skills in Digital Marketing to be a part of a team that dynamically works
towards the growth of the Organization.
Summary:
• Effective team worker with excellent initiation, co-ordination and motivational skills.
• Dedicated and self-motivated achiever committed to success and adept at juggling
multiple tasks in a pressured environment.
• Ability to identify the problems, analyze alternative course of actions and take practical
decisions. Capable of balancing the priorities for short-term and long-range goals.
• An out-of-the-box thinker with a flair for identifying & adopting emerging trends &
addressing industry requirements to achieve organizational objectives and profitability
norms.
• Excellent interpersonal, communication and organizational skills with proven abilities in
team management and planning
DIGITAL MARKETING COMPETENCIES
• Search Engine Marketing (SEM)
• Search Engine Optimization (SEO)
• Brand Management
• Campaign Management
• Social Media Marketing
• Channel Management
• Creating engaging social media strategies and execution plans that cultivated audiences,
increased web presence and enhanced brand awareness
2. • Assisting the company’s business development team in developing proposals within the
digital marketing segment
• Evaluating the effectiveness of marketing programs, provided market analysis and insights
to senior management
• Coordinated with Marketing and Sales teams as well as key agency media partners to
gather information towards analysing efficacy and Return on Investment of all brand
management events
• Capable of handling day-to-day Search Engine Marketing (SEM) activities including
campaign planning, implementation, budget management, performance review, and
optimization of paid search campaigns .
• Managing seasonal digital marketing brand campaigns including creative development,
website refreshes and microsite development, newsletter marketing and all agency
deliverables
• Formulating digital strategy for delivering best ROI for campaigns on various result
oriented matrices of cost per click
• Knowledge on organic page views, reduction of bounce rates on websites through site-
content management & SEM analysis
Organization:Opendg in Hyderbad.
Client: Srinuvasu Rao
Role:Digital Marketing Excutive.
Job experience:3 Months.
Education:
Graduation: B.BM (Business Management) from Andhra University
Experience
Organization: Team Lease Company, Bangalore.
Client: Maruthi
Role: Marketing Research Associate
Job experience : 4 Months
Job Requirements:
• Collecting customers opinions to strategize advertisement campaign
• Installing Responsible for collecting market data and evaluating information from
diverse market sources
3. • Analysing qualitative & quantitative information to support and review new and
existing marketing and sales strategies.
• New projects MAM91v, MAM912
• Participated in calls from client to formulate the parameters.
• Designing effective questionnaires based on activity objectives and market
knowledge.
Organization : Wolfrax Technologies, Kakinada.
Role : Front Office Executive.
Job experience : 28 Months
Job Requirements:
• Monitoring the use of equipment and supplies within the office.
• Dealing with queries or requests from the visitors and employees.
• Coordinating the maintenance and repair of office equipment.
• Assisting other administrative staff in wide range of office duties.
• Answering telephone, direct and screen calls.
• Maintaining and devising office systems, including filing, data management etc.
• Organizing and maintaining electronic and paper files and managing projects.