9. It provides women safety by
alerting the people around the
victim and asking them for help
just by clicking the power button
twice . It also shows the location
and picture of the victim.
10. It also sends “HELP”
message to the contacts
provided by victim with
the location of the victim.
12. Market Overview
With the increasing crime rates against women the need
for the women safety apps have significantly increased
and there a many competitors who will give tough
competition to the App
13. Target consumers
are Men and
Women of age 18-
35 years who use
smart phones and
want their friends
and family safe.
14.
15. The Company’s goal is to
enhance its consumer base
and increase its users.
20 million users in 1st year
50 million in 2nd year
150 million in 3rd year
25. PRODUCTS $ SERVICES
1. It provides self- defence techniques to users.
2. Most of the features are free.
3. It is available in many app stores.
4. It provides location of women to their
registered contacts.
33. PROCESS AND
SECHDULE
1. Management will emphasize speed in penetrating
selected markets and implementing public relation
programs.
2. Financial reports will be compiled weekly so that gross
and net margins can be ascertained.
3. Monitoring marketing to increase profitability.
