Media Studies

1. EvaluationMediaStudies (Planning)
Question1– In whatwaysdoesyour mediaproductsuse,developorchallenge formsand
conventionsof real mediaproducts?
- In mostcrime/thrillerfilmstheyuse low keylightingandtherefore we incorporateditinour
film.Thiscreatedsuspenseandtensionforthe audience.
- Props;gun,handcuffs,pills,money,ring,etcthiswasusedtoallow the audience to
understandthe filmandwhat’shappening.Thisalsorelatedtocrime/thrillerbecause you
wouldexpecttosee these propsincrime/thrillerfilmsasthiscreatesadrenaline
- Soundwe will incorporate soundthatsuitsourfilm.
- We couldn’tfindtwinsinreal lifeandtherefore we will use Photoshopandpremierproto
make it lookmore realistic
- Addscreenshotsof ourfilmandannotate it
Questions2– Howdoesyour mediaproductrepresentparticularsocial groups?
- Eliza– Costume – Casual clothes.She’sadetective andworksatthe police station. –Formal
clothes.Audiencesimpression –Truthful andreliable.However,afterawhile she’sisolated,
ruthless,carelessetc.
- Ivy – Wearsquirkyclothes.VerydifferentcomparedtoEliza.Ivygetsintotrouble alotand
breaks the law.Audiencesimpression –Heartlessandcareless
- Mason – Engagedto Eliza.Veryoverprotectivebecause he doesn’twantElizatogo toofar
withIvy’sinvestigation.Wearsablacksuit,blacktie and blackshoes.
- Compare Gone Girl andFracture (The actors)
- Discusssocial group
Question3– What kindof institutionmightdistributeyourmediaproduct&why?
- Newline cinemawillbe distributingourfilm –Theyhave a lotof experiencewith
independentfilms
- Productioncompany – Marv films – Producedsimilarfilmsthathave the same genre suchas
ours
- Budget- £800,000
- Channel – E4
- Showninindependentcinema
Question4– Who wouldbe the audience foryourmediaproduct?
- Target audience –Malesaged 16-24
- Wouldappeal tothemthe most
- Addedmanyconventionssuchas;
- 16-24 wouldunderstandthe storymore
- Nationality –White British
- Target audience –Nerdy
- BBFC
- Otherfilmsourtargetaudience are interestedin
- Secondaryaudience –femalesaged16-24

2. - BBFC – Age rating of 15
- Similarfilms –nowyousee me 2, final destinationandfastandfurious
- Language – English
Question5– How didyouattract/addressyouraudience?
- We usedseveral of marketingtechniquessuchas;social media,postersandbillboards
- Feedbackfromourtarget audience –Veryhelpful because we incorporatedtheirideasinto
our film
- Props – Violentpropswhichourtargetaudience mightenjoywatching.Youngerviewers
mightfinditdisturbing
- Location – House because ourtargetaudience wouldbe able torelate toit
- Costumes – Casual clothes
- Didresearchon othersuccessful moviesandexaminedwhattype of conventionstheyhad
incorporated
Question6– What have youleantabout technologiesfromthe processof constructingthe product?
On Powtoon
- Technologyhasevolvedrapidlyoverthe pastfew years
- Filmingprocess –Quite challengingasIwasn’taware of how to use a camera
- Hardware;
- Camera– Importantequipmentbecause withoutitwe wouldnotbe able tofilm.Good
qualityshots.Difficulties –Iwasn’taware of how to use it and differentfeatures.
- Tripod – Easy to use andset up
- Laptop – Able tofinishoff tasksat home,howeverIwasrestrictedbecause Ididn’thave
importantsoftware’ssuchas;Photoshop,PremierPro
- WhatsApp – Able tocommunicate withmyteammembers
- Software;
- Editing– Used Imovie andPremierPro.Difficulties –Didn’tknow how to use these software
because Idon’tuse it frequently.Difficulties –Wasn’taware of all the features
- Blogger– Importantsoftware because we had touploadall our workon thiswebsite
- Powtoon – Verycreative waytopresentourwork.Difficulties –Includingsoundwasvery
difficult
- Prezi – Creative website
- Emaze – SimilartoPrezi,butithas more features
- Canva – SimilartoPowerpoint,butlooksmore creativeandit’snotboring
- Postermywall–Usedthissoftware to create myposter
- Slideshare andpowepoint –Verybasicsoftware.Couldn’tembedfrompowerpoint,so
therefore howtouse Slideshare.
- YouTube – Uploadedall mywork ontoYouTube thenembeddeditontoBlogger
- Improvements –Some shotswere shaky,sointhe future I will make sure we use atripod

3. Question7– Lookingback yourpreliminarytask,whathave youlearntinthe progressionfromthat
to the final product?
- I foundthe preliminarytaskdifficultasIam a new studenttomediaIwasn’taware of how
to use the camera and howto getthe correct angles.
- I was alsolearningMECSduringthe time and therefore haddifficultiestoincorporate
everything
- Overall Iwashappy withit,butI believe few adjustmentscouldhave beenmade.We should
have pickeda betterlocationbecause itwasverycrowded.We broke the 180 degree rule,
so if we didmore researchthiswouldn’thave happened.
- I believeourfilmnowisbetterto our preliminarytaskbecause all the cameraangleswe
incorporatedwere usedaccurately
- We usedpropsso therefore thismade ourfilmlookmore realisticandgrabbedthe
audience’sattentionwhereasourpreliminarytaskwasabit boring.
- Addedcredits
- Preliminarytaskwasn’teditedproperly
- Location – Preliminarytaskwe chose a basiclocation,butforour filmopeningwe chose a
varietyof shotsto make sure the audience knew where ourfilmisbeingset
- Props – Didn’tuse a lotof propsfor our filmopening,buthoweverusedalotfor our film
openingtocreate a crime/thrilleratmosphere
- Costume – Didn’tputa lotof considerationforpreliminarytaskaswe wentalongwiththe
clothesthe actors wore onthat day. However,forourfilmopeningwe told the actors
specificallywhattowear.
- Organisation –Createda script andstoryboardfor our preliminarytaskandtherefore we
knewwhatto do andalso the actors. Thiskeptus more organised.However,forourfilm
openingourscriptlookedmore professionalaswe were aware of differentaspectsof a
scriptand it wasverydetailedandsowasour storyboard.