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Typography
Target audience research
Q1
After conducting research from my target
audience I am able to conclude red, black and
white received the highest number of votes
which follows the common conventions of EDM.
Q2
After conducting research from my target audience I
am able to conclude “Azoft Sans Bold” received the
highest number of votes.
Q3
After conducting research from my target audience
I am able to conclude “SF Arborcrest Light”
received the highest number of votes.
In conclusion
By collecting data from my target audience allowed me to understand what type of
font and colour they liked the most this will ensure my digipak and website grabs their
attention and stands out from the rest.

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Typography